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    Fundraising With a Mardi Gras Theme
    Looking for a fun fundraising event to raise money for your nonprofit, church, or favorite cause? A Mardi Gras Fundraiser could be just the thing.The basic premise is fairly simple - a fun night where adults can enjoy good music and great food while letting their hair down with some outrageous costumes and the requisite major bead necklaces.Getting started You'll need a large meeting hall with room for live music or at least a DJ booth. Use a local party rental shops for tables and chairs, etc. and book everything you need well ahead of time.Contact a local restaurant with New Orleans style food with a partnership offering - they provide the food at a reasonable cost and get some great exposure to potential patrons. You might also want to look into conducting a live Cajun cooking demonstration if local regulations permit it.Arrange for music with a
    ttle bit of information with each read anyway.

    Put your batches into sections

    That means you should end up with article sections. A section for this topic, and a section for that topic. And a bunch of articles in each section with links pointing at your most important target pages.

    You can see how well the concept of "tips" fits this formula. No matter what area you are involved in, you can create all kinds of little helpful tips and publish them on your website. Put each tip on a separate page, and make sure you embed your links within relevant keyword-rich text with anchor text pointing back to your most important target pages.

    1000 Trade Show Tips

    For example, I have just started creating a new feature

    Small Business Savvy: Working to Build Your Own Equity
    The path to personal wealth is statistically most often laid by those who put down their paving stones as business owners.According to The National Association of Women Business Owners, currently 10.6 million women business owners spend $546 billion annually on salaries and benefits. Family-owned business research records that 35% of Fortune 500 corporations are family-controlled; family-owned businesses account for 50% of the gross national product. These are impressive statistics on the success of entrepreneurship in the United States of America. Perhaps only second to the American Dream of home ownership is the concept of personal business ownership. Additionally, tax experts recommend owning a home-based business as a way to manage deductions to the greatest advantage.It is just here though, that entrepreneurs face a two-edged sword, and need to make decisions t
    Here's a fairly obvious Multi Linking Strategy that is probably the easiest and most effective one you can employ. I call it...

    Power Publishing on Your Own Site

    The basic idea is simply to create lots of pages on your site(s) and embed links pointing back to your most important target pages. This works because a link pointing at a page on your site -- your home page, for instance -- enhances that page whether it is coming from outside or inside your site.

    Think about how this might work if you had one or two secondary or support sites. Build some content on Sites B and C pointing back to pages on Site A. Isn't that a lot easier (and much more powerful) than wasting time asking anonymous webmasters for links on their spammy link pages?

    Create big batches of content pages

    The best application of this strategy involves creating big batches of content pages. Please bear in mind that I am not advocating the creation of SPAM pages -- meaningless jibberish filled with keywords and links. I am talking about creating useful, readable content pages. The important thing is that your new pages be optimized for the type of content you want to promote. This will reinforce the page or pages you are pointing back to. That way, embedded links pointing back to those target pages will have more force. They will be more "relevant" because the context in which they are found will be "relevant" to your target page(s).

    For instance, say the home page of your primary site is about business card displays". Create a bunch of content pages on all your sites with heavily optimized link text pointing directly back to your primary home page. Use your new pages to talk about various aspects of your business card displays: the construction, the design, the features, the cost, the comparison with competitors, and so on. This is information you should have anyway. Just turn it into new pages. Don't worry about design. That can come later if it bothers you.

    Pretty simple wouldn't you say?

    Two kinds of content pages: articles and "tips"

    I normally think in terms of two basic kinds of "content pages" that are easily created: article pages and tips pages. I'm sure you can think of others. Both of these formats ("articles" and "tips") lend themselves to being done in what I have called batches. By "batches" I mean instead of writing one super duper (overly long?) article about, say, Search Engine Optimization or Dog Grooming -- whatever you want to promote -- you can write five or six (or twenty-five or twenty-six) shorter articles.

    Remember, Google see links on specific pages -- at least that's what gets reported -- so you might as well create five or six pages instead of only one.

    In other words, don't write just one or two articles about Dog Grooming. Write a whole bunch. Narrow down your focus and expand little insignificant points. The truth is, people can't retain more than a skimpy little bit of information with each read anyway.

    Put your batches into sections

    That means you should end up with article sections. A section for this topic, and a section for that topic. And a bunch of articles in each section with links pointing at your most important target pages.

    You can see how well the concept of "tips" fits this formula. No matter what area you are involved in, you can create all kinds of little helpful tips and publish them on your website. Put each tip on a separate page, and make sure you embed your links within relevant keyword-rich text with anchor text pointing back to your most important target pages.

    1000 Trade Show Tips

    For example, I have just started creating a new feature

    Customized SEO – How Important is Customized SEO?
    Customized SEO – How Important is Customized SEO?Search Engine Optimization is a widely used and thoroughly popular technique of increasing the amount of traffic pouring into your site. A number of people thus lay a lot of significance on the SEO and often go for customized SEO. But does customized SEO really live up to its reputation and value?SEO can of course be done by almost anybody, at a very low cost. But like in every other field there are a number of experts who specialize in SEO. These folks help you obtain your very own customized SEO for a fairly high price. In exchange of course you get more visitors on your site. Thus your extra expenditure on the customized SEO is more or less taken care of by the extra traffic you obtain in the process.The SEO experts that you will hire will make a few changes to your site. For starters they will re-write your we
    es?

