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Hub You - Using the Web Accessibility Toolbar
Lead Generation is probably ONE of the most important and most critical parts of ANY business, whether its Online or Offline, because these leads are what make up the foundation of your business and what will keep you in business for years to come.The more leads you are able to generate through your online marketing efforts, the more people(or customers) you have to send your 'Sales Offers' to on whatever schedule you choose.Online Marketers like call this practice... "Opt-In List Building".I'm sure you've probably heard the catch phrase, "The Money Is In The List", at least once or twice while surfing the net.Well, there right. And the BIGGER you build it, the better.Now, your probably wondering what the heck do VIRAL Traffic Exchanges have to do with Lead Generation.The answer is quite simple actually.VIRA
Other useful accessibility checks
There's a huge amount of functionality available on the Web Accessibility Toolbar, but some of the other most important accessibility checks you can carry out with the toolbar include:
Validate > W3C HTML validator > Validate HTML - Checks whether the page is based on valid HTML or not. If the page is not valid, you'll be told why.
CSS > Deprecated HTML > Deprecated elements & attributes - Checks for code that shouldn't be used and is being phased out. A new window will open containing the HTML code - anything in red is deprecated and should be removed.
Doc info > Page speed report - Examines all the files used to display the web page and prepares a report on the average download speed for that page for different Internet connections.
Doc info > List links - Displays a list of all on-page links. Screen reader users can call up a list of links and jump straight to the page in which they're most interested, so it's essential that link text makes sense out of context. Link text such as ‘click here’ should be avoided at all costs!
Colour > G
Website owners who have passed the initiation rite of getting traffic come face to face with another problem. Why don't people buy from their website and what they can do about it? 1. They don't feel safe Give your visitors a feeling of safety by telling them about your secure ordering process, your privacy policy and how jealously you protect their email address, and your refund and contact information. 2. Lack of a professional look Think about the professionals you know. Start from yourself and move on to the mechanics, engineers, doctors and lawyers you know. They all look different but they dress appropriately for their profession. A skilled mechanic who wears a doctor's stethoscope around his neck is as strange as a doctor who carries a wrench in his hand to the examination room.
The toolbar is not an automated testing tool so does require manual work from you. It's therefore able to avoid the many problems with automated accessibility testing tools. It doesn't require any technical knowledge so even the biggest technophobe can check their website for accessibility!
Installing the Web Accessibility Toolbar
You can download the toolbar for free from http://www.nils.org.au/ais/web/resources/toolbar, and after you install it, it will sit in the toolbar area of Internet Explorer. The total file size is just 550kb so the download won't take too long.
The toolbar only works on Internet Explorer on Windows, so if Internet Explorer isn't your first-choice browser you'll have to switch browsers when using it. (Alternatively, you can download the Web Developer Toolbar for Firefox which offers similar, but not identical, functionality.)
Using the Web Accessibility Toolbar
Now you've downloaded and installed the Web Accessibility Toolbar you can start using it! There are 12 buttons in total on the toolbar, each with a down arrow to the right of the text. If you click on the down arrow for any of these buttons then a dropdown menu appears with all the available options (alternatively you can use the keyboard shortcut keys assigned to each button).
Checking for document structure
One of the most useful buttons is the seventh, Structure. It's essential that the structure within the HTML code accurately reflects the visual structure of the page. This is so that visually impaired web users using screen readers can gain an understanding of the page structure.
Some of the most useful items in the Structure dropdown menu include:
Headings - Shows which items on the page are labelled as headings within the HTML code. The main page heading should be a heading level one and other headings should be heading level two. Any sub-heading of a heading level two should be a heading level three, then heading level four and so on. Heading numbers should always be sequential - a heading level four shouldn't follow a heading level two if there's no heading level three. Headings are especially useful for screen reader users as they can call up a list of headings and jump straight to the section in which they're most interested.
List items - Shows which items on the page are labelled as lists within the HTML code, by displaying
Fieldset / Label - Shows which items on the page are called labels within the HTML code. After selecting Fieldset / Label, the text next to each form should say the word label next to it - if not, that text hasn't been called a label in the code.
Table border - Places a border around each table. Nested tables within tables can cause huge difficulties for screen reader users. After selecting this item, the first table will have a black border the second blue, then green, yellow, orange, red and purple. If you see any of these last four colours it's time to take a good look at the code behind the page.
Table cell order - Shows the order in which the page is read out to screen reader users (if a table is used for layout). Hopefully, the order should be reasonably logical.
