Tags |
|
|
Links |
|
|
Hub You - The Niche Jerk
This really sums it up in a nutshell because when you look at it, the only reason why we are bombarded with advertising is because when we move through our life and require something that a marketer has been hammering on us with, we will instantly pick up on their marketing phrase.Example: if you are thirsty... _____ is it!Example: if you are hungry... our _______ is open 24 hours.Example: if you want healthier fast food... _________, eat fresh.In order for you to be able to fill in the blanks, you needed to be educated on them first, so when it came time to eat or drink, the first answer is the on
Enter The Free Jerk. He's offering to give you the Rich Jerk product, legally, in return for your simply reading his critique of it. That's his product.
The Free Jerk profits because you're going to first pay for the Rich Jerk's product, after which The Free Jerk gives you a 100% rebate. In effect, he's 'sharing' the affiliate's commission he receives from The Rich Jerk for your purchase. He makes up the financial difference --- and then some --- by directing your details, for another commission, to major cyberspace advertisers who see you as an 'active' cyber-consumer. Thus, he realizes a net p
A seasoned networker knows the real meaning of networking -- being organized, efficient, effective, and, of course, work the event to its fullest. Attending networking groups after so many years can tire and drain anyone’s excitement. Especially since these situations are not social events. It is easy to have one foot in the event and the other some place else. A major challenge for all networkers is to be there with both feet.What propels someone to advance networker? Is it the number of events or the number of years they attend? No. Is it the delicate balance and expertise on how they work the event?
"Sell the sizzle and not the steak."
In other words, an appeal to what excites the consumer is much more effective than the properties of the product. This is not necessarily deceptive. In many cases, products can be so similar that the only real difference among them is in their perception, ie- 'sizzle,' by the public.
If ever anyone in cyberspace has excelled with this principle, it's The Rich Jerk.
If you've done any significant cybercruising, you've surely encountered his promotional campaign. His spiel is impressively creative. He claims that he's rich, not necessarily because he works harder than you, but because he's better than you. As a result, he doesn't really care what you think about him or whether you're interested in buying his product. However, he makes it very clear that it's due to his product that he can claim his arrogant superiority over you and everyone else.
The Rich Jerk could be the Don Rickles of the 21st century. He revels in spewing insults at his audience, and the more he wallows in rudeness, the more effective his message becomes. Some readers may not be amused by his angle, but most recognize that he goes so over the top with his approach that his point is made. He purports to be so financially free that it doesn't matter what others think of him, and therein lies the sizzle.
The Rich Jerk's product is a mere staple of cyberspace: he's selling a work-at-home internet business concept. There's nothing earth-shaking in his content. It's basically the same as what everyone else in the genre is selling:
1) Find a product,
2) Get a website,
3) Promote the product,
4) Reap the profits.
The Rich Jerk has some leads that may expedite the process, but none of those are anything exceptional, either. Results will vary. Few will join him in richness.
Still, that's not the Rich Jerk's issue. His job is selling his product. He's doing it legally and effectively. As far as I'm concerned, he's merely selling the cyber-equivalent of bottled water; he's taking something you can get for free, putting an aura around it and getting you to pay for it. Willingly.
Another principle taught in marketing is that of cognitive dissonance. Basically, this term infers that consumers have a tendency to justify their purchase of a product by noting its advantages to them and downplaying any disadvantages. For example, in this case, they'd say they've bought a step-by-step tutorial for getting into a work-at-home business and have saved time over anyone trying to gather all that information by themselves, even though the task can be done for free with a bit of search-engineering. Almost every positive comment I've seen about The Rich Jerk's product confirms this tendency.
Thus, the Rich Jerk has his bases covered. His sizzle is alluring, his product may be obvious, but it's legitimate and his aftermarket has afterglow.
Not only has the Rich Jerk seemingly done well for himself, he's spawned a cottage industry for others. Copycats are abounding. So far, I've already seen ads for the Money King and The Rich Pig; more are probably on the way. They're poor imitations, but in cyberspace, duplication is a successful form of flattery. They might actually profit from their near-plagiarism.
There is one facet of Jerkdom that is worth calling to your attention, though, which involves the third sales principle I'd like to mention: incentive marketing. This involves giving a consumer something for nothing, in some manner, in order to realize a profit.
Enter The Free Jerk. He's offering to give you the Rich Jerk product, legally, in return for your simply reading his critique of it. That's his product.
