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  • Hub You - Shopping Cart Web Sites: 13 Ways to Evaluate an E-Commerce Provider

    Selecting a Shopping Cart System for Your Website that Makes You Money!
    For any serious online business, a shopping cart system is not only a great way to facilitate the purchasing process, but it’s absolutely necessary. However, before choosing the right system, you first need to determine if you even need a shopping cart system at all. If you are selling only a couple of products and do a relatively low volume of sales, a free ecommerce from http://www.PayPal.com may suffice just fine. Alternatively there are also options available from http://searchmarketing.yahoo.com and http://www.froogle.google.com. Though, if you do more than a few hundred dollars of sales a month or have multiple products, a good shopping cart system can actually make you more money - and do it seamlessly and automatically.Choosing the right shopping cart system for your online business is absolutely critical, and it’s not someth
    Evaluate Customer Service
    11. Some solutions are 'hosted', some you install on your computer and host anywhere. In general, a hosted solution will require less technical knowledge and you'll get the benefit of "one stop service". If you have a problem or question, you'll contact the provider. A hosted solution may involve a higher monthly fee. If the solution requires you to install software on your computer and find your own host, you'll need more technical knowledge. When you encounter a problem, you may have some difficulty in pinning down whether the problem is with your computer, the software, or your hosting company.

    12. Get references. Contact a few current customers and ask if they are happy. Be specific. Do they get good service? Do they feel they are getting a good value? Do they get sales? You can't lay all the blame for a site with low sales on the ecommerce provider, but hearing from current customers that they do get sales is a positive indicator.

    13. Pick up the phone and call the provider. Are you connected with a knowledgeable sales rep? If you end up in a phone queue, try choosing the selection for existing customer tech support. Are you connected to a tech

    Top Ten Listening Skills for Speakers
    Good Speakers need good listening skills to become Great CommunicatorsSpeakers spend a lot of time developing speaking skills and often don’t focus enough on the equally important communication skill of listening. As a Speaker trained in the art of listening I have put together the tips below.1. What Speakers want most of all is to be heard, so does everyone else! Hence listening is the perfect gift to give to others2. Never make assumptions about what people are thinking and feeling. Take time to listen and ask questions. Most people will be only too happy to answer. Why guess what people are thinking when they will tell you!3. Remember silence can be as powerful as Speaking, when used skilfully4. In conversation, repeat in your own words your understanding of what is being said. This communicates to th
    There are hundreds of vendors that provide eCommerce and shopping cart solutions on the internet. Trying to figure out which one offers what you need can seem more like a roll of the dice than an educated decision.

    If you're like most people, when looking for an eCommerce solution, you'll go to your favorite search engine and enter terms like: "ecommerce website", "ecommerce web site developer" or "shopping cart web site". You'll find a long list of providers that make plenty of claims indicating their solution is the best one for you. But how can you really tell? You'll find 13 techniques to help you make a decision in this article.

    Evaluate Real Web Sites

    1. Look at sample sites that use the solution you are considering. Visit actual sites that use the software, not just demo sites. If you can't find any real sites, move on. How can you trust a provider who won't show you the product in action? Don't just look at the visual design, but visit the site and click around. I recommend adding items to your cart and starting the checkout process. In many cases you will find shopping is cumbersome, the checkout process is tedious, or there are actually errors on the site.

    2. Pay attention to the visual design of the sites. Do the sites look good? Do they use a template that is the same from one site to the next? If you like what you see, add this provider to your 'hot list', but you'll need to ask the provider about web site design costs and who provided the designs you like before you sign up.

    3. Do not use a shopping cart that requires the shopper to sign up for an account before they can buy. Requiring a shopper to sign up for an account is a barrier that will reduce your conversion rates. Do not use a cart that doesn't show shipping charges until the end of the checkout process. Shoppers want to know how much shipping will add to the cost of their order and many will abandon their cart if they need to enter personal information just to find out.

    Evaluate Search Engine Placement

    4. Check the google page rank on some of the sites in the providers portfolio. You can find out by visiting this web site: Google Page Rank Checker. Enter the home page url (for example: http://www.thesite.com) of the site you want to check. If the page rank of the home page is not at least 3 or 4, you'll probably want to look elsewhere. Sites with a pagerank of 0 are new and have not been ranked by Google yet.

    5. Pick a few sites that use the software you are considering and try to find them in Google, Yahoo, and MSN. If you can't find them, it's not a good sign. I recommend clicking to a product page on the site. Choose a 3 word phrase that you think represents what is found on the page. Your phrase should include words that are on the page you are viewing. Enter that phrase in a search engine and see if you can find the site. Try this several times with a few sites- if you can't find any results, chances are no one will find your site either.

