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Hub You - How To Sell A Website Fast
An excellent marketing guru and speaker I know says there are only three ways to grow your business: 1) More customers, 2) Higher average sales/revenue per customer and 3) A higher purchase frequency from your customers. Although this is a great model to divide and attack the problem, it is more a classification of categories of ways than actual ways to grow your company. Luckily we can come up with hundreds of ways to grow a business and the tough part is deciding where to put your efforts. One theory is that with ever growing sales and marketing costs it is usually easier to get more revenue from existing customers than to find new customers. Yet most businesses put more time and effort into customer acquisition than retention and upselling (#2 and #3). This varies greatly from business to business, and is a function of the actual acquisition costs of a customer, what else they might need when they need your product and many other factors.Every business has lots more ways to look at within these categories. Odds are you can do something with most of these ideas eventually.#1 - Identify your company’s weakest link and make it a strength - Every business has many limits, but usually one or two are more of a bottleneck on growth than the others. As each limit is taken away the level of success of the business can leapfrog. This is a great way to grow your business in steps. Often than not these limits are in the areas of sales and marketing, though certainly they can be anywhere. Minor changes in product and service positioning, or adding options can also have a dramatic effect. So one great way to understand this is to analyze your marketing and sales process, or marketing funnel. Each step, or level, has a cost and a leakage rate of customers that are lost at that level. Companies need to understand the economics of each of these steps. How much does each potential customer cost to get to each level in the process? When you understand these steps well the weak spots will jump out at you to w
By this measure, a site getting only 10 hits per day could go for $15,000. This strategy is a lot like the way traditional businesses have always been sold. The more customers a store has, the more it is worth to a buyer. That is a pretty solid way to value domains. It is a model that is likely to be around for a long time to come.
Here are some of the main questions a typical buyer will ask him or herself when considering whether or not a website is worth purchasing ? and at what price:
Is the site making any money? Is there proof?
What is the potential for future profits?
Does the site have traffic? Is there proof?
Is the site attractive/well designed? Is it functional and user friendly?
When was the domain name registered?
How is the site ranked with the major search engines?
What does is take to maintain the site? i.e. hosting fees, content addition, promotion, etc.
Why does the owner want to sell the website?
If you?ve purchased a unique domain name with a great deal of potential value, it may not be necessary for you to have an existing website in order for you to sell your domain name for a profit. Typically, domain names will sell based on its performance in four key categories:
1. Commercial Development Potential - The ability of your domain name to
Admit it: you have great ideas. Everyone does. And if you live and operate in the business world, then you’ve come up with ways to streamline your productivity and engage your target market. Perhaps you’ve concocted a revolutionary idea for motivating sales personnel. Or maybe you have significant knowledge that could help C-Level executives become more efficient.Whatever the case, the business world is full of new ideas just waiting to be expressed. Have you been to your local bookstore lately? Thousands of business men and women have written books on business topics. So why haven’t you written a bestseller yet?Most people believe that if they can't write like Stephen King, they can't publish their ideas, which is not true at all. Ghostwriting has become a popular and practical solution for business executives with great ideas. You can hire a ghostwriter to convert those ideas and concepts into a cohesive and publishable manuscript.The problem is that most people honestly don’t know that ghostwriting is a viable option. Maybe you thought ghostwriters were just for celebrities and policitians, or maybe you’ve never even heard of ghostwriters before. Whatever the case, you might want to consider the option of having a ghostwriter pen your bestseller.1. Establish Yourself as an Expert.You’ve heard it before: “He knows what he’s talking about; he’s written a book”. Once you’ve written a book about your industry, you’re automatically considered an expert in that industry. This will help gain recognition in your field and promote your products or services to your target market.2. Earn a Return on Your InvestmentI typically charge around $10,000 for ghostwriting a non-fiction book, and most of my clients earn a 500% return on their investment with me. Although you will have to pay for a ghostwriter to write your book, once it is published you will reap all the benefits. Many ghostwriters charge less than me, while others charge quite a bit more. Business non-fiction can b
If you have an existing website or domain name you no longer need and wish to sell it to an interested buyer for a one-time profit, or if you?re a speculator looking to build a steady source of revenue by buying and reselling valuable domain names, this helpful guide will explain the steps you need to take to ensure a quick,easy,profitable sale.
Step 1 - Establish a Reasonable Price for Your Site
How Much Can I Get?
