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Hub You - Web Coach Tip: The Truth Is Out -- Confessions of a Web Pro
Have you ever wanted to make money online without having to stock products and do all the necessary accounting, credit card transactions, and shipping? Then affiliate marketing just might be what you're looking for.Affiliate marketing is a profit-sharing business venture linking a webmaster and an online business. The website owner will position advertisements on his websites to sell the merchant's goods and/or to send possible clients to the merchant's website, and then profits are shared accordingly.There are three ways to earn money through affiliate marketing:Getting paid for
5. Got an updated photo of yourself? Or is it time to make an appointment with the photographer? Enough said… just do it.
6. Check your auto-responders. ALL of them. Test the entire series by sending to yourself and scouring over each with a critical ey
Of course my wife said I didn't know what I was doing and my friends also were skeptical and thought that I was completely wasting my time.Yet I was on a mission and determined to build a business and make it a success and build it on my own. Sure I wanted to have the extra cash rolling in, but money wasn't the only reason I decided to start. I simply couldn't stomach the idea of working for someone else for the rest of my life in a job that I hated.So I said who cares what other people think and I began working part time out of my basement. I chose affiliate programs on the internet b
“IT” was, “Ya know Donna, you really need to update your website – it’s … it’s really, well – YOU KNOW… needs something.”
A sudden rush of fear came over my body and for once, I was speechless… and sooooooo busted.
Seconds later; when I recovered I said, “I know, I’m my own worst customer – my website always seems to come last after taking care of my clients”
“Yes, this is true.”
“BUT!” I began in protest, “That’s no excuse…”
And so the truth is out. I confess to the world: The Chief Web Goddess needs to follow her own advice, right here – right now!
After we ended our call I grabbed my notebook and began to furiously take notes and realized MY SITE needs an entire overhaul!
Wanna know what’s really sad… I wrote all these items out on my action list at the beginning of the year, and still haven’t done it. That's Confession #2.
Print this out and grab a pen & paper. Prepare to take your own notes while you read this article. I’ll wait.
1. Remove outdated events or expired offers. Nothing is more unprofessional than outdated info. Ie, Sign up for our February Super Conference. Either revised it, or delete it. As you prepare for the 3rd Quarter, include your “still on the burner” projects on your site. Give your visitors something to look forward to. (Ie. My progress on WebSiteU, and the expanded QuickStart Web Workbook are still in the works.)
2. Update client testimonials and completed projects. Let the world know how busy you’ve been and what you’ve been up to. If you’ve not been so productive – make it look like you are – new clients are attracted and want to work with successful “happening” people.
3. Move a successful product or service to the front page. Make it a feature product and run a “special” for the month. Then next month, swap it out for another service or product. Take the time now to plan your “specials” for the next 6 months, or better yet – for the whole year! (ie. Teleclasses, website specials)
4. Have your products or services morphed into a life of their own? What I mean is, look at your navigation – do these categories still apply? (ie. About us, web development, business solutions, etc.) Break out an item worthy of standing on it’s own into your navigation menu. Your customers will thank you for bringing your goodies out of hiding.
5. Got an updated photo of yourself? Or is it time to make an appointment with the photographer? Enough said… just do it.
6. Check your auto-responders. ALL of them. Test the entire series by sending to yourself and scouring over each with a critical eye
Companies these days are more concerned about ethics attached to their publicity, and among their shareholders and future investors. All around the globe, one can see that investment now seems to be more sensitive towards fair dealing and conducting of businesses. Ethical awareness spread during the era when companies' frauds are seen very often appearing in the newspaper and media around the globe including major stock listed corporations.Different nations now share common policies of interest to strengthen ties with other nations and their businesses then tend to grow more rapidly with the u
And so the truth is out. I confess to the world: The Chief Web Goddess needs to follow her own advice, right here – right now!
After we ended our call I grabbed my notebook and began to furiously take notes and realized MY SITE needs an entire overhaul!
Wanna know what’s really sad… I wrote all these items out on my action list at the beginning of the year, and still haven’t done it. That's Confession #2.
Print this out and grab a pen & paper. Prepare to take your own notes while you read this article. I’ll wait.
1. Remove outdated events or expired offers. Nothing is more unprofessional than outdated info. Ie, Sign up for our February Super Conference. Either revised it, or delete it. As you prepare for the 3rd Quarter, include your “still on the burner” projects on your site. Give your visitors something to look forward to. (Ie. My progress on WebSiteU, and the expanded QuickStart Web Workbook are still in the works.)
2. Update client testimonials and completed projects. Let the world know how busy you’ve been and what you’ve been up to. If you’ve not been so productive – make it look like you are – new clients are attracted and want to work with successful “happening” people.
3. Move a successful product or service to the front page. Make it a feature product and run a “special” for the month. Then next month, swap it out for another service or product. Take the time now to plan your “specials” for the next 6 months, or better yet – for the whole year! (ie. Teleclasses, website specials)
4. Have your products or services morphed into a life of their own? What I mean is, look at your navigation – do these categories still apply? (ie. About us, web development, business solutions, etc.) Break out an item worthy of standing on it’s own into your navigation menu. Your customers will thank you for bringing your goodies out of hiding.
5. Got an updated photo of yourself? Or is it time to make an appointment with the photographer? Enough said… just do it.