The Free Jerk profits because you're going to first pay for the Rich Jerk's product, after which The Free Jerk gives you a 100% rebate. In effect, he's 'sharing' the affiliate's commission he receives from The Rich Jerk for your purchase. He makes up the financial difference --- and then some --- by directing your details, for another commission, to major cyberspace advertisers who see you as an 'active' cyber-consumer. Thus, he realizes a net pr
Fundraising can simply be defined as an activity that is focused on generating a certain amount of cash to help a good cause. There are two types commonly used by various organizations namely profit or non-profit.Those that do this for profit simply want to generate more income. An example could be an alcohol company offering its products in fair. The firm may or may not organize it but representatives are there to endorse and promote the brand.The second is known as non-profit. There are countless numbers of non-profit organizations around the world helping those starving in Africa to those who are helping to r
The Rich Jerk could be the Don Rickles of the 21st century. He revels in spewing insults at his audience, and the more he wallows in rudeness, the more effective his message becomes. Some readers may not be amused by his angle, but most recognize that he goes so over the top with his approach that his point is made. He purports to be so financially free that it doesn't matter what others think of him, and therein lies the sizzle.
The Rich Jerk's product is a mere staple of cyberspace: he's selling a work-at-home internet business concept. There's nothing earth-shaking in his content. It's basically the same as what everyone else in the genre is selling:
1) Find a product,
2) Get a website,
3) Promote the product,
4) Reap the profits.
The Rich Jerk has some leads that may expedite the process, but none of those are anything exceptional, either. Results will vary. Few will join him in richness.
Still, that's not the Rich Jerk's issue. His job is selling his product. He's doing it legally and effectively. As far as I'm concerned, he's merely selling the cyber-equivalent of bottled water; he's taking something you can get for free, putting an aura around it and getting you to pay for it. Willingly.
Another principle taught in marketing is that of cognitive dissonance. Basically, this term infers that consumers have a tendency to justify their purchase of a product by noting its advantages to them and downplaying any disadvantages. For example, in this case, they'd say they've bought a step-by-step tutorial for getting into a work-at-home business and have saved time over anyone trying to gather all that information by themselves, even though the task can be done for free with a bit of search-engineering. Almost every positive comment I've seen about The Rich Jerk's product confirms this tendency.
Thus, the Rich Jerk has his bases covered. His sizzle is alluring, his product may be obvious, but it's legitimate and his aftermarket has afterglow.
Not only has the Rich Jerk seemingly done well for himself, he's spawned a cottage industry for others. Copycats are abounding. So far, I've already seen ads for the Money King and The Rich Pig; more are probably on the way. They're poor imitations, but in cyberspace, duplication is a successful form of flattery. They might actually profit from their near-plagiarism.
There is one facet of Jerkdom that is worth calling to your attention, though, which involves the third sales principle I'd like to mention: incentive marketing. This involves giving a consumer something for nothing, in some manner, in order to realize a profit.
Enter The Free Jerk. He's offering to give you the Rich Jerk product, legally, in return for your simply reading his critique of it. That's his product.
The Free Jerk profits because you're going to first pay for the Rich Jerk's product, after which The Free Jerk gives you a 100% rebate. In effect, he's 'sharing' the affiliate's commission he receives from The Rich Jerk for your purchase. He makes up the financial difference --- and then some --- by directing your details, for another commission, to major cyberspace advertisers who see you as an 'active' cyber-consumer. Thus, he realizes a net p
If you are interested in a career in welding, you will be surprised what the working world has to offer you. After you have established an education pertaining to welding, you will be on your way to a rewarding career. Welding can help you establish financial security and open many doors of opportunity for you. What's more, a career in welding can be rewarding and truly enrich your life.To obtain a career in welding, you will be required to undergo special schooling and instruction. In fact, after you obtain your high school diploma you can study at some colleges or at special schools that focus solely on welding.
3) Promote the product,
4) Reap the profits.
The Rich Jerk has some leads that may expedite the process, but none of those are anything exceptional, either. Results will vary. Few will join him in richness.
Still, that's not the Rich Jerk's issue. His job is selling his product. He's doing it legally and effectively. As far as I'm concerned, he's merely selling the cyber-equivalent of bottled water; he's taking something you can get for free, putting an aura around it and getting you to pay for it. Willingly.
Another principle taught in marketing is that of cognitive dissonance. Basically, this term infers that consumers have a tendency to justify their purchase of a product by noting its advantages to them and downplaying any disadvantages. For example, in this case, they'd say they've bought a step-by-step tutorial for getting into a work-at-home business and have saved time over anyone trying to gather all that information by themselves, even though the task can be done for free with a bit of search-engineering. Almost every positive comment I've seen about The Rich Jerk's product confirms this tendency.
Thus, the Rich Jerk has his bases covered. His sizzle is alluring, his product may be obvious, but it's legitimate and his aftermarket has afterglow.
