Hub You - Internet and Businesses Online

Expectations vs. Evaluation
How do you know if your giving is making a difference? We hear those 3 words a lot and we also hear the term maximizing your giving impact. Well, it’s easy to say if we’ve made a difference, if we volunteered time or written a check to a cause. Chances are you did in some way. Organizations also use those 3 words in their fund raising campaigns to encourage people to volunteer and give. After all, who wouldn’t want to make a difference?However, in the field of philanthropy, we take those 3 little words and make a big deal about it. As a consultant, I want to ensure that clients really are making an impact with their investments. Another example may be an investment firm ensuring their clients are getting decent returns on their investment, if not, they go back and evaluate the portfolio.With giving, the only way to know if you are really making an impact is to evaluate your charitable giving. The problem with evaluation is it takes time to do it and most companies, unless they have a giving program director, don’t do eval

efore the secrets of designing on a dime are revealed, take a moment to think about the website you want to create. Ask yourself the following two questions: "Who is my target audience?" and "What service or product am I providing?" Once you have it figured out, try to categorize your website. Perhaps your website is going to provide SEO services. If so, your site would fit into an IT business category. Maybe you plan on selling beautiful wedding cards in which case your site falls into a wedding category. Try to narrow down the most relevant category for your site content. Now that you have your category, I'm going to share one

Google Search Engine Optimization Tips: How to Improve Your Google PR
As a webmaster, you know that it can be difficult getting your site indexed and optimized for Google searches. Doing some searching, I noticed that one of the biggest questions most people have is the length of time it takes for a new site to get indexed and start showing up in search results. I just launched a new article site and Google has still only indexed a few of my pages. From what I have researched, Google indexing of your new site can take up to 7+ months for a brand new site. This varies greatly depending on a number of factors, the main factor dealing with link popularity. If you can get some good quality links to your sites from sites with a high page rank, your chances of getting indexed quicker improve greatly.Another tip is to submit a sitemap to Google by using the this URL: http://www.google.com/webmasters/sitemaps/login Use the links on the page to sign up for an account and add your sitemap. Creating sitemaps for large sites manually can become a headache. I use a free program that crawls my site and automat

A recent study has shown that approximately 95% of all web visitors determine within one second or less if any given website is worthy of their business. What is the difference between a website that a user will navigate away from vs. a website a user will stay and perhaps purchase from? In most cases, it's a matter of aesthetics. A professionally designed site will often install trust into the visiting user. It shows that the owners of the website have put both time and money to produce a site that is highly professional and appealing for their users. Take a moment to think of some of the sites you have bookmarked in your browser. Chances are the vast majority of the sites will share a professional design where content is well defined, navigation is user friendly, and the page layout is visually appealing. In an increasingly competitive market where literally billions of websites exist, websites without a high quality professional design will never reach their full potential. A site that is built upon a professional design and layout is more likely to succeed over a competitor without a professional design. It's a fact that cannot be ignored.

The Web Design Myth
Professional web design is expensive. Web design companies will charge you a base fee for the initial design and layout, and then charge an additional fee for each page in your website (usually starting at $75.00 per page). You can expect to pay upwards of $1500 for even the most basic of sites consisting entirely of HTML. That is a pretty hefty chunk of change that can easily triple or quadruple before your website is complete! Not everyone has the financial means (or willingness) to drop that kind of money into a website, especially when just starting out. The only way to put forth a professionally designed website with beautiful aesthetics to draw a user in is to hire a professional company to do it. If you plan on doing it yourself you'll need to be an expert in HTML and have some sort of degree in design or the IT industry. That's the myth... now here is the reality. You can put out a professionally designed website without ever needing to enlist the services of a web design company! The best part of all, you don't need to be an expert in HTML or web design and you can do it for less than $60! All you need is this guide, some basic HTML skills, and a few hours of time and you'll be on your way to owning a truly professional quality site that your competition will envy!

