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Hub You - If You Want To REALLY Promote Your Site, Here's How
Let’s take a look!What was the recipe for success that global companies used to get where they are today? When you go and buy a product that is globally known, do you ever stop to think that the company was once a small business operated by someone looking to make a difference, like you?Pharmacist John Pemberton created Coca-Cola in 1886 in a three legged brass kettle in his backyard. His bookkeeper created the name and script type that you see on all Coca-Cola products. Presently, more than one billion Coke products are consumed each day.A college dropout who was looking to increase the capabilities of small businesses and home offices created the world’s leading provider in computer software technology, Microsoft. M
Secondly, try to subscribe as many visitors as possible to a list, so that you can correspond with them time and time again. Sending them news about your site for example will keep them coming back.
4. Pa
What's your USP? Don't know, or worse still, you've never heard of it.USP is an acronym for Unique Selling Proposition. It's vital for every business to identify its inherent USP or if it can't identify it, to create it.If yours is a firm that sells gold coated widgets and there are NO other firms selling the same product, then you need not worry about your USP - you have one by default. The default being that you have a market monopoly. Provided the product is in demand, you can charge just about any price you like and you have no worries with competition. Your product is unique - that's your USP.But say your business is installing airconditioners and there are six other firms doing the same thing in your
1. Get Your Site High In The Search Engines
Getting your site linked high in the search engines for your keywords and keyphrases.
One of the best ways to do this is to ensure your site has a good number of incoming links from quality sites - I discuss how to achieve this with relative ease below.
Also make sure that your site reflects the keywords/keyphrases that you are looking for - they should be in your title tag, your headline tags, and in your initial paragraphs. Don't however over do it, or it will look like "keyword stuffing" and you will do more damage than good - just make sure they are there in a natural fashion.
Don't aim for the most popular keywords, you will have a much harder time achieving success. Do some analysis using a tool such as WordTracker.com, and aim for keywords and keyphrases for which you have a fighting chance.
2. Create A Buzz
If your site offers something new and exciting, it creates a wow factor, and news about your site will spread far and wide with very little further effort on your part.
I stumbled on how effective this was myself almost by accident, when I created one of the very first popup generators online and added it to my first very amateurish web site. It was free for people to use, I did no promotion of it whatsoever, but people came from far and wide to use it, it was mentioned in many high profile ezines with large readerships, and it proved so successful that with some further development it turned into a piece of software that I still sell today on one of my sites.
3. Don't Waste Your Visitors
Every visitor that comes to your site is hard-earned - so don't 'waste' them. You want them to come back, to return time and time again. This will ensure your traffic climbs over time, rather than remains static.
Firstly, ensure your site doesn't scare them away. Make it easy to use, visually appealing, and treat critical emails that you may receive from visitors from time to time like gold - while not all criticisms are valid representations of how the majority of visitors see your site, some of these emails can help you turn your business around if you listen in a positive manner instead of react negatively and defensively.
Secondly, try to subscribe as many visitors as possible to a list, so that you can correspond with them time and time again. Sending them news about your site for example will keep them coming back.
4. Pay
Incredible as it sounds, you have a goldmine of free business advice and resources available to you for starting an online business. Many entrepreneurs are taking advantage of the unbelievable opportunity of financial independence by starting an Internet business.Over 300,000 individuals already are on the Internet earning enough income to quit their regular jobs and live a lifestyle of their choosing. You can too!How do you start? First ask yourself a question, “Would I jump into the middle of the ocean if I didn’t know how to swim?” No matter what your background is or what kind of business you intend to start online, you absolutely have to obtain enough knowledge relating to Internet business to be successful.A
Also make sure that your site reflects the keywords/keyphrases that you are looking for - they should be in your title tag, your headline tags, and in your initial paragraphs. Don't however over do it, or it will look like "keyword stuffing" and you will do more damage than good - just make sure they are there in a natural fashion.
Don't aim for the most popular keywords, you will have a much harder time achieving success. Do some analysis using a tool such as WordTracker.com, and aim for keywords and keyphrases for which you have a fighting chance.
2. Create A Buzz
If your site offers something new and exciting, it creates a wow factor, and news about your site will spread far and wide with very little further effort on your part.
I stumbled on how effective this was myself almost by accident, when I created one of the very first popup generators online and added it to my first very amateurish web site. It was free for people to use, I did no promotion of it whatsoever, but people came from far and wide to use it, it was mentioned in many high profile ezines with large readerships, and it proved so successful that with some further development it turned into a piece of software that I still sell today on one of my sites.
3. Don't Waste Your Visitors
Every visitor that comes to your site is hard-earned - so don't 'waste' them. You want them to come back, to return time and time again. This will ensure your traffic climbs over time, rather than remains static.
Firstly, ensure your site doesn't scare them away. Make it easy to use, visually appealing, and treat critical emails that you may receive from visitors from time to time like gold - while not all criticisms are valid representations of how the majority of visitors see your site, some of these emails can help you turn your business around if you listen in a positive manner instead of react negatively and defensively.
Secondly, try to subscribe as many visitors as possible to a list, so that you can correspond with them time and time again. Sending them news about your site for example will keep them coming back.