    Evaluate Features Offered and Costs

    6. Look carefully at what features will cost more. Most ecommerce providers offer a base set of features for a low setup cost. In some cases, that is all you will need. You should look carefully at what features will increase the price in order to avoid sticker shock after you get started.

    7. Find out what's included in the setup cost. For many providers, you do most of the work of creating your web site. Consider how much you will have to do yourself and how much will be ready to go. Try to place a dollar value on your time.

    8. Are merchandising tools available or included? Are features such as free shipping offers, featured products, sale items, customer testimonials, email newsletter signup, and email this page to a friend available? All of these tools increase the selling power of your site.

    9. Try out the administration tool. There are a world of solutions out there, from simple 'buy now' buttons you add to your existing site which require a moderate level of technical knowledge, to complete site management tools that let you control just about everything on your web site with little technical knowledge. The solution that is right for you depends on your needs, your time, your budget, and your expertise. If you don't understand the steps required to use the software, you should continue your search.

    10. Does the solution allow you to easily create additional pages? Does the solution allow/provide that each of your products has it's own web page? This key feature will pay big dividends in the long run. More pages means the search engines will index more pages and that means more chances for shoppers to land on your pages when they are searching for your products.

    Evaluate Customer Service
    11. Some solutions are 'hosted', some you install on your computer and host anywhere. In general, a hosted solution will require less technical knowledge and you'll get the benefit of "one stop service". If you have a problem or question, you'll contact the provider. A hosted solution may involve a higher monthly fee. If the solution requires you to install software on your computer and find your own host, you'll need more technical knowledge. When you encounter a problem, you may have some difficulty in pinning down whether the problem is with your computer, the software, or your hosting company.

    12. Get references. Contact a few current customers and ask if they are happy. Be specific. Do they get good service? Do they feel they are getting a good value? Do they get sales? You can't lay all the blame for a site with low sales on the ecommerce provider, but hearing from current customers that they do get sales is a positive indicator.

    13. Pick up the phone and call the provider. Are you connected with a knowledgeable sales rep? If you end up in a phone queue, try choosing the selection for existing customer tech support. Are you connected to a tech

    Is Your Company's Stress Management Program Stressful in Itself?
    Stress is costing American business big time. Estimates range from $80 billion to $300 billion annually in illnesses, absenteeism, diminished productivity, accidents, mistakes, burnout, high turnover, and soaring health insurance premiums.It's no surprise, then, that many companies have been fighting the stress epidemic aggressively with an arsenal of anti-stress initiatives. But a nagging question remains. If all the stress management programs out there are so effective, why are so many workers still stressed out?The answer may lie in the fact that some organizations are simply trying too hard. In an effort to reduce stress, they are actually adding to it. As well-intentioned as their stress programs may be, many are complex and time-consuming, require a lot of reading and recall, are heavy on theory and light on practical ad
    y attention to the visual design of the sites. Do the sites look good? Do they use a template that is the same from one site to the next? If you like what you see, add this provider to your 'hot list', but you'll need to ask the provider about web site design costs and who provided the designs you like before you sign up.

    3. Do not use a shopping cart that requires the shopper to sign up for an account before they can buy. Requiring a shopper to sign up for an account is a barrier that will reduce your conversion rates. Do not use a cart that doesn't show shipping charges until the end of the checkout process. Shoppers want to know how much shipping will add to the cost of their order and many will abandon their cart if they need to enter personal information just to find out.

    Evaluate Search Engine Placement

    4. Check the google page rank on some of the sites in the providers portfolio. You can find out by visiting this web site: Google Page Rank Checker. Enter the home page url (for example: http://www.thesite.com) of the site you want to check. If the page rank of the home page is not at least 3 or 4, you'll probably want to look elsewhere. Sites with a pagerank of 0 are new and have not been ranked by Google yet.

    5. Pick a few sites that use the software you are considering and try to find them in Google, Yahoo, and MSN. If you can't find them, it's not a good sign. I recommend clicking to a product page on the site. Choose a 3 word phrase that you think represents what is found on the page. Your phrase should include words that are on the page you are viewing. Enter that phrase in a search engine and see if you can find the site. Try this several times with a few sites- if you can't find any results, chances are no one will find your site either.

    Evaluate Features Offered and Costs

    6. Look carefully at what features will cost more. Most ecommerce providers offer a base set of features for a low setup cost. In some cases, that is all you will need. You should look carefully at what features will increase the price in order to avoid sticker shock after you get started.

    7. Find out what's included in the setup cost. For many providers, you do most of the work of creating your web site. Consider how much you will have to do yourself and how much will be ready to go. Try to place a dollar value on your time.

    8. Are merchandising tools available or included? Are features such as free shipping offers, featured products, sale items, customer testimonials, email newsletter signup, and email this page to a friend available? All of these tools increase the selling power of your site.