Checking the site works under all circumstances
It's important that your website doesn't depend on any one type of technology, or users whose browsers don't support that technology may be unable to access your site. You can check to see if your site depends on any one technology:
Images > Toggle Image/Alt - One of the most useful functions on the toolbar, replaces images with their ALT, or alternative, text. Alt text is read out to screen reader users or displayed to web users with images turned off, instead of the image itself (e.g. users on dial-up modems may turn off images to speed up the download time of pages). It's essential that the ALT text provides an adequate description of the image.
IE Options > Toggle JavaScript - Turns off JavaScript. After selecting this option, work through the pages on your website - is the whole site still accessible to you?
IE Options > Toggle ActiveX - Turns off ActiveX controls. Again, after selecting this, work through your website to see if the whole site is still accessible to you.
IE Options > Toggle CSS - Turns off CSS. Are pages still legible? If CSS is used for layout then you will see the page content in the order that it's read out to screen reader users. (If you toggle image/alt after this, you'll have a complete visual representation of what screen reader users will hear.)
Other useful accessibility checks
There's a huge amount of functionality available on the Web Accessibility Toolbar, but some of the other most important accessibility checks you can carry out with the toolbar include:
Validate > W3C HTML validator > Validate HTML - Checks whether the page is based on valid HTML or not. If the page is not valid, you'll be told why.
CSS > Deprecated HTML > Deprecated elements & attributes - Checks for code that shouldn't be used and is being phased out. A new window will open containing the HTML code - anything in red is deprecated and should be removed.
Doc info > Page speed report - Examines all the files used to display the web page and prepares a report on the average download speed for that page for different Internet connections.
Doc info > List links - Displays a list of all on-page links. Screen reader users can call up a list of links and jump straight to the page in which they're most interested, so it's essential that link text makes sense out of context. Link text such as ‘click here’ should be avoided at all costs!
Colour > Gr
One of the most widely searched terms online is "internet marketing affiliate programs". In this article I will attempt to clarify what people who use this search term are truly looking for and the differences between the intention of those using this popular search term. In addition I will assist you in finding exactly what you are looking for if you used this search term with a specific intent but are confused about how to discern the search results to get the information you want.People who type in this search term generally fall into one of 3 categories. A) They are already involved in an affiliate program and are looking for marketing assistance to help promote that program orB) They are actually looking for a program that offers internet marketing training that actually has an affiliate program they can participate in to generate profit
Checking for document structure
One of the most useful buttons is the seventh, Structure. It's essential that the structure within the HTML code accurately reflects the visual structure of the page. This is so that visually impaired web users using screen readers can gain an understanding of the page structure.
Some of the most useful items in the Structure dropdown menu include:
Headings - Shows which items on the page are labelled as headings within the HTML code. The main page heading should be a heading level one and other headings should be heading level two. Any sub-heading of a heading level two should be a heading level three, then heading level four and so on. Heading numbers should always be sequential - a heading level four shouldn't follow a heading level two if there's no heading level three. Headings are especially useful for screen reader users as they can call up a list of headings and jump straight to the section in which they're most interested.
List items - Shows which items on the page are labelled as lists within the HTML code, by displaying
Fieldset / Label - Shows which items on the page are called labels within the HTML code. After selecting Fieldset / Label, the text next to each form should say the word label next to it - if not, that text hasn't been called a label in the code.
Table border - Places a border around each table. Nested tables within tables can cause huge difficulties for screen reader users. After selecting this item, the first table will have a black border the second blue, then green, yellow, orange, red and purple. If you see any of these last four colours it's time to take a good look at the code behind the page.
Table cell order - Shows the order in which the page is read out to screen reader users (if a table is used for layout). Hopefully, the order should be reasonably logical.
Checking the site works under all circumstances
It's important that your website doesn't depend on any one type of technology, or users whose browsers don't support that technology may be unable to access your site. You can check to see if your site depends on any one technology:
Images > Toggle Image/Alt - One of the most useful functions on the toolbar, replaces images with their ALT, or alternative, text. Alt text is read out to screen reader users or displayed to web users with images turned off, instead of the image itself (e.g. users on dial-up modems may turn off images to speed up the download time of pages). It's essential that the ALT text provides an adequate description of the image.
IE Options > Toggle JavaScript - Turns off JavaScript. After selecting this option, work through the pages on your website - is the whole site still accessible to you?
