Tags |
|
|
Links |
|
|
Hub You - How to Drive More Targeted Traffic And Sales Than Mini-Sites And Gateway-Pages Combined - Anytime
Each time you or one of your work crews cruises down the road, people see the vehicle. It is logo’ed and that advertising is there to be noticed. If you cut some one off, believe me they will know who did it. They’ll tell their friends and you’ll be sorry. If you see a lady trying to pull out into bumper-to-bumper traffic, let her cut in. If you see a mom in her minivan with kids at a traffic signal, be courteous. Signal her with a pleasant hand motion to ‘please go ahead of me.’ Mouth the words also and as they pass salute her and wave at the kids or flash your head lights. You are such a nice guy or gal they’ll think. With every one in such a hurry, it’s refreshing to know the crews in your company vehicles still care. If you work in a big city with a population of 100,000 or more, your gesture will be r
3. No Diversification. If your mini-site sales copy fails to convert your prospect into a buyer, you’ve most likely lost that visitor for good.
In comparison, the Theme-Based Content Site offers greater opportunities for Affiliate and Webmasters.
1.Traffic
The theme-based content site is full of content-rich pages designed to attain a high search engine ranking. On the merits of their valuable content th
If your business is not using eBay and other Internet auctions, you could be missing out. Here are just a few ways of generating additional income, profits and cashflow from online auctions.1. Convert Excess Assets to CashSell personal or business items that you no longer use. For example, are there slow moving inventory items in your store? A major camera store chain sells their slow movers, quite successfully, through eBay.2. Buy and Sell AnythingSometimes people put things out in the garbage because they don`t need them anymore and don`t know anyone who could use them. You can successfully sell some of these items by Internet auction.As well, if you pick up bargains from garage sales, flea markets, importers, wholesalers, closeout dealers or o
Nevertheless, in spite of good intentions, it’s well known that true-lasting success with the search engines, (Google, Yahoo, MSN, etc.) is through a Theme-Based Keyword Focused Content site; which beats a mini-site and Door-way pages combined, anytime.
That is because a mini-site is not a viable concept for the average webmaster or affiliate, selling products of their own - or for a merchant partner. Lets look at these concepts.
What is a Theme-Based Keyword Focused Content Site?
What is is a Mini-Site? And,
What is a Gateway Page?
A theme-based keyword focused content site, is based upon a theme where every page focuses upon a single topic that is related to the theme. For example…
Let us say that your theme is soccer. Then, the theme-base related web pages will be about soccer and would include …
MLS Soccer – the soccer professional league in USA
FIFA – the international soccer federation
World Cup – Soccer’s international world tournament
The Euro Cup – European soccer’s tournament
Copa America – Latin America soccer’s tournament
Soccer Mom’s
Soccer Reviews
Soccer Paraphernalia
Etc… Etc.
Each of the above will be a specific topic, and each topical page is a “Keyword Content Focused Page. A theme-based site could grow well over 200 pages, each on a different topic, all related to the site’s central theme (soccer). The sum total of all the information forms the content of your site.
Best of all, a tightly focused theme-base site scores well at the search engines for hundreds of soccer-related keywords that will indefinitely drive unlimited targeted traffic to your theme site, selling unlimited soccer related products.
On the other hand, Mini-Sites are small Affiliate sites that focus on selling a single product. It could be a short as one or two pages, and as long as 20 pages. It is composed entirely of a powerful sales letter that drives a visitor to a merchant’s site.
Although, a mini-site is a well intended concept it’s not a viable alternative for most products.. Here are a few of the drawbacks.
1. Hard to build traffic. Because they don’t do well on the search engines. They aren’t built to rank highly on the search engines, or to draw traffic from the most flexible directories.
2. No Credibility. Does not establish credibility in you or your product. A mini-site is a one time straight pitch sales copy; and, no one buys from a straight pitch Web site unless they previously have known, respect, and trust, a well-known authority related to the site’s product.
3. No Diversification. If your mini-site sales copy fails to convert your prospect into a buyer, you’ve most likely lost that visitor for good.
In comparison, the Theme-Based Content Site offers greater opportunities for Affiliate and Webmasters.
1.Traffic
The theme-based content site is full of content-rich pages designed to attain a high search engine ranking. On the merits of their valuable content the
In the retail industry, it seems as though we are constantly faced with the issue of trying to find new customers. Most of us are obsessed with making sure our advertising, displays, and pricing all “scream out” to attract new customers. This focus on pursuing new customers is certainly prudent and necessary, but, at the same time, it can wind up hurting us. Therefore, our focus really should be on the 20% of our clients who currently are our best customers.In retail, this idea of focusing on the best current customers should be seen as an on-going opportunity. To better understand the rationale behind this theory and to face the challenge, we need to break down shoppers into five main types:• Loyal Customers: They represent no more than 20% of our customer base, but make up more than 5
What is a Gateway Page?