    9. Try out the administration tool. There are a world of solutions out there, from simple 'buy now' buttons you add to your existing site which require a moderate level of technical knowledge, to complete site management tools that let you control just about everything on your web site with little technical knowledge. The solution that is right for you depends on your needs, your time, your budget, and your expertise. If you don't understand the steps required to use the software, you should continue your search.

    10. Does the solution allow you to easily create additional pages? Does the solution allow/provide that each of your products has it's own web page? This key feature will pay big dividends in the long run. More pages means the search engines will index more pages and that means more chances for shoppers to land on your pages when they are searching for your products.

    Evaluate Customer Service
    11. Some solutions are 'hosted', some you install on your computer and host anywhere. In general, a hosted solution will require less technical knowledge and you'll get the benefit of "one stop service". If you have a problem or question, you'll contact the provider. A hosted solution may involve a higher monthly fee. If the solution requires you to install software on your computer and find your own host, you'll need more technical knowledge. When you encounter a problem, you may have some difficulty in pinning down whether the problem is with your computer, the software, or your hosting company.

    12. Get references. Contact a few current customers and ask if they are happy. Be specific. Do they get good service? Do they feel they are getting a good value? Do they get sales? You can't lay all the blame for a site with low sales on the ecommerce provider, but hearing from current customers that they do get sales is a positive indicator.

    13. Pick up the phone and call the provider. Are you connected with a knowledgeable sales rep? If you end up in a phone queue, try choosing the selection for existing customer tech support. Are you connected to a tech

    Unseen Uses for Google Adsense...
    When I started using Google adsense I did so by signing up with the Google Cash Machine. I found the information enthralling and couldn’t wait to get to the end and at last understand why numerous sites displayed Google ads. As I soaked up the information on how you can make money by displaying Google ads on your web site. I was introduced to terms like keyword generation, overture and adsense, adwords, site maps to name but a few.As the realisation dawned that you can create webs sites, based on keywords that are specific to niche subjects, which will display content sensitive Google ads, which can then earn you money…boom it hit me like a bomb. It suddenly struck me that here was a complete new area of the web that I had not previously explored, and one that had more potential to make me money than any of those HYIP’s, MLM’s and we
    you'll probably want to look elsewhere. Sites with a pagerank of 0 are new and have not been ranked by Google yet.

    5. Pick a few sites that use the software you are considering and try to find them in Google, Yahoo, and MSN. If you can't find them, it's not a good sign. I recommend clicking to a product page on the site. Choose a 3 word phrase that you think represents what is found on the page. Your phrase should include words that are on the page you are viewing. Enter that phrase in a search engine and see if you can find the site. Try this several times with a few sites- if you can't find any results, chances are no one will find your site either.

    Evaluate Features Offered and Costs

    6. Look carefully at what features will cost more. Most ecommerce providers offer a base set of features for a low setup cost. In some cases, that is all you will need. You should look carefully at what features will increase the price in order to avoid sticker shock after you get started.

    7. Find out what's included in the setup cost. For many providers, you do most of the work of creating your web site. Consider how much you will have to do yourself and how much will be ready to go. Try to place a dollar value on your time.

    8. Are merchandising tools available or included? Are features such as free shipping offers, featured products, sale items, customer testimonials, email newsletter signup, and email this page to a friend available? All of these tools increase the selling power of your site.

    9. Try out the administration tool. There are a world of solutions out there, from simple 'buy now' buttons you add to your existing site which require a moderate level of technical knowledge, to complete site management tools that let you control just about everything on your web site with little technical knowledge. The solution that is right for you depends on your needs, your time, your budget, and your expertise. If you don't understand the steps required to use the software, you should continue your search.

    10. Does the solution allow you to easily create additional pages? Does the solution allow/provide that each of your products has it's own web page? This key feature will pay big dividends in the long run. More pages means the search engines will index more pages and that means more chances for shoppers to land on your pages when they are searching for your products.

    Evaluate Customer Service
    11. Some solutions are 'hosted', some you install on your computer and host anywhere. In general, a hosted solution will require less technical knowledge and you'll get the benefit of "one stop service". If you have a problem or question, you'll contact the provider. A hosted solution may involve a higher monthly fee. If the solution requires you to install software on your computer and find your own host, you'll need more technical knowledge. When you encounter a problem, you may have some difficulty in pinning down whether the problem is with your computer, the software, or your hosting company.

    12. Get references. Contact a few current customers and ask if they are happy. Be specific. Do they get good service? Do they feel they are getting a good value? Do they get sales? You can't lay all the blame for a site with low sales on the ecommerce provider, but hearing from current customers that they do get sales is a positive indicator.