Getting Ready for Your Design
Before the secrets of designing on a dime are revealed, take a moment to think about the website you want to create. Ask yourself the following two questions: "Who is my target audience?" and "What service or product am I providing?" Once you have it figured out, try to categorize your website. Perhaps your website is going to provide SEO services. If so, your site would fit into an IT business category. Maybe you plan on selling beautiful wedding cards in which case your site falls into a wedding category. Try to narrow down the most relevant category for your site content. Now that you have your category, I'm going to share one

Search Engines (SEO): Being in the Top 10 is Not Enough
Most of us know by now that companies are making big bucks by getting their Websites positioned so that users will find them in the top 10 listings when they search on certain phrases (or keywords). What most of us don't know is, that's not all it takes. You might think up a phrase that just fits your product or service to a tee. You do all that's required to get your Website listed for those search words and WHALLAH - you're in the top 10. After awhile you realize that you're not actually conducting business. WHY! Well, to start with, chances are, not many people are actually searching on the keywords you decided on. You have to do research to make sure a significant number of people are actually searching on those words. Guessing is not an option. So you find a set of keywords that's really hot. Thousands of people are searching on them. BUT - to save your life you can't get your site to place in the top 10. You can't just find a hot set of keywords. You have to find a 'niche'. The ratio between the number of s

er. Chances are the vast majority of the sites will share a professional design where content is well defined, navigation is user friendly, and the page layout is visually appealing. In an increasingly competitive market where literally billions of websites exist, websites without a high quality professional design will never reach their full potential. A site that is built upon a professional design and layout is more likely to succeed over a competitor without a professional design. It's a fact that cannot be ignored.

SEO Tools / Automatic Link Exchange Softwares: Are They Useful or Not?
There are wide varieties of SEO tools available on the net, somewhere around thousands of them, but the real question is whether they are useful or not.Many SEO companies have developed different tools to boost your rankings on the internet. Some of these tools are good but can also be dangerous sometimes. For example, suppose you have a website named www.abc.com, and you install automatic link exchange software on your web server. It could be possible that your website’s rankings will start to boost, but can also give your website a kiss of death if done unscrupulously.Many search engines like google, yahoo, and msn consists of complex rules of algorithms. Each and every site in their database is specifically arranged according to their business content. Now suppose, your automated link exchange software exchanged a link with a company named www.xyz.com, and this www.xyz.com, was further exchanging link with a site meant for adults only, it could be possible that your domain is entering a no-entry zone.

u a base fee for the initial design and layout, and then charge an additional fee for each page in your website (usually starting at $75.00 per page). You can expect to pay upwards of $1500 for even the most basic of sites consisting entirely of HTML. That is a pretty hefty chunk of change that can easily triple or quadruple before your website is complete! Not everyone has the financial means (or willingness) to drop that kind of money into a website, especially when just starting out. The only way to put forth a professionally designed website with beautiful aesthetics to draw a user in is to hire a professional company to do it. If you plan on doing it yourself you'll need to be an expert in HTML and have some sort of degree in design or the IT industry. That's the myth... now here is the reality. You can put out a professionally designed website without ever needing to enlist the services of a web design company! The best part of all, you don't need to be an expert in HTML or web design and you can do it for less than $60! All you need is this guide, some basic HTML skills, and a few hours of time and you'll be on your way to owning a truly professional quality site that your competition will envy!