Before you sell, it's a good idea to know how much the domain is worth. Market prices for domain names can run from a few dollars to thousands of dollars for premium names. The domain name "Loans.com", for example, sold for $3,000,000 just a few years ago.
The key to deciding whether or not to sell a domain name you own is to determine its worth to you if kept and, alternatively, how much a buyer is willing to pay. You may have heard -rags to riches- type stories of cheap domain names resold for hundreds of thousands of dollars. During the good old days of the Internet boom this was possible. However, things have slowed down considerably since then and there it is very rare to hear of a domain name sold for more than $10,000.
However, while big deal domain sales do occur less often in today?s domain market, selling domain names can still be very profitable. Short, catchy, top level domain names are selling for upwards of $5,000 on the domain aftermarket. Other longer, but still usable, names may be worth hundreds of dollars.
Pricing is relative. Relative to your desire to sell, the type and timeliness of bidder inquiries (individual or corporate) and how well the sale price is negotiated. Don't try to fit your domain name into some 'proprietary pricing model'. Every domain name is applicable to a different target market. Determine who your potential buyers are before determining your asking price so you don't over or under estimate that price. Most names (~85%) sell for between 15%-40% of the asking price. Exceptions to this trend:
Fantastic names - Truly great names can command what a seller requests, unless that amount is unreasonable.
High asking prices - Names that have ridiculous or greedy asking prices rarely sell. Important!
Poor names - Names littered with hyphens, adult names, "4"s for the number "four", "2"s for the number "two", "U"s for the word "you", etc. Don't waste your time listing names like these. They rarely sell.
How Do I Determine My Site's Worth?
Selling virtual real estate is a lot like selling physical real estate. Just like with the housing market, website ?homes? (also known as domain names) can be purchased for a low cost, remodeled and decorated to look very attractive to potential buyers, and sold for a considerable profit. To understand how this works, first consider that you were in fact selling an actual house built on land instead of an abstract entity on the web.
It would be impossible to price your home without doing extensive research to determine its worth. You'd need to take many factors into consideration, such as: size, landscape, curb appeal, the value of other properties in the area, the current buying market, and -perhaps the biggest factor- location, location, location! You'd never dream of arbitrarily assigning a sale price to your home without having some idea of its worth and what buyers might be willing to pay. If you underprice your home, you could be missing out on a substantial profit opportunity.
However, if you overprice your home, you might not be able to sell it at all. That's why it's so important to have all the facts before putting your home on the market - and the same holds true for selling your virtual home on the web.
When determining your site's value, you may need to do some research online. It is often a good idea to compare different websites on the Internet and to see which sites catch your eye. You can make a mental note of the methods used on websites that were appealing to you; then you can use those ideas when creating or updating your own website. The design of a website is very important when you are trying to sell an existing site online.
The design should be bold and colorful, but should not be too busy. You may want to use colors that relate to the theme of the site as well. For instance, if you are selling bottled water, it would be logical to use shades of blue on your website. However, no matter how brilliant the website design is, the purpose of the site must also be useful for the website to sell. A good website will revolve around an interesting idea or useful type of business. To reflect the purpose of your website, you should include clear, informative content that is easy to understand. A website with a clear and interesting purpose is very likely to sell on the Internet.
What Makes a Site Valuable to Buyers?
These days most websites are valued by the number of visitors they attract. One common yard stick is your domain name is valued at $10 to $30 per hit per day. If 1,000 people land on your front page each day, your domain could be worth $10,000 to $30,000. Another optimistic way of looking at domain values is each unique visitor you get over the course of a month is worth $250. If the visitor clicks to a second page on your site, her presence is worth $500.
By this measure, a site getting only 10 hits per day could go for $15,000. This strategy is a lot like the way traditional businesses have always been sold. The more customers a store has, the more it is worth to a buyer. That is a pretty solid way to value domains. It is a model that is likely to be around for a long time to come.
Here are some of the main questions a typical buyer will ask him or herself when considering whether or not a website is worth purchasing ? and at what price:
Is the site making any money? Is there proof?
What is the potential for future profits?
Does the site have traffic? Is there proof?
Is the site attractive/well designed? Is it functional and user friendly?
When was the domain name registered?
How is the site ranked with the major search engines?
What does is take to maintain the site? i.e. hosting fees, content addition, promotion, etc.
Why does the owner want to sell the website?
