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    Ditch Advertising To Win New Customers
    Are you a business on shoestring advertising budget struggling to attract new customers? This article is about to change your business model on its head... and may even make you a very wealthy person!We live in an age of overexposure. We are exposed to all types of marketing messages of every kind from every type of business imaginable. Can you think of how many sales messages an average person gets expose
    nd to remind current customers that you’re still in business and have more
    It is Not About Superior Technology!
    There are many differences between managing mature markets and new ones, where innovation plays a central role. In existing and mature markets companies follow the principles of good management. They protect intellectual property, try to be the first to market, invest in internal capabilities and superior technology.In emerging and innovative markets, however, a completely different managerial mindset is r
    If you run (or plan to run) an online business, it’s especially important that you maintain and add to a customer/prospect list. Unlike a store-front business, which can draw on pedestrian traffic, you’re only location is cyberspace.

    You must constantly let potential customers know you exist. And to remind current customers that you’re still in business and have more p

    Immaturity In The Workplace, Signs To Look For
    Anytime we assume that all people are functioning at the same level behaviorally and emotionally in the workplace, we are sure to be surprised. Surprised when we encounter a co-worker who responses to what we thought was a simple comment with an emotional outburst that resembles that of an eight-year-old rather than a thirty-year-old.Although emotionally immature employees can be a cause for difficulty at
    hat you maintain and add to a customer/prospect list. Unlike a store-front business, which can draw on pedestrian traffic, you’re only location is cyberspace.

    You must constantly let potential customers know you exist. And to remind current customers that you’re still in business and have more

    Your Information Technology Career: Beware The Comfort Zone
    I've seen it happen time and again to programmers, network engineers and administrators, and other IT personnel. They get a solid IT position, a good-paying job, and they get comfortable. They stop keeping up with the latest technologies, they stop studying, they no longer keep their CCNA, MCSE, and other industry certifications up-to-date.... and then one day, their comfortable job is gone.Maybe they g
    business, which can draw on pedestrian traffic, you’re only location is cyberspace.

    You must constantly let potential customers know you exist. And to remind current customers that you’re still in business and have more

    Why Bother With Strategic Planning?
    Strategic planning the way most businesses do it is pretty mundane stuff. There are things to read, comparisons to make, forms to fill out, and numbers to put together. The first year they do it, it’s modestly intriguing. There are a few new revelations and they see some things differently. The second year, it's merely interesting. They've "been there, done that" and don't want to do it again. In the third year a
    erspace.

    You must constantly let potential customers know you exist. And to remind current customers that you’re still in business and have more

    3 HOT Tips To Improve Your Ads/Flyers and Letters for Small Business Growth
    One of the areas that you can dramatically improve the number of leads to your small business is through effective advertising.Right now I’ll take you through 3 HOT tips on how you can bring in more money and customers.Here are three things you can do to improve your prospecting letters.1. Use a benefit orientated headline, not your business name.The biggest mistake most small business
    nd to remind current customers that you’re still in business and have more products and services to help them.

    The are couple of powerful reasons for keeping an updated list of your customers’ names and email addresses.

    Obviously the first is that prospects can be turned into customers.

    But here’s another important reason: It costs five to ten times as much

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