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  • Hub You - Business Blog Marketing Booster Part 1 - Feedburner

    How Nonprofit Organizations Compete
    According to the book Successful Marketing Strategies for Nonprofit Organization by Barry McLeish, nonprofit groups compete with each other in roughly four areas: quality of programs or technology, positioning of programs or products, quality of support services and price. Let's take a look at each of these areas and compare them with regard to how a for-profit company competes.Quality of programs or technology: Man
    se the unique 'subscribe' icon I've created for my blog on your blog. Just 'right click' on the image and save it to your computer ready to place it on your blog. Exactly how you do this will depend on what platform you use; Typepad users simply need to create a new Typelist to display the image link in. This post might help you to do this.

    It's also a good idea to provide your visitors with an explanation of their options for reading (receiving) your feed

    How To Find The Best Nanny Jobs
    Finding the best nanny jobs is not always an easy task but it is one that is so important. Not only are the nanny jobs important to the nanny who needs the job but they are just as important to the families who need the nannies! What makes nanny jobs so important is that they are a win-win situation, everyone gets what they need, the parents, the kids and the nannies themselves get what they need when nanny jobs are filled
    So you've listened to the blog marketing experts and understand how blogging can grow your business. Now what? Well, besides creating a business blog and blogging at least twice a week, there are of number of other things you can be doing to further enhance your blogging for business activity. In this series of 'plain-English' articles, I'd like to share 5 powerful tools and techniques to really boost your business blogging strategy.

    Part 1 - Feedburner

    When you create a blog, you will almost certainly have created a 'feed' which means that each time you post, subscribers to your feed will automatically receive your new content. Feedburner is a 'feed management service' and there are several reasons why you should set yourself up with one of their free accounts.

    One reason is that Feedburner makes subscribing to your feed a whole lot easier - particularly important if your target market is not especially blog savvy. If you've ever clicked on a 'subscribe to this blog' link and been given either a download prompt or been served a page of unintelligble text, then you will understand just how confusing and bewildering this (in reality) simple request can be.

    Feedburner works by rerouting your feed through their servers. Why does that make a difference? Because when readers click on your Feedburner-managed 'subscribe' link, they are taken to a page which clearly explains what to do next, making the process a whole lot less scary and thus far more likely that they'll complete the process.

    Additionally Feedburner allows you to monitor your subscriber numbers and lets you add something called 'FeedFlare'. This means you can add a 'subscribe' link to the end of every post you ever write. It also adds an 'email this to a friend' link so readers who find the post of interest can equally easily promote your blog to their friends and colleagues - the ultimate Word of Mouth marketing tool.

    Once you've got your account set up, you might want to place a 'feed icon' on your blog instead of just a plain text link. This little orange and white square is a universally recognised feed icon which means that people can quickly see where to click to grab your feed. Feel free to use the unique 'subscribe' icon I've created for my blog on your blog. Just 'right click' on the image and save it to your computer ready to place it on your blog. Exactly how you do this will depend on what platform you use; Typepad users simply need to create a new Typelist to display the image link in. This post might help you to do this.

    It's also a good idea to provide your visitors with an explanation of their options for reading (receiving) your feed <

    Leading Change - A Manifesto for Change
    Leading organizational change requires a manifesto for change. Your manifesto begins by saying the following:1. I understand that all progress requires change but all change is not progress.2. I understand that all change comes from leadership but not all leaders can drive change.Okay, if you truly get that the next step is to answer these two questions:1. What problem am I trying to solve?<
    you post, subscribers to your feed will automatically receive your new content. Feedburner is a 'feed management service' and there are several reasons why you should set yourself up with one of their free accounts.

    One reason is that Feedburner makes subscribing to your feed a whole lot easier - particularly important if your target market is not especially blog savvy. If you've ever clicked on a 'subscribe to this blog' link and been given either a download prompt or been served a page of unintelligble text, then you will understand just how confusing and bewildering this (in reality) simple request can be.

    Feedburner works by rerouting your feed through their servers. Why does that make a difference? Because when readers click on your Feedburner-managed 'subscribe' link, they are taken to a page which clearly explains what to do next, making the process a whole lot less scary and thus far more likely that they'll complete the process.

    Additionally Feedburner allows you to monitor your subscriber numbers and lets you add something called 'FeedFlare'. This means you can add a 'subscribe' link to the end of every post you ever write. It also adds an 'email this to a friend' link so readers who find the post of interest can equally easily promote your blog to their friends and colleagues - the ultimate Word of Mouth marketing tool.