If you?ve purchased a unique domain name with a great deal of potential value, it may not be necessary for you to have an existing website in order for you to sell your domain name for a profit. Typically, domain names will sell based on its performance in four key categories:
1. Commercial Development Potential - The ability of your domain name to
Executive business management teams of franchising organizations had to change the way they did things after 9/11. This is because it is very important who owns your franchises and to their partners, investors and associates are. For instance in Dallas there was a franchised outlet owned by folks who were funneling money to Al Qaeda. The match in what the Franchisor thought when they were contacted by the FBI?Unfortunately this situation is not rare, as many people who have come to the United States from other nations by franchises because in their old countries they were self-employed. Some of these people still have ties to people in their former country who are not such good apples. It is this is problematic although there are ways to protect the franchising company from this happening.It also depends on how the UFOC of the franchisor is structured and it behooves the Franchisor to require that all partners of so much interest to be listed in the franchising agreement when it is signed. If it were a limited partnership, perhaps this might not be the case in some of the older documents, but now Franchisor's need to pay more attention to this. It depends on their partnership agreement and the franchisors policy.In our franchising company after 9-11 we modified our franchise agreements because we wanted to know exactly who was involved in every one of our outlets. And franchising companies must remember that not all UFOCs are equal and certainly not all those who prepare them know what they are doing. Many franchise attorneys or UFOC preparers are not equally yoked or genetically equal? So, please consider this a 2006.
Pricing is relative. Relative to your desire to sell, the type and timeliness of bidder inquiries (individual or corporate) and how well the sale price is negotiated. Don't try to fit your domain name into some 'proprietary pricing model'. Every domain name is applicable to a different target market. Determine who your potential buyers are before determining your asking price so you don't over or under estimate that price. Most names (~85%) sell for between 15%-40% of the asking price. Exceptions to this trend:
Fantastic names - Truly great names can command what a seller requests, unless that amount is unreasonable.
High asking prices - Names that have ridiculous or greedy asking prices rarely sell. Important!
Poor names - Names littered with hyphens, adult names, "4"s for the number "four", "2"s for the number "two", "U"s for the word "you", etc. Don't waste your time listing names like these. They rarely sell.
How Do I Determine My Site's Worth?
Selling virtual real estate is a lot like selling physical real estate. Just like with the housing market, website ?homes? (also known as domain names) can be purchased for a low cost, remodeled and decorated to look very attractive to potential buyers, and sold for a considerable profit. To understand how this works, first consider that you were in fact selling an actual house built on land instead of an abstract entity on the web.
It would be impossible to price your home without doing extensive research to determine its worth. You'd need to take many factors into consideration, such as: size, landscape, curb appeal, the value of other properties in the area, the current buying market, and -perhaps the biggest factor- location, location, location! You'd never dream of arbitrarily assigning a sale price to your home without having some idea of its worth and what buyers might be willing to pay. If you underprice your home, you could be missing out on a substantial profit opportunity.
However, if you overprice your home, you might not be able to sell it at all. That's why it's so important to have all the facts before putting your home on the market - and the same holds true for selling your virtual home on the web.
When determining your site's value, you may need to do some research online. It is often a good idea to compare different websites on the Internet and to see which sites catch your eye. You can make a mental note of the methods used on websites that were appealing to you; then you can use those ideas when creating or updating your own website. The design of a website is very important when you are trying to sell an existing site online.
The design should be bold and colorful, but should not be too busy. You may want to use colors that relate to the theme of the site as well. For instance, if you are selling bottled water, it would be logical to use shades of blue on your website. However, no matter how brilliant the website design is, the purpose of the site must also be useful for the website to sell. A good website will revolve around an interesting idea or useful type of business. To reflect the purpose of your website, you should include clear, informative content that is easy to understand. A website with a clear and interesting purpose is very likely to sell on the Internet.
What Makes a Site Valuable to Buyers?
These days most websites are valued by the number of visitors they attract. One common yard stick is your domain name is valued at $10 to $30 per hit per day. If 1,000 people land on your front page each day, your domain could be worth $10,000 to $30,000. Another optimistic way of looking at domain values is each unique visitor you get over the course of a month is worth $250. If the visitor clicks to a second page on your site, her presence is worth $500.
By this measure, a site getting only 10 hits per day could go for $15,000. This strategy is a lot like the way traditional businesses have always been sold. The more customers a store has, the more it is worth to a buyer. That is a pretty solid way to value domains. It is a model that is likely to be around for a long time to come.
Here are some of the main questions a typical buyer will ask him or herself when considering whether or not a website is worth purchasing ? and at what price:
Is the site making any money? Is there proof?