    Create big batches of content pages

    The best application of this strategy involves creating big batches of content pages. Please bear in mind that I am not advocating the creation of SPAM pages -- meaningless jibberish filled with keywords and links. I am talking about creating useful, readable content pages. The important thing is that your new pages be optimized for the type of content you want to promote. This will reinforce the page or pages you are pointing back to. That way, embedded links pointing back to those target pages will have more force. They will be more "relevant" because the context in which they are found will be "relevant" to your target page(s).

    For instance, say the home page of your primary site is about business card displays". Create a bunch of content pages on all your sites with heavily optimized link text pointing directly back to your primary home page. Use your new pages to talk about various aspects of your business card displays: the construction, the design, the features, the cost, the comparison with competitors, and so on. This is information you should have anyway. Just turn it into new pages. Don't worry about design. That can come later if it bothers you.

    Pretty simple wouldn't you say?

    Two kinds of content pages: articles and "tips"

    I normally think in terms of two basic kinds of "content pages" that are easily created: article pages and tips pages. I'm sure you can think of others. Both of these formats ("articles" and "tips") lend themselves to being done in what I have called batches. By "batches" I mean instead of writing one super duper (overly long?) article about, say, Search Engine Optimization or Dog Grooming -- whatever you want to promote -- you can write five or six (or twenty-five or twenty-six) shorter articles.

    Remember, Google see links on specific pages -- at least that's what gets reported -- so you might as well create five or six pages instead of only one.

    In other words, don't write just one or two articles about Dog Grooming. Write a whole bunch. Narrow down your focus and expand little insignificant points. The truth is, people can't retain more than a skimpy little bit of information with each read anyway.

    Put your batches into sections

    That means you should end up with article sections. A section for this topic, and a section for that topic. And a bunch of articles in each section with links pointing at your most important target pages.

    You can see how well the concept of "tips" fits this formula. No matter what area you are involved in, you can create all kinds of little helpful tips and publish them on your website. Put each tip on a separate page, and make sure you embed your links within relevant keyword-rich text with anchor text pointing back to your most important target pages.

    1000 Trade Show Tips

    For example, I have just started creating a new feature

    Recruiting Fees & Why People Gladly Pay Them
    If your company is not use to paying recruiting fees to an outside firm in order to attract talent, you need to ask yourself the following question: can you afford not to pay fees, if you can’t fill a position or make a mis-hire?Not filling key sales and marketing positions when your company is trying to grow will constrain your company’s revenue growth potential. Even worse, if you make the wrong hire and settle for less than the best, you could end up spending lots of money without getting the results that you’re looking for. This is why so many companies in a full employment economy turn to recruiting companies that specialize in finding, recruiting and placing top sales and marketing talent.It doesn’t matter whether your company is looking for VP or executive level sales, marketing or business development people, sales or marketing management or frontline sale
    business card displays". Create a bunch of content pages on all your sites with heavily optimized link text pointing directly back to your primary home page. Use your new pages to talk about various aspects of your business card displays: the construction, the design, the features, the cost, the comparison with competitors, and so on. This is information you should have anyway. Just turn it into new pages. Don't worry about design. That can come later if it bothers you.

    Pretty simple wouldn't you say?

    Two kinds of content pages: articles and "tips"

    I normally think in terms of two basic kinds of "content pages" that are easily created: article pages and tips pages. I'm sure you can think of others. Both of these formats ("articles" and "tips") lend themselves to being done in what I have called batches. By "batches" I mean instead of writing one super duper (overly long?) article about, say, Search Engine Optimization or Dog Grooming -- whatever you want to promote -- you can write five or six (or twenty-five or twenty-six) shorter articles.

    Remember, Google see links on specific pages -- at least that's what gets reported -- so you might as well create five or six pages instead of only one.

    In other words, don't write just one or two articles about Dog Grooming. Write a whole bunch. Narrow down your focus and expand little insignificant points. The truth is, people can't retain more than a skimpy little bit of information with each read anyway.

    Put your batches into sections

    That means you should end up with article sections. A section for this topic, and a section for that topic. And a bunch of articles in each section with links pointing at your most important target pages.

    You can see how well the concept of "tips" fits this formula. No matter what area you are involved in, you can create all kinds of little helpful tips and publish them on your website. Put each tip on a separate page, and make sure you embed your links within relevant keyword-rich text with anchor text pointing back to your most important target pages.