Advertising 101 - How to Create Better Ads
INTRODUCTION"Advertising is a science, not an art"Definition: The word advertising is from the root Latin advert: ad (to) vertere (turn), which means to call attention to. To advertise means: “to describe or praise publicly, usually to promote for sale.”Advertising is a special form of communication intended to persuade consumers to respond in a positive way toward a product, service or idea. In Washington, DC, the home of many non-profit advocacy organizations it means to persuade or to change minds.In other words the goal of advertising is to influence people:-to buy something,-to think well of something,-to ask they take a particular action.Contrary to popular opinion, advertising is a testable, provable, science, not an art. Effective advertising relies on a few simple strategic formulas. Done well however advertising can be done artfully. And should be.It pays to advertise.The basic purpose of advertising is to inform. Often, simply giving basic i

t. If you plan on doing it yourself you'll need to be an expert in HTML and have some sort of degree in design or the IT industry. That's the myth... now here is the reality. You can put out a professionally designed website without ever needing to enlist the services of a web design company! The best part of all, you don't need to be an expert in HTML or web design and you can do it for less than $60! All you need is this guide, some basic HTML skills, and a few hours of time and you'll be on your way to owning a truly professional quality site that your competition will envy!

Are You Wearing The Right CAP At Work For Success?
Imagine just for a moment enjoying the work you do more than ever before; so much so that you don't count the days to Friday or to your next long awaited vacation. Does that sound like something that's too good to be true? Well, it isn't if you are wearing the right cap at work.There are five specific caps a person can wear at work. Each cap identifies where you are most likely to have the greatest success in the workplace. These caps are based on what I call your primary area gift stream©, or PAGS©. Your PAGS© is the stream where you naturally flow and express who you really are. The hundreds of people I have given the PAGS Assessment(c) and follow up materials and services to shape their lives around their primary area gift stream© have had more joy at work and in their life. When you identify your particular primary area gift stream©, you will discover more fulfillment, feel more empowered and have greater success at work.Here is a short description of the five primary area gift

The Best Kept Secret for Web Design
Two words... Template Monster! Template Monster is revolutionizing the web by providing webmasters with pre-designed highly professional website templates at a fraction of what you would pay from a web design company. In fact, all the templates on Template Monster are designed by true professionals and rival that of any web design company. Template Monster is the secret that will give you the edge over your competition! At Template Monster you can browse thousands of high quality professional designed website templates in any number of categories. Remember that category you choose for your website earlier? Now's the time to apply it. Visit Template Monster and choose your category from the drop-down list that appears in the center of the home page. A listing of a hundred or more category-specific web designs will be displayed. Hovering your mouse over the image will display a larger preview of the template. When choosing a template, try to find one that appeals the most to you. Chances are if the site is appealing to you, it will be appealing to your users as well. Now that you have your template chosen, purchase that template and you'll be WELL on your way to web mastering a high quality site that will rival your competitors!

The Competitive Edge
Congratulations! You've just gained the competitive edge over your competition and are now the proud owner of a professional website template! Best of all it cost less than $60.00 and required no effort on your part what-so-ever. Of course, the web design templates are just one piece of the puzzle to designing on a dime. Next we'll walk you through the process of finding equally cost-effective web hosting and domain registration services.

Know Your Domain
Now that you have your website design, you'll need to secure a domain name. The domain name is the URL that users type into their browser to visit your site (ex: http://www.freelinksdirect.com). Great domain names are becoming very difficult to come by. There is a lot of competition and once a domain name is purchased, it's gone (with some exceptions which we won't cover here). The simple rule to follow when choosing a domain name is to try to keep it short and keep it relevant to your website content. Alternatively, if you can come up with something that is catchy and people will remember, it can be just as effective. Before you go out

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Everyone needs feedback. People need to know how they are doing in order to be the best they can be. Managers worry about performance- so do those they worry about! Most people want to do a good job but unless they know what they need to change or improve, they may continue to do things the way they have always done them, no matter how ineffective that may be.

Hindsight is 20/20 or so the experts have been telling us for years. There is only one place you can change the future and that is in the present. Yes, history can be a relevant teacher and the future can only look either dim or bright but at the end of a day or a year or your career all you have is memories.

How many times have you heard someone (it may have been you) proclaim or complain that he/she is a perfectionist? You may have noticed that going for perfection is a fool's game. You simply cannot win when you set perfection as your standard.

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