What is the potential for future profits?
Does the site have traffic? Is there proof?
Is the site attractive/well designed? Is it functional and user friendly?
When was the domain name registered?
How is the site ranked with the major search engines?
What does is take to maintain the site? i.e. hosting fees, content addition, promotion, etc.
Why does the owner want to sell the website?
If you?ve purchased a unique domain name with a great deal of potential value, it may not be necessary for you to have an existing website in order for you to sell your domain name for a profit. Typically, domain names will sell based on its performance in four key categories:
1. Commercial Development Potential - The ability of your domain name to
Even though there is still cold weather in some parts of the country, winter is officially over and the spring season is here! For many, spring is the time to do a thorough cleaning to get rid of all the dust, soil and build-up that has collected over the winter months. Spring is a time you can promote the special "spring cleaning" services that your cleaning company provides, and in the process bring in more profit!Spring is a great time to remind your residential and commercial customers that you offer carpet spotting and carpet cleaning services. This is especially true if you are in an area of the country where the long winter has caused snow, sand and ice melt to be tracked in (and ground in) to a building's carpets. Hard floors may also have suffered throughout the winter months with sand and ice melt coming in off shoes and boots. Do some of your buildings have hard floors that need to be stripped and refinished? Now is the time to get everything sparkling clean, and shiny floors make a great impression.Many cleaning companies "spot clean" the inside windows, but customers often ignore windows throughout the winter. After several months the building's windows may have a build up from melting snow, dust, dirt and other debris. Spring is a great time to offer your window cleaning services - both inside and out. And don't forget window screens. Many homes and offices leave screens on the windows during the winter months, so these will also need to be cleaned. This is a separate charge from the window washing price.If you clean appliances, now is a good time to remind your clients that you can deep-clean microwaves, refrigerators, and ovens. Just remember that in a commercial setting, you should post the date you will clean the inside of the refrigerator and remind them that you will toss out any old food, containers, or half eaten sandwiches left inside. You don't want to have your customers calling the day after you cleaned the refrigerator and have someone ask you what happened t
It would be impossible to price your home without doing extensive research to determine its worth. You'd need to take many factors into consideration, such as: size, landscape, curb appeal, the value of other properties in the area, the current buying market, and -perhaps the biggest factor- location, location, location! You'd never dream of arbitrarily assigning a sale price to your home without having some idea of its worth and what buyers might be willing to pay. If you underprice your home, you could be missing out on a substantial profit opportunity.
However, if you overprice your home, you might not be able to sell it at all. That's why it's so important to have all the facts before putting your home on the market - and the same holds true for selling your virtual home on the web.
When determining your site's value, you may need to do some research online. It is often a good idea to compare different websites on the Internet and to see which sites catch your eye. You can make a mental note of the methods used on websites that were appealing to you; then you can use those ideas when creating or updating your own website. The design of a website is very important when you are trying to sell an existing site online.
The design should be bold and colorful, but should not be too busy. You may want to use colors that relate to the theme of the site as well. For instance, if you are selling bottled water, it would be logical to use shades of blue on your website. However, no matter how brilliant the website design is, the purpose of the site must also be useful for the website to sell. A good website will revolve around an interesting idea or useful type of business. To reflect the purpose of your website, you should include clear, informative content that is easy to understand. A website with a clear and interesting purpose is very likely to sell on the Internet.
What Makes a Site Valuable to Buyers?
These days most websites are valued by the number of visitors they attract. One common yard stick is your domain name is valued at $10 to $30 per hit per day. If 1,000 people land on your front page each day, your domain could be worth $10,000 to $30,000. Another optimistic way of looking at domain values is each unique visitor you get over the course of a month is worth $250. If the visitor clicks to a second page on your site, her presence is worth $500.
By this measure, a site getting only 10 hits per day could go for $15,000. This strategy is a lot like the way traditional businesses have always been sold. The more customers a store has, the more it is worth to a buyer. That is a pretty solid way to value domains. It is a model that is likely to be around for a long time to come.
Here are some of the main questions a typical buyer will ask him or herself when considering whether or not a website is worth purchasing ? and at what price:
Is the site making any money? Is there proof?
What is the potential for future profits?
Does the site have traffic? Is there proof?
Is the site attractive/well designed? Is it functional and user friendly?
When was the domain name registered?
How is the site ranked with the major search engines?
What does is take to maintain the site? i.e. hosting fees, content addition, promotion, etc.
Why does the owner want to sell the website?