IE Options > Toggle ActiveX - Turns off ActiveX controls. Again, after selecting this, work through your website to see if the whole site is still accessible to you.
IE Options > Toggle CSS - Turns off CSS. Are pages still legible? If CSS is used for layout then you will see the page content in the order that it's read out to screen reader users. (If you toggle image/alt after this, you'll have a complete visual representation of what screen reader users will hear.)
Other useful accessibility checks
There's a huge amount of functionality available on the Web Accessibility Toolbar, but some of the other most important accessibility checks you can carry out with the toolbar include:
Validate > W3C HTML validator > Validate HTML - Checks whether the page is based on valid HTML or not. If the page is not valid, you'll be told why.
CSS > Deprecated HTML > Deprecated elements & attributes - Checks for code that shouldn't be used and is being phased out. A new window will open containing the HTML code - anything in red is deprecated and should be removed.
Doc info > Page speed report - Examines all the files used to display the web page and prepares a report on the average download speed for that page for different Internet connections.
Doc info > List links - Displays a list of all on-page links. Screen reader users can call up a list of links and jump straight to the page in which they're most interested, so it's essential that link text makes sense out of context. Link text such as ‘click here’ should be avoided at all costs!
Colour > G
I like going against conventional wisdom.Some very good people with strong reputations and whom I respect deeply are giving some misguided advice. One such place is the Church of the Customer. Like most blogging professionals, they're telling people to not be self-centered:"Do not make your blog a branding exercise of self-centeredness. If you endlessly promote yourself and your services, no one will care."That's one of five points listed on their five don'ts for small business bloggers. I take issue with this one. Such people are blogging like it's 1999.There are many different reasons to blog and their are different focuses for every company blog. Depending on the focus of your blog, you may very well want to be self-centered.We all know about political and social blogs, or personal online journals. They're written to e
List items - Shows which items on the page are labelled as lists within the HTML code, by displaying
Fieldset / Label - Shows which items on the page are called labels within the HTML code. After selecting Fieldset / Label, the text next to each form should say the word label next to it - if not, that text hasn't been called a label in the code.
Table border - Places a border around each table. Nested tables within tables can cause huge difficulties for screen reader users. After selecting this item, the first table will have a black border the second blue, then green, yellow, orange, red and purple. If you see any of these last four colours it's time to take a good look at the code behind the page.
Table cell order - Shows the order in which the page is read out to screen reader users (if a table is used for layout). Hopefully, the order should be reasonably logical.
Checking the site works under all circumstances
It's important that your website doesn't depend on any one type of technology, or users whose browsers don't support that technology may be unable to access your site. You can check to see if your site depends on any one technology:
Images > Toggle Image/Alt - One of the most useful functions on the toolbar, replaces images with their ALT, or alternative, text. Alt text is read out to screen reader users or displayed to web users with images turned off, instead of the image itself (e.g. users on dial-up modems may turn off images to speed up the download time of pages). It's essential that the ALT text provides an adequate description of the image.
IE Options > Toggle JavaScript - Turns off JavaScript. After selecting this option, work through the pages on your website - is the whole site still accessible to you?
IE Options > Toggle ActiveX - Turns off ActiveX controls. Again, after selecting this, work through your website to see if the whole site is still accessible to you.
IE Options > Toggle CSS - Turns off CSS. Are pages still legible? If CSS is used for layout then you will see the page content in the order that it's read out to screen reader users. (If you toggle image/alt after this, you'll have a complete visual representation of what screen reader users will hear.)
Other useful accessibility checks
There's a huge amount of functionality available on the Web Accessibility Toolbar, but some of the other most important accessibility checks you can carry out with the toolbar include:
Validate > W3C HTML validator > Validate HTML - Checks whether the page is based on valid HTML or not. If the page is not valid, you'll be told why.
CSS > Deprecated HTML > Deprecated elements & attributes - Checks for code that shouldn't be used and is being phased out. A new window will open containing the HTML code - anything in red is deprecated and should be removed.
Doc info > Page speed report - Examines all the files used to display the web page and prepares a report on the average download speed for that page for different Internet connections.
Doc info > List links - Displays a list of all on-page links. Screen reader users can call up a list of links and jump straight to the page in which they're most interested, so it's essential that link text makes sense out of context. Link text such as ‘click here’ should be avoided at all costs!
