Hub You
#1 in Business Subscribe Email Print

You are here: Home > Internet and Businesses Online > Email Marketing > Use of the Word Friend in Email Marketing

Tags

  • discussing
  • stating
  • people
  • feeding activities
  • friends commenced
  • business communications

  • Links

  • A Credit Card Glossary of Terms
  • Top 7 Powerful Linking Techniques that Rocket Your Website to the Top
  • Bring In Some Quiet Achievers To Ensure Your Presentation Is A Success
  • Hub You - Use of the Word Friend in Email Marketing

    The #1 Relationship That's Overlooked and Necessary for Business Success
    The five relationships you must nurture to maximize your effectiveness in the marketplace can be identified by looking at the fingers in your hand. The number one relationship that gets overlooked is symbolized by your index finger.The index, or pointer finger
    use of the word 'friend' in business communications where some sort of negotiation has only very recently been established.

    When someone I’m discussing a business partnership with writes back to me and states; 'we’ll do this for you my friend'; what I read is:

    Affiliate Poker Partners
    There is a growing group of people making extra income from the Internet by becoming affiliate poker partners. With Internet poker rooms flourishing they are looking for new ways to attract players to their websites. One of these ways is to sign up affiliate poker partners. Af
    In many b2b (business to business) marketing emails I receive, the opening salutation is 'Hello Friend'.

    In most cases, I don't know the people who have sent me these notes and given that I can count my true friends on the fingers of one hand, and with fingers to spare, it's highly unlikely these people will ever be listed among them.

    I'm instantly suspicious of these emails; my finger automatically heads towards the delete button as notes that start out like this are usually either:

    • Nigerian/419 scams
    • Shady MLM schemes
    • People touting cheesey information products
    • Get rich quick scams
    • Black hat search optimization techniques
    ..and other various bottom feeding activities of the online world. I’m not stating that anyone who does use this salutation is unethical, but it’s just a huge red flag for me.

    I can’t remember the last time that any of my friends commenced an email conversation by calling me 'Friend'. Oddly enough, they use my name or a nickname - go figure.

    I also often see the use of the word 'friend' in business communications where some sort of negotiation has only very recently been established.

    When someone I’m discussing a business partnership with writes back to me and states; 'we’ll do this for you my friend'; what I read is: '

    How Not to Blog
    My own foray into blogging started with the Self-Reliant Post. In my particular crash-course process of learning how to blog, I also learned about the things I shouldn't do. So, for those of you that want to blog in support of your sites, here are some things you should avoi
    o spare, it's highly unlikely these people will ever be listed among them.

    I'm instantly suspicious of these emails; my finger automatically heads towards the delete button as notes that start out like this are usually either:

    • Nigerian/419 scams
    • Shady MLM schemes
    • People touting cheesey information products
    • Get rich quick scams
    • Black hat search optimization techniques
    ..and other various bottom feeding activities of the online world. I’m not stating that anyone who does use this salutation is unethical, but it’s just a huge red flag for me.

    I can’t remember the last time that any of my friends commenced an email conversation by calling me 'Friend'. Oddly enough, they use my name or a nickname - go figure.

    I also often see the use of the word 'friend' in business communications where some sort of negotiation has only very recently been established.

    When someone I’m discussing a business partnership with writes back to me and states; 'we’ll do this for you my friend'; what I read is:

    15 Tips for Writing a Great Cover Letter
    Your cover letter, in combination with a winning resume, is your primary self-promotional tool and should reflect your main strengths as they apply specifically to the position you are interested in. The following are 15 ways to ensure that your application gets noticed!>
  • Shady MLM schemes
  • People touting cheesey information products
  • Get rich quick scams
  • Black hat search optimization techniques
  • ..and other various bottom feeding activities of the online world. I’m not stating that anyone who does use this salutation is unethical, but it’s just a huge red flag for me.

    I can’t remember the last time that any of my friends commenced an email conversation by calling me 'Friend'. Oddly enough, they use my name or a nickname - go figure.

    I also often see the use of the word 'friend' in business communications where some sort of negotiation has only very recently been established.

    When someone I’m discussing a business partnership with writes back to me and states; 'we’ll do this for you my friend'; what I read is:

    The Key to Creating a Successful Internet Business
    There's no doubt about it - we live in a society where people want what they want right now. Get-rich-quick-schemes abound, but does anyone really make any money from them? Surprisingly, the answer is yes. Not so surprisingly, only a few do. Consider this: Two individuals
    this salutation is unethical, but it’s just a huge red flag for me.

    I can’t remember the last time that any of my friends commenced an email conversation by calling me 'Friend'. Oddly enough, they use my name or a nickname - go figure.

    I also often see the use of the word 'friend' in business communications where some sort of negotiation has only very recently been established.

    When someone I’m discussing a business partnership with writes back to me and states; 'we’ll do this for you my friend'; what I read is:

    Making Your Work Environment Work Well: Tap Into the Synergy of the Solitary Soul
    You may recall the scene in the film, “The Lion King,” in which Simba, having been banished from his murdered father’s kingdom, is floundering in the forest looking for sympathy from anyone who would listen to his sad tale of self-pity. He comes to a stream and, as he gazes i
    use of the word 'friend' in business communications where some sort of negotiation has only very recently been established.

    When someone I’m discussing a business partnership with writes back to me and states; 'we’ll do this for you my friend'; what I read is: 'we are more than likely going to shaft you'. This reaction isn't baseless paranoia, it's been honed through years of online business and partnership experiences.

    I think this opening salutation ranks highly as another poison phrase in b2b marketing - it should not be used unless there's a very well established relationship and even then, with great caution.

    At best, it's pointless. At worst, it's unprofessional and runs the risk of a negative reaction, especially if that person is a seasoned online business owner - and all within the first two words of your spiel. You only get one chance to make a good first impression.

    'Hello', or 'Greetings' on their own is fine in my books if you don’t know the name (or gender) of person you are approaching.

    In the online world, the word 'friend' used so loosely is fine for MySpace, not for business.

    HTTP = HTML link (for blogs, profiles,phorums):
    <a href="http://www.iadvice.info/article/62291/iadvice-Use-of-the-Word-Friend-in-Email-Marketing.html">Use of the Word Friend in Email Marketing</a>

    BB link (for phorums):
    [url=http://www.iadvice.info/article/62291/iadvice-Use-of-the-Word-Friend-in-Email-Marketing.html]Use of the Word Friend in Email Marketing[/url]

    Related Articles:

    Entrepreneurship as Your Passion

    Discrimination Against Older Workers (Ageism)

    Online Florists - Send Flowers Online When You're In a Hurry

    Bookmark it: del.icio.us digg.com reddit.com netvouz.com google.com yahoo.com technorati.com furl.net bloglines.com socialdust.com ma.gnolia.com newsvine.com slashdot.org simpy.com shadows.com blinklist.com