If you?ve purchased a unique domain name with a great deal of potential value, it may not be necessary for you to have an existing website in order for you to sell your domain name for a profit. Typically, domain names will sell based on its performance in four key categories:
1. Commercial Development Potential - The ability of your domain name to
The pet care business is booming and leading to a very good income for those who love and want to work with animals, especially for those who want to care for dogs. There is definitely no shortage of opportunities in the pet care business and indeed there has been no better time to get established with pet care because pet popularity is at its' peak. Americans and people from countries all over the world literally spend thousands each year on such things as boarding, breeding, grooming, pet sitting and pet accessories. The experts in the field claim that this trend will only increase. Indeed one of the fastest segments of the home-based business is the pet care business. If you are thinking of going into the dog business side of pet care then it is important that you obtain as much dog care information as possible.Statistically the following are true:• 47% of all US households own more than one pet• 40 million US households own at least one dog• Americans spend $34 billion on their pets each year Do you love dogs? Then a dog grooming business might be right for you. There are many dog owners who just don't have the time to take proper care of their beloved pet. Taking care of a dog is a demand for some who just don't have the time nor the inclination to maintain proper care, even though they understand and want to care for their canine. For dog owners there are such duties as taking the dog for a walk, giving the dog a bath, grooming the dog and other things.When setting up an area for grooming dogs in your pet care business, select a quiet area inside the house. Of course you can set-up a grooming area outside of the house if you want to but grooming a dog inside the house is lot better. First, most dogs are less playful when they are inside the house than when they are in the yard, second, there are less distractions inside the house and third, it would be easier on your part to store all your grooming stuff. For grooming dogs, you will need the following
The design should be bold and colorful, but should not be too busy. You may want to use colors that relate to the theme of the site as well. For instance, if you are selling bottled water, it would be logical to use shades of blue on your website. However, no matter how brilliant the website design is, the purpose of the site must also be useful for the website to sell. A good website will revolve around an interesting idea or useful type of business. To reflect the purpose of your website, you should include clear, informative content that is easy to understand. A website with a clear and interesting purpose is very likely to sell on the Internet.
What Makes a Site Valuable to Buyers?
These days most websites are valued by the number of visitors they attract. One common yard stick is your domain name is valued at $10 to $30 per hit per day. If 1,000 people land on your front page each day, your domain could be worth $10,000 to $30,000. Another optimistic way of looking at domain values is each unique visitor you get over the course of a month is worth $250. If the visitor clicks to a second page on your site, her presence is worth $500.
By this measure, a site getting only 10 hits per day could go for $15,000. This strategy is a lot like the way traditional businesses have always been sold. The more customers a store has, the more it is worth to a buyer. That is a pretty solid way to value domains. It is a model that is likely to be around for a long time to come.
Here are some of the main questions a typical buyer will ask him or herself when considering whether or not a website is worth purchasing ? and at what price:
Is the site making any money? Is there proof?
What is the potential for future profits?
Does the site have traffic? Is there proof?
Is the site attractive/well designed? Is it functional and user friendly?
When was the domain name registered?
How is the site ranked with the major search engines?
What does is take to maintain the site? i.e. hosting fees, content addition, promotion, etc.
Why does the owner want to sell the website?
If you?ve purchased a unique domain name with a great deal of potential value, it may not be necessary for you to have an existing website in order for you to sell your domain name for a profit. Typically, domain names will sell based on its performance in four key categories:
1. Commercial Development Potential - The ability of your domain name to
Many women restaurant owners and managers have learned how to drive a starving crowd to their restaurants on a shoe string budget.On the other hand, many men restaurant owners and managers seem more likely to stick with the status quo and many keep using conventional marketing techniques even while they continue to lose money.The problem with conventional restaurant marketing techniques is that they are getting more and more expensive while they are proving to be less and less effective.Maybe a psychologists can explain why women are taking the lead of using unconventional restaurant techniques in the restaurant business. This seems odd because we know that men are usually more willing to take risks.Never-the less, women seem to be the more aggressive gender when it comes to restaurant marketing.Here are some of the many unconventional marketing techniques women are now using:1. Women are using far less radio, TV and print advertising.2. They are doing a much better job of capturing customer data such as names, addresses, birthdays, anniversaries and most important email addresses.3. Women are doing a lot of direct mail promotions and they are doing even more email promotions to their customer data base.4. They are taking advantage of the power of press releases. Maybe they are more successful in this area because a great press release must strike an emotional button in the reader and we all know that women excel when it comes to tuning into emotions.5. Women know what their "Unique Selling Proposition" or "USP" is and they can clearly explain it in one to three sentences. They don't try to be all things to all people when it comes to marketing their restaurant.6. They know the demographic of their customers. They do a better job of learning what it is that their customers like and dislike.7. Women do a much better job of negotiating and with these skills, they are able to buy advertising for 10% to 50% on the dollar. After all, ev
By this measure, a site getting only 10 hits per day could go for $15,000. This strategy is a lot like the way traditional businesses have always been sold. The more customers a store has, the more it is worth to a buyer. That is a pretty solid way to value domains. It is a model that is likely to be around for a long time to come.