A theme-based keyword focused content site, is based upon a theme where every page focuses upon a single topic that is related to the theme. For example…
Let us say that your theme is soccer. Then, the theme-base related web pages will be about soccer and would include …
MLS Soccer – the soccer professional league in USA
FIFA – the international soccer federation
World Cup – Soccer’s international world tournament
The Euro Cup – European soccer’s tournament
Copa America – Latin America soccer’s tournament
Soccer Mom’s
Soccer Reviews
Soccer Paraphernalia
Etc… Etc.
Each of the above will be a specific topic, and each topical page is a “Keyword Content Focused Page. A theme-based site could grow well over 200 pages, each on a different topic, all related to the site’s central theme (soccer). The sum total of all the information forms the content of your site.
Best of all, a tightly focused theme-base site scores well at the search engines for hundreds of soccer-related keywords that will indefinitely drive unlimited targeted traffic to your theme site, selling unlimited soccer related products.
On the other hand, Mini-Sites are small Affiliate sites that focus on selling a single product. It could be a short as one or two pages, and as long as 20 pages. It is composed entirely of a powerful sales letter that drives a visitor to a merchant’s site.
Although, a mini-site is a well intended concept it’s not a viable alternative for most products.. Here are a few of the drawbacks.
1. Hard to build traffic. Because they don’t do well on the search engines. They aren’t built to rank highly on the search engines, or to draw traffic from the most flexible directories.
2. No Credibility. Does not establish credibility in you or your product. A mini-site is a one time straight pitch sales copy; and, no one buys from a straight pitch Web site unless they previously have known, respect, and trust, a well-known authority related to the site’s product.
3. No Diversification. If your mini-site sales copy fails to convert your prospect into a buyer, you’ve most likely lost that visitor for good.
In comparison, the Theme-Based Content Site offers greater opportunities for Affiliate and Webmasters.
1.Traffic
The theme-based content site is full of content-rich pages designed to attain a high search engine ranking. On the merits of their valuable content th
Every bit of advertising counts, even free advertising, and nowhere is there more free advtg. available than in the online networking marketing segment. It may be possible to say that just about every marketer has at sometime or the other made use of this free advertising route.Now though there may be more free advertising opps. than one can take advantage of do you think it is possible to build a growing and sustainable business based on 'free advertising'? So far I have yet to read of a 'success' story based purely on free advertising. A few hits here and there, some sign-ups, maybe some pay-off's too in affiliate sales BUT that's it. Maybe more too but nothing sustainable in the rarified atmosphere of major sales and success.So What Good Is Free Advertising Then? And IF it is good for somet
Soccer Paraphernalia
Etc… Etc.
Each of the above will be a specific topic, and each topical page is a “Keyword Content Focused Page. A theme-based site could grow well over 200 pages, each on a different topic, all related to the site’s central theme (soccer). The sum total of all the information forms the content of your site.
Best of all, a tightly focused theme-base site scores well at the search engines for hundreds of soccer-related keywords that will indefinitely drive unlimited targeted traffic to your theme site, selling unlimited soccer related products.
On the other hand, Mini-Sites are small Affiliate sites that focus on selling a single product. It could be a short as one or two pages, and as long as 20 pages. It is composed entirely of a powerful sales letter that drives a visitor to a merchant’s site.
Although, a mini-site is a well intended concept it’s not a viable alternative for most products.. Here are a few of the drawbacks.
1. Hard to build traffic. Because they don’t do well on the search engines. They aren’t built to rank highly on the search engines, or to draw traffic from the most flexible directories.
2. No Credibility. Does not establish credibility in you or your product. A mini-site is a one time straight pitch sales copy; and, no one buys from a straight pitch Web site unless they previously have known, respect, and trust, a well-known authority related to the site’s product.
3. No Diversification. If your mini-site sales copy fails to convert your prospect into a buyer, you’ve most likely lost that visitor for good.
In comparison, the Theme-Based Content Site offers greater opportunities for Affiliate and Webmasters.