6. Check your auto-responders. ALL of them. Test the entire series by sending to yourself and scouring over each with a critical ey
1. Listen 80%, talk 20%. Ask open ended questions to promote conversation.2. Offer an incentive for visitors to leave their contact information. For example, drop off your business card to be entered in a draw. You can follow up with these new contacts later.3. Set up a laptop with a video or slide show running to catch people’s eyes and interest.4. Don’t eat, fold your arms or sit down in your booth. You’re not encouraging anyone to visit.5. FOOD! A bowl of individually wrapped candies is a great incentive for people to come to your booth. Especially when shows run along
1. Remove outdated events or expired offers. Nothing is more unprofessional than outdated info. Ie, Sign up for our February Super Conference. Either revised it, or delete it. As you prepare for the 3rd Quarter, include your “still on the burner” projects on your site. Give your visitors something to look forward to. (Ie. My progress on WebSiteU, and the expanded QuickStart Web Workbook are still in the works.)
2. Update client testimonials and completed projects. Let the world know how busy you’ve been and what you’ve been up to. If you’ve not been so productive – make it look like you are – new clients are attracted and want to work with successful “happening” people.
3. Move a successful product or service to the front page. Make it a feature product and run a “special” for the month. Then next month, swap it out for another service or product. Take the time now to plan your “specials” for the next 6 months, or better yet – for the whole year! (ie. Teleclasses, website specials)
4. Have your products or services morphed into a life of their own? What I mean is, look at your navigation – do these categories still apply? (ie. About us, web development, business solutions, etc.) Break out an item worthy of standing on it’s own into your navigation menu. Your customers will thank you for bringing your goodies out of hiding.
5. Got an updated photo of yourself? Or is it time to make an appointment with the photographer? Enough said… just do it.
6. Check your auto-responders. ALL of them. Test the entire series by sending to yourself and scouring over each with a critical ey
Live Bookmark is Mozilla’s response to offering RSS feeds through their browsers and Firefox in particular. Using this technology, it’s possible for any visitor to your website to add your RSS feed in only two or three steps. Browsing the RSS feeds you subscribe to is as easy as looking up a bookmark. Instead of seeing a bookmark though, you get a list of all the headlines found on the RSS feed you just subscribed to. This feature is really cool.How to Activate the Live Bookmark IconSo how do you active the live bookmark icon on a Mozilla based browser? Simple, you include the fo
3. Move a successful product or service to the front page. Make it a feature product and run a “special” for the month. Then next month, swap it out for another service or product. Take the time now to plan your “specials” for the next 6 months, or better yet – for the whole year! (ie. Teleclasses, website specials)
4. Have your products or services morphed into a life of their own? What I mean is, look at your navigation – do these categories still apply? (ie. About us, web development, business solutions, etc.) Break out an item worthy of standing on it’s own into your navigation menu. Your customers will thank you for bringing your goodies out of hiding.
5. Got an updated photo of yourself? Or is it time to make an appointment with the photographer? Enough said… just do it.
6. Check your auto-responders. ALL of them. Test the entire series by sending to yourself and scouring over each with a critical ey
Your boss is 3000 miles away at a conference with the company's bigwigs, and has asked you to create a PowerPoint presentation for the occasion. You create a 15 slide masterpiece, complete with stunning digital images, flashy animations and the perfect background music. Your presentation looks so professional that your boss is going to wonder why she didn't promote you sooner.But here's the kicker: your boss can only access email through dial-up, and she needs your presentation yesterday. How are you going to bypass your email server's sending limit and get your boss the presentation without c
5. Got an updated photo of yourself? Or is it time to make an appointment with the photographer? Enough said… just do it.
6. Check your auto-responders. ALL of them. Test the entire series by sending to yourself and scouring over each with a critical eye. Prepare to update and freshen up your copy. (I changed my free download of QuickStart Web Workbook document to just the MP3 audio, and started charging $20 for the hard copy and DIDN’T UPDATE MY AUTORESPONDER, which gives out the download link to the hardcopy workbook, DUH! Big dumb confession #3)
7. Review your Pricing. Do you have unnecessary services listed you can delete? A new service you can add? This is also good time to declare a rate change.
8. Revisit your pre-contact Assessments and Questionnaires. Did you notice questions that went unanswered more often than others? Perhaps re-wording the question or deleting it all together would be wise.
9. Double check your contact info. Include your instant message (IM) id’s or modify your business hours. Add your turn around time for answering inquires, etc. (my office number changed)
10. Edit copy on all your web pages but save the homepage for last. Now stand back, see the big picture and incorporate those edits into your homepage. Remember, you’re going to take your visitor by the hand and lead them where they are to go.
While you're on a roll - don't forget to take a look at your System's housekeeping. For example, I revisited a production checklist I use for one of my major clients. Adding in little tid-bits of info that I spent way too much useless time searching for each month will save me thousands of moments of frustration. Plus, every production based item I need for this client is right at my fingertips.
WOW, now doesn't that feel better! Coming clean is one thing - now to implement.
While you still have pen in hand, what else can you do to improve and simplify?
What about being creative - do you spend enough time marketing to attract clients? Do you spend quality time reflecting on your business to learn from past mistakes and how to avoid them?
Now that you've created a weekend project, please don't obsess. Start out spending only 15 minutes with each task. You can do ANYTHING in 15 minutes.
Now I’m off to follow my own advice!!
Copyright 2006 Donna Payne
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