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Hub You - The Power of Personal Branding
J. R. Baltiboi has observed that Bookkeeping is the art of recording business dealings in a set of books. Bookkeeping is the science and art of systematically recording, classifying and summarizing the financial transactions or events of a business in a set of books. A business transaction means the exchange of money or items of value between two or more persons. Anytime this occurs, bookkeeping comes into play.It has been noted that the process of accounting begins as the business transaction occurs. Once a business transaction takes place it is recorded in the books of accoun
1. Make those around you successful. While some personal brands are built at the expense of others, or on the backs of others, the most highly regarded personal brands are built on the success they have created for others. Think “selfless” as opposed to “selfish.”
2. Hire a coach or mentor. This is something that many successful people struggle with as their pride can be barrier to seeking the wisdom and counsel of others. However this is one of the single best investments you can make in building a powerful, sustainable and respectable personal brand.
3. Invest in continuing education: OK, so you already make a mid six-figure income, run your own (or someone els
Record Management is the practice of identifying, classifying, archiving, preserving, and sometimes destroying records. There is an International Standard on records management, ISO 15489: 2001. This defines record management as, "The field of management responsible for the efficient and systematic control of the creation, receipt, maintenance, use and disposition of records, including the processes for capturing and maintaining evidence of and information about business activities and transactions in the form of records".The ISO defines a record as "information created, receiv
When reading newspapers and periodicals, listening to media interviews on the radio, watching guest appearances on the TV and seeing who gets the speaking invitations you’ll notice that it is usually those professionals who have positioned themselves as innovators and thought leaders through a carefully managed personal branding campaign. These individuals may, or may not, have anything more to offer than their peers other than the fact that they knew how to brand themselves as subject matter experts.
Picture a very successful high profile company in your mind and you will likely find that their executives have not only established themselves as leaders inside their firms, but they are also perceived as industry heavy weights and power brokers to the external world. When a company’s senior executives are viewed as subject matter experts and leaders outside of the company it makes them more valuable to the company. It is a true win-win scenario in that the executive who knows how to manage his/her brand equity in turn increases the brand equity of the enterprise. Because the corporation benefits from the executives ability to brand themselves, they are willing to pay more for their services and work harder to retain their talent.
Regardless of how you feel about the following list of individuals you must agree that they have done a remarkable job of building a personal brand which has often times resulted in the creation of modern day empires. Think of Warren Buffet, Oprah Winfrey, Donald Trump, Bill Gates, Michael Dell, Sam Walton, Ted Turner, Richard Branson, Steve Jobs and a whole host of others and you’ll quickly see just how powerful a strong personal brand can be. In fact spend some time browsing through the Forbes 400 and you find that you recognize far more names than not…View a list of the Fortune 500 CEO’s and you’ll be surprised how many of their names have been converted into strong personal brands. Look at the Inc. 500 or Entrepreneur Hot 100 lists and you’ll see a number of strong personal brands in the making.
The reality is that most of us will probably never achieve the status of icons, nor do most of us really aspire to that end. However increasing your personal brand equity is good for adding value to your company’s brand, leveraging your earning power and improving your job security and/or marketability. Personal branding is far more than an ego-play; it is smart business. If you don’t know how to create a strong personal brand the following tips will start you in the right direction:
1. Make those around you successful. While some personal brands are built at the expense of others, or on the backs of others, the most highly regarded personal brands are built on the success they have created for others. Think “selfless” as opposed to “selfish.”
2. Hire a coach or mentor. This is something that many successful people struggle with as their pride can be barrier to seeking the wisdom and counsel of others. However this is one of the single best investments you can make in building a powerful, sustainable and respectable personal brand.
3. Invest in continuing education: OK, so you already make a mid six-figure income, run your own (or someone else
The ProblemBurn and scald injuries lead the way in workplace injuries that result in lost time from work (average of 5 days per year per burn or scald according the National Institute for Occupational Safety and Health (NIOSH) Publication No. 2004 -146). The economic impact to employers and employees alike as a result of these injuries can be overwhelming. A recent study conducted in Oregon State suggested the average cost in that state for burn injuries is $5,400 USD per incidence!The HazardsA major burn hazard source is found in industrial plants that utilize
Picture a very successful high profile company in your mind and you will likely find that their executives have not only established themselves as leaders inside their firms, but they are also perceived as industry heavy weights and power brokers to the external world. When a company’s senior executives are viewed as subject matter experts and leaders outside of the company it makes them more valuable to the company. It is a true win-win scenario in that the executive who knows how to manage his/her brand equity in turn increases the brand equity of the enterprise. Because the corporation benefits from the executives ability to brand themselves, they are willing to pay more for their services and work harder to retain their talent.
Regardless of how you feel about the following list of individuals you must agree that they have done a remarkable job of building a personal brand which has often times resulted in the creation of modern day empires. Think of Warren Buffet, Oprah Winfrey, Donald Trump, Bill Gates, Michael Dell, Sam Walton, Ted Turner, Richard Branson, Steve Jobs and a whole host of others and you’ll quickly see just how powerful a strong personal brand can be. In fact spend some time browsing through the Forbes 400 and you find that you recognize far more names than not…View a list of the Fortune 500 CEO’s and you’ll be surprised how many of their names have been converted into strong personal brands. Look at the Inc. 500 or Entrepreneur Hot 100 lists and you’ll see a number of strong personal brands in the making.