1.Traffic
The theme-based content site is full of content-rich pages designed to attain a high search engine ranking. On the merits of their valuable content th
Your eBay store is a nice little useless piece of virtual real estate if there are no visitors to the store. Needless to say, it also does not generate the income you want or thought it would generate, which was the primary reason why you had put up the store in the first place and continue to pay the store fees every month.Having your store listed in the eBay stores category pages has its uses. However, realistically, your store is probably tucked away on page two hundred, never to be found because no eBay buyer has the patience to wade through all those screens.Sure, you can pay a pretty penny to have your store listing bumped up to a more readily findable position.However, there is a way to attract a lot of targeted attention to your eBay store that will cost you absolutely nothing.<
Although, a mini-site is a well intended concept it’s not a viable alternative for most products.. Here are a few of the drawbacks.
1. Hard to build traffic. Because they don’t do well on the search engines. They aren’t built to rank highly on the search engines, or to draw traffic from the most flexible directories.
2. No Credibility. Does not establish credibility in you or your product. A mini-site is a one time straight pitch sales copy; and, no one buys from a straight pitch Web site unless they previously have known, respect, and trust, a well-known authority related to the site’s product.
3. No Diversification. If your mini-site sales copy fails to convert your prospect into a buyer, you’ve most likely lost that visitor for good.
In comparison, the Theme-Based Content Site offers greater opportunities for Affiliate and Webmasters.
1.Traffic
The theme-based content site is full of content-rich pages designed to attain a high search engine ranking. On the merits of their valuable content th
Let’s face it. Your job is not your future because it can’t give you the financial security you and your family want. Your job is only good enough to help you to pay your bills every month. If you can’t afford to quit your job today, you should start thinking about alternative income streams. If you don’t have an alternative income stream today, you must quickly step up (not step out) and learn how to create one. Keep your day job and start learning how to create alternative income stream today. It is very important for you and your family in the future.Personally I find that the best way to start creating income stream without quitting your day job is from the Internet. Do you know that there are now over one billion people using the Internet? And this number is increasing everyday. Google and Yahoo
3. No Diversification. If your mini-site sales copy fails to convert your prospect into a buyer, you’ve most likely lost that visitor for good.
In comparison, the Theme-Based Content Site offers greater opportunities for Affiliate and Webmasters.
1.Traffic
The theme-based content site is full of content-rich pages designed to attain a high search engine ranking. On the merits of their valuable content they will draw substantial traffic from the Directories.
2.Credibility:
They are great credibility builders because they’re PREselling rather than hard selling.
3.Diversification
Each page of a theme-based site may have from 5 and up to 10 links to merchants partner’s sites for different related products..
Now, let us compare a mini-site that is about a certain manufacturer’s soccer balls, versus a theme-based content site that is all about soccer.
A visitor to a mini-site falls within two categories …
- (S)he needs new soccer balls
- (S)he doesn’t need new soccer balls
Now, suppose your visitor, upon reading your sales pitch for soccer balls says …. “No … I’ve just got a new ball”, and then returns to the main page for more articles; do you think that placing the same link to those balls in the next article of your mini-site is going to be any more effective? No --- your visitor still recently bought a new soccer ball.
Nevertheless, because of the great content with in-context links on your theme-based site, the prospect may develop an interest on soccer related books, products, or services, etc.
The Theme-Based Sites vs. Gateway Pages
Gateway pages are trick sites used to trick the search engines. Generally, low-value pages that score well with the engines but fail to deliver good content. They may get the visitor, but fail to get the click through, the purchase, and the repeat business.
Tricks such as invisible links, lead search engines spiders through a site. Though they initially work, success is of short duration with devastating side effects, such as the visitor disdain, and getting band by the search engines.
A Theme-Based site, on the other hand, will OVER-deliver great content while playing it fair and safe with the search engines by leading their spiders reliably through your site. Their visible links do as good as the Doorway pages hidden links, and will never fade in effectiveness. That is because you are creating real content and not spider bait!
The Theme-Based approach is 100% different. First, you find a theme you know and love, with lots of profitable keywords. Second, research hundreds of profitable keywords (greater demand and less supply) related to your products
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.iadvice.info/article/83575/iadvice-How-to-Drive-More-Targeted-Traffic-And-Sales-Than-MiniSites-And-GatewayPages-Combined--Anytime.html">How to Drive More Targeted Traffic And Sales Than Mini-Sites And Gateway-Pages Combined - Anytime</a>
BB link (for phorums):
[url=http://www.iadvice.info/article/83575/iadvice-How-to-Drive-More-Targeted-Traffic-And-Sales-Than-MiniSites-And-GatewayPages-Combined--Anytime.html]How to Drive More Targeted Traffic And Sales Than Mini-Sites And Gateway-Pages Combined - Anytime[/url]
Related Articles:
Ten Web Site New Year's Resolutions
eBay and How to Tell If Your Product Is Valuable or Worthless Junk
Internet Marketing Tips For The New Age
Bookmark it:
|