Not only has the Rich Jerk seemingly done well for himself, he's spawned a cottage industry for others. Copycats are abounding. So far, I've already seen ads for the Money King and The Rich Pig; more are probably on the way. They're poor imitations, but in cyberspace, duplication is a successful form of flattery. They might actually profit from their near-plagiarism.
There is one facet of Jerkdom that is worth calling to your attention, though, which involves the third sales principle I'd like to mention: incentive marketing. This involves giving a consumer something for nothing, in some manner, in order to realize a profit.
Enter The Free Jerk. He's offering to give you the Rich Jerk product, legally, in return for your simply reading his critique of it. That's his product.
The Free Jerk profits because you're going to first pay for the Rich Jerk's product, after which The Free Jerk gives you a 100% rebate. In effect, he's 'sharing' the affiliate's commission he receives from The Rich Jerk for your purchase. He makes up the financial difference --- and then some --- by directing your details, for another commission, to major cyberspace advertisers who see you as an 'active' cyber-consumer. Thus, he realizes a net p
Try this: as a business, non-profit, public entity or association manager, plan for and create the kind of external stakeholder behavior change that leads directly to achieving your managerial objectives. And do so by persuading your key outside audiences to your way of thinking, then move them to take actions that allow your department, group, division or subsidiary to succeed.Interestingly, what you’ve done, is combine a sound public relations strategy with effective communications tactics leading directly to the bottom line – perception altered, behavior modified, employer/client satisfied.
Thus, the Rich Jerk has his bases covered. His sizzle is alluring, his product may be obvious, but it's legitimate and his aftermarket has afterglow.
Not only has the Rich Jerk seemingly done well for himself, he's spawned a cottage industry for others. Copycats are abounding. So far, I've already seen ads for the Money King and The Rich Pig; more are probably on the way. They're poor imitations, but in cyberspace, duplication is a successful form of flattery. They might actually profit from their near-plagiarism.
There is one facet of Jerkdom that is worth calling to your attention, though, which involves the third sales principle I'd like to mention: incentive marketing. This involves giving a consumer something for nothing, in some manner, in order to realize a profit.
Enter The Free Jerk. He's offering to give you the Rich Jerk product, legally, in return for your simply reading his critique of it. That's his product.
The Free Jerk profits because you're going to first pay for the Rich Jerk's product, after which The Free Jerk gives you a 100% rebate. In effect, he's 'sharing' the affiliate's commission he receives from The Rich Jerk for your purchase. He makes up the financial difference --- and then some --- by directing your details, for another commission, to major cyberspace advertisers who see you as an 'active' cyber-consumer. Thus, he realizes a net p
One way to make an immediate impact on your free online business opportunity earnings is to hide your affiliate ads.That may sound like a very strange statement to make when everybody knows that you need people to click through the ads to reach your affiliate site. How can you make money from your free online business affiliate program opportunity if there are no ads to click?A simple truth online is that people hate being advertised to. You can't really blame them with ads flying at them from every direction. One cannot even read their email in peace without banner ads flashing all over the place and spammers f
Enter The Free Jerk. He's offering to give you the Rich Jerk product, legally, in return for your simply reading his critique of it. That's his product.
The Free Jerk profits because you're going to first pay for the Rich Jerk's product, after which The Free Jerk gives you a 100% rebate. In effect, he's 'sharing' the affiliate's commission he receives from The Rich Jerk for your purchase. He makes up the financial difference --- and then some --- by directing your details, for another commission, to major cyberspace advertisers who see you as an 'active' cyber-consumer. Thus, he realizes a net profit and you get what becomes a 'free' copy of the Rich Jerk's product. You also get directed to additional advertising, but The Free Jerk tells you in advance that it's coming your way, so you do have a choice.
Thus, the Jerk industry is a niche of ironies. Sizzle is on sale, and if you're so inclined, you can accept someone else's sizzle in exchange for being exposed to further sizzle in order to acquire the original sizzle for nothing more than a bit of after-sizzle.
And while all this is in process, someone's making money and everyone has the possibility of being satisfied with their end of the deal.
As the consumer who catalyzes this Jerk-a-thon, perhaps that makes you the Niche Jerk.
Marketing is indeed alive and well in cyberspace.
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.iadvice.info/article/69687/iadvice-The-Niche-Jerk.html">The Niche Jerk</a>
BB link (for phorums):
[url=http://www.iadvice.info/article/69687/iadvice-The-Niche-Jerk.html]The Niche Jerk[/url]
Related Articles:
Sales Presentations - Tips On Dealing With Anxiety From An Old Pro
Affiliate Marketing Tips - Collecting Of Customer Data
Empowerism -The Basics - What You Need to Know to Get Started
Bookmark it:
|