    13. Pick up the phone and call the provider. Are you connected with a knowledgeable sales rep? If you end up in a phone queue, try choosing the selection for existing customer tech support. Are you connected to a tech

    Want to Start Making Money Using Ebay
    Do you want to start making money using eBay? I know that I do -- well, I did want to as of a few months ago.I have been on eBay for years. I started using eBay to find sports memorabilia. There was so much on eBay that I couldn't find anywhere else. Then, one day, while I was browsing for a baseball jersey, I noticed another baseball jersey (that I wasn't really interested in) that was available for very little money. I wasn't sure why, but for some reason it just hadn't gotten many bids. I had seen jersey like this before that were sold for 2 or 3 times what this exact same one was going for.So I bought it. And as soon as I received it, I re-sold it on eBay. I ended up doubling my money. That's really what got me started. I didn't know it at the time, but that "buy low, sell high" philosophy is what a lot of people use to ma
    ry to place a dollar value on your time.

    8. Are merchandising tools available or included? Are features such as free shipping offers, featured products, sale items, customer testimonials, email newsletter signup, and email this page to a friend available? All of these tools increase the selling power of your site.

    9. Try out the administration tool. There are a world of solutions out there, from simple 'buy now' buttons you add to your existing site which require a moderate level of technical knowledge, to complete site management tools that let you control just about everything on your web site with little technical knowledge. The solution that is right for you depends on your needs, your time, your budget, and your expertise. If you don't understand the steps required to use the software, you should continue your search.

    10. Does the solution allow you to easily create additional pages? Does the solution allow/provide that each of your products has it's own web page? This key feature will pay big dividends in the long run. More pages means the search engines will index more pages and that means more chances for shoppers to land on your pages when they are searching for your products.

    Evaluate Customer Service
    11. Some solutions are 'hosted', some you install on your computer and host anywhere. In general, a hosted solution will require less technical knowledge and you'll get the benefit of "one stop service". If you have a problem or question, you'll contact the provider. A hosted solution may involve a higher monthly fee. If the solution requires you to install software on your computer and find your own host, you'll need more technical knowledge. When you encounter a problem, you may have some difficulty in pinning down whether the problem is with your computer, the software, or your hosting company.

    12. Get references. Contact a few current customers and ask if they are happy. Be specific. Do they get good service? Do they feel they are getting a good value? Do they get sales? You can't lay all the blame for a site with low sales on the ecommerce provider, but hearing from current customers that they do get sales is a positive indicator.

    13. Pick up the phone and call the provider. Are you connected with a knowledgeable sales rep? If you end up in a phone queue, try choosing the selection for existing customer tech support. Are you connected to a tech

    Chef Ramsay Of Hell's Kitchen Knows The Secret To Marketing!
    World Class Chef Gordon Ramsay chooses to be hateful, mean and a perfectionist. You see, Gordon knows the secret. By provoking an emotional response in his chefs, he knows they will remember and/or make necessary changes. It’s the same with marketing and selling.If you are reading this you probably have heard that we buy with our emotions. Do you know why? And how? Let’s start with the why.The human brain has three main components: the brainstem, the limbic system, and the cerebral cortex. The cerebral cortex analyzes sensory data, performs memory functions, learns new information and forms thoughts and makes decisions. The limbic system is responsible for emotions and feelings like anger, passion, and sadness. Information retention and long-term memory are stimulated by the firing of the amygdala, which perform
    Evaluate Customer Service
    11. Some solutions are 'hosted', some you install on your computer and host anywhere. In general, a hosted solution will require less technical knowledge and you'll get the benefit of "one stop service". If you have a problem or question, you'll contact the provider. A hosted solution may involve a higher monthly fee. If the solution requires you to install software on your computer and find your own host, you'll need more technical knowledge. When you encounter a problem, you may have some difficulty in pinning down whether the problem is with your computer, the software, or your hosting company.

    12. Get references. Contact a few current customers and ask if they are happy. Be specific. Do they get good service? Do they feel they are getting a good value? Do they get sales? You can't lay all the blame for a site with low sales on the ecommerce provider, but hearing from current customers that they do get sales is a positive indicator.

    13. Pick up the phone and call the provider. Are you connected with a knowledgeable sales rep? If you end up in a phone queue, try choosing the selection for existing customer tech support. Are you connected to a tech support person? How long do you have to hold? Use this guide to develop a list of questions for the provider.

    Making an informed decision when choosing a solution for your ecommerce web site can make or break your online success. Evaluating the options will take some time, but the investment in reviewing your options carefully will be well worth it as your online business develops.

    This is an original article written by Staci Schipporeit of Datahost. Datahost is the maker of the MightyMerchant eCommerce Solution. Copyright 2005 Datahost, Inc.,

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