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    It amazes me sometimes, the amount of outdated and mis-information that can be found on the internet.

    One of the best examples would certainly have to be Meta Tags. I still talk to people that are of the firm belief that all they have to do is add the proper META tags to a site and that site will automatically rank for their target terms. Where do they get this information? The internet of course.

    With that in mind, I've decided to put down the fact and fiction regarding META tags as of 2007.

    First, for anyone who is new to the net and unsure of what a META tag is, let me define what exactly META tags are.

    META tags, are bits of code that are placed within the tags of a webpage. Their intent was and is, to give information on certain aspects of that page to software programs (such as search engine spiders) without that information being readily visible to the normal visitor.

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    people that are of the firm belief that all they have to do is add the proper META tags to a site and that site will automatically rank for their target terms. Where do they get this information? The internet of course.

    With that in mind, I've decided to put down the fact and fiction regarding META tags as of 2007.

    First, for anyone who is new to the net and unsure of what a META tag is, let me define what exactly META tags are.

    META tags, are bits of code that are placed within the tags of a webpage. Their intent was and is, to give information on certain aspects of that page to software programs (such as search engine spiders) without that information being readily visible to the normal visitor.

    The

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    formation? The internet of course.

    With that in mind, I've decided to put down the fact and fiction regarding META tags as of 2007.

    First, for anyone who is new to the net and unsure of what a META tag is, let me define what exactly META tags are.

    META tags, are bits of code that are placed within the tags of a webpage. Their intent was and is, to give information on certain aspects of that page to software programs (such as search engine spiders) without that information being readily visible to the normal visitor.

    The

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    d unsure of what a META tag is, let me define what exactly META tags are.

    META tags, are bits of code that are placed within the tags of a webpage. Their intent was and is, to give information on certain aspects of that page to software programs (such as search engine spiders) without that information being readily visible to the normal visitor.

    The

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    to give information on certain aspects of that page to software programs (such as search engine spiders) without that information being readily visible to the normal visitor.

    The two best known (and misunderstood) META tags are the "description" and "keywords" META tags. It is the outdated and false information that is associated with these two tags that is the reason I am writing this article.

    Let's start with the description tag. The META description tag was designed to give robots visiting your page a brief description of what that page is about. It is this description that is often used along with the page title in the SERPs (search engine results pages). So, by adding the META description tag to a page, you are able to (sometimes) control the text used to describe that page in the SERPs.

    The question is, does the META description help with the actual ranking of the page. At one point in time,

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