    1000 Trade Show Tips

    For example, I have just started creating a new feature

    Make a Million Dollars on the Phone
    Yesterday, out of the blue, I got a call from some salesman in Michigan. Nice guy, I enjoyed the chatter. He was friendly enough, listened to me blather when I thought it was someone else, and even laughed at the noisy background in my office – since I work from home. As the conversation went on, he was promising me the moon, and giving me a “curiosity pitch”.Now, I grew up on Amway, and I don’t mind telling you, I sold soap, I bought groceries with money earned from selling soap, and I sponsored people into the business to ‘sell soap’. It wasn’t a secret, and I didn’t have a problem telling my friends I had available the best soap on the market. It irritated the daylights out of me when some new guy on the block came in and started talking to my people using the ‘curiosity approach’.The salesman from Michigan wasn’t selling soap, but his lame curiosity approach hit m
    ese formats ("articles" and "tips") lend themselves to being done in what I have called batches. By "batches" I mean instead of writing one super duper (overly long?) article about, say, Search Engine Optimization or Dog Grooming -- whatever you want to promote -- you can write five or six (or twenty-five or twenty-six) shorter articles.

    Remember, Google see links on specific pages -- at least that's what gets reported -- so you might as well create five or six pages instead of only one.

    In other words, don't write just one or two articles about Dog Grooming. Write a whole bunch. Narrow down your focus and expand little insignificant points. The truth is, people can't retain more than a skimpy little bit of information with each read anyway.

    Put your batches into sections

    That means you should end up with article sections. A section for this topic, and a section for that topic. And a bunch of articles in each section with links pointing at your most important target pages.

    You can see how well the concept of "tips" fits this formula. No matter what area you are involved in, you can create all kinds of little helpful tips and publish them on your website. Put each tip on a separate page, and make sure you embed your links within relevant keyword-rich text with anchor text pointing back to your most important target pages.

    1000 Trade Show Tips

    For example, I have just started creating a new feature

    Testing and Tracking Your Marketing Strategies
    Developing and implementing a strategic marketing plan is an essential part of your success. However, unless you're testing and tracking your strategies, you may be losing a great deal of time and money.You can dramatically increase your sales simply by taking the time to test and track your results. Not only will it help you to determine what's working and what's not, but it will also enable you to focus your efforts on the strategies that produce results.When testing your marketing strategies, keep in mind, a strategy that produces results for one person may not produce results for you. There is no 'set in stone' strategy that works for everyone. You must develop your own style and technique and test your results to determine what works for you. Below are some ad tracking resources to assist you in your testing and tracking endeavors.Ad Tracking CGI Scriptsttle bit of information with each read anyway.

    Put your batches into sections

    That means you should end up with article sections. A section for this topic, and a section for that topic. And a bunch of articles in each section with links pointing at your most important target pages.

    You can see how well the concept of "tips" fits this formula. No matter what area you are involved in, you can create all kinds of little helpful tips and publish them on your website. Put each tip on a separate page, and make sure you embed your links within relevant keyword-rich text with anchor text pointing back to your most important target pages.

    1000 Trade Show Tips

    For example, I have just started creating a new feature called b>1000 Trade Show Tips. Each tip will have at least two keyword-rich links pointing back to the two most important target pages inside one of the relevant sites. That's a lot of links. You can do the math.

    It's also a lot of work. First I have to find the content, and then I have to properly organize it.

    Here is what I am doing for my 1000 Tips section. I am starting out by taking some of my previously written articles and lifting paragraphs from them. In other words, I am turning each paragraph into a "tip". Believe it or not this more or less works. I have to tweak each paragraph so it makes sense, but that is relatively easy. In the end, each article produces about 20 meaningful tips. 50 articles and I've got my 1000 tips. I will also make sure I write my future articles this way -- so that each paragraph more or less stands by itself as a "tip".

    Organize your content pages to make it easy to create more

    Finally, a comment on organization. I've tried quite a few different ways of organizing articles (content pages), and most have been cumbersome and hard to work with. What is required is a simple script that lets you enter your articles and tips into a web form and that then posts them in pages formatted according to a preset template. No fuss, no muss.

    I spent quite a bit of time looking for this kind of script over the last little while. I investigated "Content Management Systems", "Article Managers", and "Blog" software, but most have two major drawbacks:

    1. They are overkill for what I am after -- too much setup, and too many options. All I want is a way of posting and indexing articles in several sections.

    2. They post the articles to a database and do not usually create static (.html) pages. Yes, I know some systems do create static html pages, but I have not yet found one I like. I also know that various Google experts claim dynamic pages ultimately get indexed. But my experience is that static pages get indexed more often and more quickly.

    The little script I settled on is called Article Manager 02. It consists of about five files. Like most .php scripts you have to do some configuring. In my case I modified the templates to give me the look I wanted, and then created five or six different sections with an integrated index.

    To post articles you go to a very simple article entry form. You enter your article (html works perfectly), and it gets posted to its own static page (in my case a .shtml page). A summary of the article gets posted to the index page. So you end up with a summary page with titles, dates, short summaries of all the articles. It's very simple and very neat. I posted 15 articles this morning in about an hour and a half.

    Of course you can organize your articles any way you want. In fact you don't need a complicated system at all. You can just put them all in one folder and create an index page pointing to each of them. Then each time you want to add to your articles, just put a new one in the folder

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