4. Pa
As the business world enters a period of hyper-competitiveness, every business process will be subjected to examination and possible restructuring. We have already seen outsourcing and offshoring used to an extent what nobody would have dreamed of a few years ago. McDonald’s is testing the offshoring of its drive-thru process to India. How about, “Do you want fries with that?” with a New Delhi accent?Even though McDonald’s testing of business process outsourcing (BPO) has caused quite a stir, it’s only the beginning. What started as the outsourcing of a few basic business processes, such as payroll or accounts receivable, has grown into a “movement.” No internally performed business process is “safe.”IT, finance, supply chai
2. Create A Buzz
If your site offers something new and exciting, it creates a wow factor, and news about your site will spread far and wide with very little further effort on your part.
I stumbled on how effective this was myself almost by accident, when I created one of the very first popup generators online and added it to my first very amateurish web site. It was free for people to use, I did no promotion of it whatsoever, but people came from far and wide to use it, it was mentioned in many high profile ezines with large readerships, and it proved so successful that with some further development it turned into a piece of software that I still sell today on one of my sites.
3. Don't Waste Your Visitors
Every visitor that comes to your site is hard-earned - so don't 'waste' them. You want them to come back, to return time and time again. This will ensure your traffic climbs over time, rather than remains static.
Firstly, ensure your site doesn't scare them away. Make it easy to use, visually appealing, and treat critical emails that you may receive from visitors from time to time like gold - while not all criticisms are valid representations of how the majority of visitors see your site, some of these emails can help you turn your business around if you listen in a positive manner instead of react negatively and defensively.
Secondly, try to subscribe as many visitors as possible to a list, so that you can correspond with them time and time again. Sending them news about your site for example will keep them coming back.
4. Pa
It was only about a year ago that online booksellers had but one high-tech solution to look up book values; they could subscribe to wireless lookup services to gain a competitive advantage using an Internet enabled cellular phone. Recently some creative third-party service providers figured out how to put everything into a database so that there was no reliance on an Internet connection. Now online booksellers that are just getting started in the business face deciding on which type of service is best for them to use.There are definite advantages to both systems. An Internet connection and cell phone will assure you of having the latest and greatest information available for a specific title, but you have that cell phone connecti
3. Don't Waste Your Visitors
Every visitor that comes to your site is hard-earned - so don't 'waste' them. You want them to come back, to return time and time again. This will ensure your traffic climbs over time, rather than remains static.
Firstly, ensure your site doesn't scare them away. Make it easy to use, visually appealing, and treat critical emails that you may receive from visitors from time to time like gold - while not all criticisms are valid representations of how the majority of visitors see your site, some of these emails can help you turn your business around if you listen in a positive manner instead of react negatively and defensively.
Secondly, try to subscribe as many visitors as possible to a list, so that you can correspond with them time and time again. Sending them news about your site for example will keep them coming back.
4. Pa
1. Once your customer purchases your first product, follow-up with him. You could send a "thank you" message and enter an ad for other goods you advertise. You could do this every few months or so.2. You might want to upsell to your customers. Once they're at your order page, let them know about a few additional related goods your promoting. They could just add it to their initial order.3. Tell your customers if they send four customers to your web page, they will receive a complete rebate of their order. This will transform one purchase into three.4. When you market a product, give your customers the choice of joining an associate program so they can make commissions promoting your product. This w
Secondly, try to subscribe as many visitors as possible to a list, so that you can correspond with them time and time again. Sending them news about your site for example will keep them coming back.
4. Pay-Per-Click Engines
Bidding for keywords on PPCs like Google Adwords won't usually bring you large amounts of traffic, but if you do it carefully, the traffic it does bring you should be highly targeted and therefore very valuable.
The trick is to know your stats. Know exactly what your sales conversion rates are per keyword, and how much investment on each keyword is viable for you.
For example, let's say your site sells artist pencils:
- If you are bidding $0.30 for the keyword 'pencil', each sale of a box of pencils brings you $10 profit, but only 1 in 100 clicks for the keyword 'pencil' brings you a sale, you are spending $30 for each sale of $10, which is losing you a large amount of money.
- However, if you are bidding $0.10 for the keyphrase 'artist pencils', and 1 in 25 buys from your site, you are spending $2.50 on each sale that brings you a profit of $10, which is a profitable investment - i.e. it brings you a net profit of $7.50 per sale.
5. Strategic linking
This can be one of the most important methods to generate traffic over the long-term. Not only can you receive traffic direct from the links, the more links there are, the higher your position will tend to be in the search engines.
In my opinion, I've never found reciprocal linking strategies particularly effective, i.e. you can spend a great deal of time building up single links to your site, and as they are reciprocal, they are not as effective as the non-reciprocal links that the search engines prefer. The fact is that search engines know about reciprocal linking strategies, and reciprocal links only tell the search engines that you have a reciprocal linking strategy, not that your site is an effective resource that other sites are willingly linking to in a more natural fashion.
The following two methods are in my opinion the most effective ways to build up links, and concentrating on these can repay dividends over the long-term:
a. Article Submissions
The idea here is that you write an article that other webmasters and publishers can freely reprint on their web sites. Other sites and publishers desperately n
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