    Once you've got your account set up, you might want to place a 'feed icon' on your blog instead of just a plain text link. This little orange and white square is a universally recognised feed icon which means that people can quickly see where to click to grab your feed. Feel free to use the unique 'subscribe' icon I've created for my blog on your blog. Just 'right click' on the image and save it to your computer ready to place it on your blog. Exactly how you do this will depend on what platform you use; Typepad users simply need to create a new Typelist to display the image link in. This post might help you to do this.

    It's also a good idea to provide your visitors with an explanation of their options for reading (receiving) your feed

    Niche Marketing: The Golden Goose?
    Definition: Niche Marketing, A marketing segmentation strategy in which the firm focuses on serving one segment of the market. This type of marketing is very much like segmented marketing, only the segments are smaller -- a niche is a small, distinguishable segment that can be uniquely served.Today the internet is so vast that one of the most critical requirements, for success is to find your niche market. Another
    bewildering this (in reality) simple request can be.

    Feedburner works by rerouting your feed through their servers. Why does that make a difference? Because when readers click on your Feedburner-managed 'subscribe' link, they are taken to a page which clearly explains what to do next, making the process a whole lot less scary and thus far more likely that they'll complete the process.

    Additionally Feedburner allows you to monitor your subscriber numbers and lets you add something called 'FeedFlare'. This means you can add a 'subscribe' link to the end of every post you ever write. It also adds an 'email this to a friend' link so readers who find the post of interest can equally easily promote your blog to their friends and colleagues - the ultimate Word of Mouth marketing tool.

    Once you've got your account set up, you might want to place a 'feed icon' on your blog instead of just a plain text link. This little orange and white square is a universally recognised feed icon which means that people can quickly see where to click to grab your feed. Feel free to use the unique 'subscribe' icon I've created for my blog on your blog. Just 'right click' on the image and save it to your computer ready to place it on your blog. Exactly how you do this will depend on what platform you use; Typepad users simply need to create a new Typelist to display the image link in. This post might help you to do this.

    It's also a good idea to provide your visitors with an explanation of their options for reading (receiving) your feed

    How to Build Repeat Business, Testimonials and Referrals
    How Do You Score with your Clients?Your clients will verbally and silently let you know how you are performing. Do they routinely give you repeat business, testimonials, and referrals to others?The only way to accomplish the above is to initially work for a win-win solution, then continually deliver on extraordinary service, follow-up promptly on promises, listen carefully and make certain everyone is
    scribe' link to the end of every post you ever write. It also adds an 'email this to a friend' link so readers who find the post of interest can equally easily promote your blog to their friends and colleagues - the ultimate Word of Mouth marketing tool.

    Once you've got your account set up, you might want to place a 'feed icon' on your blog instead of just a plain text link. This little orange and white square is a universally recognised feed icon which means that people can quickly see where to click to grab your feed. Feel free to use the unique 'subscribe' icon I've created for my blog on your blog. Just 'right click' on the image and save it to your computer ready to place it on your blog. Exactly how you do this will depend on what platform you use; Typepad users simply need to create a new Typelist to display the image link in. This post might help you to do this.

    It's also a good idea to provide your visitors with an explanation of their options for reading (receiving) your feed

    Job Satisfaction: Are you in the Right Job?
    There are many different aspects to job satisfaction. Even if you love the work you do, your work environment or your co-workers might frustrate you. Take this short quiz to see how satisfied you are with your job.1. Getting to and from work is easy for me.a) Never b) Sometimes c) Often d) Always2. What is your level of supervision?a) Over supervised b) Under supervisedse the unique 'subscribe' icon I've created for my blog on your blog. Just 'right click' on the image and save it to your computer ready to place it on your blog. Exactly how you do this will depend on what platform you use; Typepad users simply need to create a new Typelist to display the image link in. This post might help you to do this.

    It's also a good idea to provide your visitors with an explanation of their options for reading (receiving) your feed via some kind of feed reader or aggregator. You can do this by either creating your own post and linking to it or finding an explanation elsewhere and linking to that. You could even provide a link to your favourite feed reader - in other words, you should be doing everything in your power to demystify blogging, for yourself and your potential clients and Feedburner will help you do that.

    Copyright 2006 Claire Raikes. All rights reserved.

    HTTP = HTML link (for blogs, profiles,phorums):
    <a href="http://www.iadvice.info/article/58148/iadvice-Business-Blog-Marketing-Booster-Part-1--Feedburner.html">Business Blog Marketing Booster Part 1 - Feedburner</a>

    BB link (for phorums):
    [url=http://www.iadvice.info/article/58148/iadvice-Business-Blog-Marketing-Booster-Part-1--Feedburner.html]Business Blog Marketing Booster Part 1 - Feedburner[/url]

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