Colour > G
Have you ever wanted to open your own business from your home? The easiest type of business to make money off of from home online is an Ebay business. I will show you why this is the easiest business to open, run, maintain, and sell when you are ready to.First, why an Ebay business is so easy to open. All you need is a few products to sell, an Ebay account, a Paypal account, and you are off to the races. You can open an Ebay business out of your home without even having to carry an inventory. You can use a dropshipping service or sell digital products and make a great income without ever having to carry an inventory. Even if you carry an inventory it is always moving in and out so you won’t need to store it for very long.Second, why an Ebay business is so easy to run. This is the best part about running an Ebay business. All the track
It's important that your website doesn't depend on any one type of technology, or users whose browsers don't support that technology may be unable to access your site. You can check to see if your site depends on any one technology:
Images > Toggle Image/Alt - One of the most useful functions on the toolbar, replaces images with their ALT, or alternative, text. Alt text is read out to screen reader users or displayed to web users with images turned off, instead of the image itself (e.g. users on dial-up modems may turn off images to speed up the download time of pages). It's essential that the ALT text provides an adequate description of the image.
IE Options > Toggle JavaScript - Turns off JavaScript. After selecting this option, work through the pages on your website - is the whole site still accessible to you?
IE Options > Toggle ActiveX - Turns off ActiveX controls. Again, after selecting this, work through your website to see if the whole site is still accessible to you.
IE Options > Toggle CSS - Turns off CSS. Are pages still legible? If CSS is used for layout then you will see the page content in the order that it's read out to screen reader users. (If you toggle image/alt after this, you'll have a complete visual representation of what screen reader users will hear.)
Other useful accessibility checks
There's a huge amount of functionality available on the Web Accessibility Toolbar, but some of the other most important accessibility checks you can carry out with the toolbar include:
Validate > W3C HTML validator > Validate HTML - Checks whether the page is based on valid HTML or not. If the page is not valid, you'll be told why.
CSS > Deprecated HTML > Deprecated elements & attributes - Checks for code that shouldn't be used and is being phased out. A new window will open containing the HTML code - anything in red is deprecated and should be removed.
Doc info > Page speed report - Examines all the files used to display the web page and prepares a report on the average download speed for that page for different Internet connections.
Doc info > List links - Displays a list of all on-page links. Screen reader users can call up a list of links and jump straight to the page in which they're most interested, so it's essential that link text makes sense out of context. Link text such as ‘click here’ should be avoided at all costs!
Colour > G
Starting a Franchise Company is not easy, but running a regional franchising company can be an extremely rewarding career as a master franchise of a larger franchise corporation. What is a Master Franchise? Well it is a Franchisor who licenses to sell franchises in a region, country, state or continent.Let us say I take one of my franchising companies and brand names and then decide to allow another company to take all my work, brand name and business model and then franchise it for me in a specific territory? For instance what if I took my DetailGuys.com franchise and sold you the rights to set up these franchises in WA, OR, ID, MT and WY?You would then sell and set up these franchises and we would split franchise fees at a 60-40% split. Then you could be a franchisor without having to design the business model from scratch and own and contr
Other useful accessibility checks
There's a huge amount of functionality available on the Web Accessibility Toolbar, but some of the other most important accessibility checks you can carry out with the toolbar include:
Validate > W3C HTML validator > Validate HTML - Checks whether the page is based on valid HTML or not. If the page is not valid, you'll be told why.
CSS > Deprecated HTML > Deprecated elements & attributes - Checks for code that shouldn't be used and is being phased out. A new window will open containing the HTML code - anything in red is deprecated and should be removed.
Doc info > Page speed report - Examines all the files used to display the web page and prepares a report on the average download speed for that page for different Internet connections.
Doc info > List links - Displays a list of all on-page links. Screen reader users can call up a list of links and jump straight to the page in which they're most interested, so it's essential that link text makes sense out of context. Link text such as ‘click here’ should be avoided at all costs!
Colour > Greyscale - Shows the page in greyscale. Great for checking colour contrast.
Other functionality
The Web Accessibility Toolbar offers some other interesting functionality:
Resize - See how your website looks for users on 640 x 480px, 800 x 600px and 1024 x 768px screen resolutions.
Tools > Simulations - Put yourself in the shoes of a special needs users with these fascinating simulations.
Conclusion
The Web Accessibility Toolbar offers an enormous amount of functionality. Download it for free from http://www.nils.org.au/ais/web/resources/toolbar and start using it. Without any technical expertise, you can perform a mini-accessibility audit on any site in just a couple of minutes.
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