The reality is that most of us will probably never achieve the status of icons, nor do most of us really aspire to that end. However increasing your personal brand equity is good for adding value to your company’s brand, leveraging your earning power and improving your job security and/or marketability. Personal branding is far more than an ego-play; it is smart business. If you don’t know how to create a strong personal brand the following tips will start you in the right direction:
1. Make those around you successful. While some personal brands are built at the expense of others, or on the backs of others, the most highly regarded personal brands are built on the success they have created for others. Think “selfless” as opposed to “selfish.”
2. Hire a coach or mentor. This is something that many successful people struggle with as their pride can be barrier to seeking the wisdom and counsel of others. However this is one of the single best investments you can make in building a powerful, sustainable and respectable personal brand.
3. Invest in continuing education: OK, so you already make a mid six-figure income, run your own (or someone els
So you’ve started your own business, and you’re as proud as can be! You’ve got your business cards, complete with the custom logo that you had created especially for your new endeavor. You’ve ordered the stationary, complete with your return address on the upper left hand corner of the envelope. The gold nameplate for your office door will be in any day now, and so will the matching one for your desk. Your new desk phone is already programmed with every phone number you could possibly need. You’re all set to go- or are you? You are, as long as you’ve ordered your business checks. increases the brand equity of the enterprise. Because the corporation benefits from the executives ability to brand themselves, they are willing to pay more for their services and work harder to retain their talent.
Regardless of how you feel about the following list of individuals you must agree that they have done a remarkable job of building a personal brand which has often times resulted in the creation of modern day empires. Think of Warren Buffet, Oprah Winfrey, Donald Trump, Bill Gates, Michael Dell, Sam Walton, Ted Turner, Richard Branson, Steve Jobs and a whole host of others and you’ll quickly see just how powerful a strong personal brand can be. In fact spend some time browsing through the Forbes 400 and you find that you recognize far more names than not…View a list of the Fortune 500 CEO’s and you’ll be surprised how many of their names have been converted into strong personal brands. Look at the Inc. 500 or Entrepreneur Hot 100 lists and you’ll see a number of strong personal brands in the making.
The reality is that most of us will probably never achieve the status of icons, nor do most of us really aspire to that end. However increasing your personal brand equity is good for adding value to your company’s brand, leveraging your earning power and improving your job security and/or marketability. Personal branding is far more than an ego-play; it is smart business. If you don’t know how to create a strong personal brand the following tips will start you in the right direction:
1. Make those around you successful. While some personal brands are built at the expense of others, or on the backs of others, the most highly regarded personal brands are built on the success they have created for others. Think “selfless” as opposed to “selfish.”
2. Hire a coach or mentor. This is something that many successful people struggle with as their pride can be barrier to seeking the wisdom and counsel of others. However this is one of the single best investments you can make in building a powerful, sustainable and respectable personal brand.
3. Invest in continuing education: OK, so you already make a mid six-figure income, run your own (or someone els
Recently, while visiting a friend's office, he began to tell me his business was a mess. It wasn't fun anymore. "The problem with this business," he said, "is that the manager (ME) is the worst person for the job. I have no training in management. My partner just wants to come to work, do his job and leave the management chores to me. Frankly, I don't have any great desire to be the boss, either. Personnel problems, cash problems, meeting sales quotas – I do it all. It's everyday and it's a drag."Sound familiar? You have a lot of company. In every business, however, "s
The reality is that most of us will probably never achieve the status of icons, nor do most of us really aspire to that end. However increasing your personal brand equity is good for adding value to your company’s brand, leveraging your earning power and improving your job security and/or marketability. Personal branding is far more than an ego-play; it is smart business. If you don’t know how to create a strong personal brand the following tips will start you in the right direction:
1. Make those around you successful. While some personal brands are built at the expense of others, or on the backs of others, the most highly regarded personal brands are built on the success they have created for others. Think “selfless” as opposed to “selfish.”
2. Hire a coach or mentor. This is something that many successful people struggle with as their pride can be barrier to seeking the wisdom and counsel of others. However this is one of the single best investments you can make in building a powerful, sustainable and respectable personal brand.
3. Invest in continuing education: OK, so you already make a mid six-figure income, run your own (or someone els
Many industries and governments depend on ISO 9000 production standards these days. ISO 9000 production standards guarantee that all products are of a consistently high quality.Although the ISO production standards are still voluntary, lots of companies are using them as a standard when targeting foreign markets which require environmentally-safe products. The ISO 9000 production departments assure the quality of all equipment shipped.ISO 9000 production standards basically have three requirements. First, the business should document the quality system and business proce
1. Make those around you successful. While some personal brands are built at the expense of others, or on the backs of others, the most highly regarded personal brands are built on the success they have created for others. Think “selfless” as opposed to “selfish.”
2. Hire a coach or mentor. This is something that many successful people struggle with as their pride can be barrier to seeking the wisdom and counsel of others. However this is one of the single best investments you can make in building a powerful, sustainable and respectable personal brand.
3. Invest in continuing education: OK, so you already make a mid six-figure income, run your own (or someone else’s) business and you’re busy…The sad fact is that it is far easier to reach the C-suite than to remain there. You will only stay in the corner office if you continue to refine and advance your skill sets and competencies. Never sacrifice or forego learning because you think you don’t have time or worse because you think you already know it all.
4. Learn to work the media, or hire someone to do it for you. When it comes to the media you only have three choices: a.) you can try and remain invisible, but anonymity won’t help you build a brand; b.) you can be a target for the media and while controversy is not always a bad thing it causes more unnecessary brain damage than you will likely want to incur, or; c.) you can be a friend of the media and serve as a subject matter expert who is available as a resource for the media…While the choice is yours, I’d personally recommend option C.
My advice is simple…find a good coach or mentor and start building your personal brand strategy yesterday…you’ll be glad you did.
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