Here are some of the main questions a typical buyer will ask him or herself when considering whether or not a website is worth purchasing ? and at what price:
Is the site making any money? Is there proof?
What is the potential for future profits?
Does the site have traffic? Is there proof?
Is the site attractive/well designed? Is it functional and user friendly?
When was the domain name registered?
How is the site ranked with the major search engines?
What does is take to maintain the site? i.e. hosting fees, content addition, promotion, etc.
Why does the owner want to sell the website?
If you?ve purchased a unique domain name with a great deal of potential value, it may not be necessary for you to have an existing website in order for you to sell your domain name for a profit. Typically, domain names will sell based on its performance in four key categories:
1. Commercial Development Potential - The ability of your domain name to be used as a brand, redirect, campaign address, etc.
2. Recognition - The relevance of your name to the market and how easy it is to remember.
3. Length - In most cases, shorter is better. However, a longer more obvious name can sometimes be more valuable than a short classified-ad contraction style domain.
4. Extension Value - This refers to the .COM part of your domain name. Currently .COM names still command the highest values followed by .NET, some national domains (such as .UK) and .ORG names.
How Can I Guarantee I've Priced My Site Correctly?
Unless you are a true domain name expert, we strongly recommend having your site professionally appraised. In fact, this is probably one of the most important steps you can take towards ensuring a successful sale of your site. Appraisers are professionals and experts in their field, and they have the means and methods to conclude what your domain name is worth. As we mentioned earlier, if you place an exaggerated price on your name, potential buyers will be scared away from making a reasonable offer. If you undervalue your name, you may end up kicking yourself when your newly sold name rakes in millions - for someone else. Furthermore, an appraisal is a very handy thing to have when buyers want -proof- that your name is as special as you claim. In the end, it is an exceptionally valuable asset, available for a very small price.
For information on UK Website for Sale's professional appraisal services, visit: http://www.ukwebsiteforsale.co.uk/appraisal/. We offer a 20+ page Website Appraisal that can dramatically increase the value of your website. No one on the Internet offers a more complete or cost effective Website Appraisal, and certainly no one offers all the extras we do that are included for FREE!
Step 2 - Prepare your Business Information for the Sale
After you have decided to sell your business for whatever reason and chosen an asking price that you can support (hopefully with some advice from research or, even better, through a professional appraisal service), you are now ready to talk to some potential buyers. Or are you?
Much like the asking price, the art of preparing your business for sale is not that easy. So, what do you need to successfully prepare the business and information? The list and needs vary greatly over business types, revenue sizes, verticals, and so on. For any business, the basic requirements for what you will need are quite similar. At the very least, you should have the following items:
- Business Summary -- what it is and why you are selling
- Business Plan/Marketing Plan -- if you have them
- Asset List -- both tangible and intangible
- Search Engine Rankings
- Website Traffic Reports
- Any Technical details
- Financials (previous years and Current YTD financials)
- Most recent completed year's Profit & Loss or Income Statement report and Balance Sheet -- if you have it
- Sales Forecasts
- Supporting documents for the Financials -- Tax, Bank, and/or Merchant Statements
The previous items will give all potential buyers a good idea what is for sale and probably a good idea if they are interested in pursuing the sale or not. However, that is usually just the beginning, so be prepared for many, many, many more questions.
Also, please keep in mind that your materials, presentation, and responses will be graded as part of the business in a way. Why? Because, how can your business be successful if you are unorganized, not well presented, and not able to respond quickly and concisely? This is what the buyer will be thinking. And in my experience, this is pretty accurate.
Step 3 ? Market Your Website/Domain Name
There are various methods of putting your domain name up for sale. Decide whether you would like to sell your domain by owner or simplify the process and significantly increase your chances of receiving the best offer in the shortest amount of time by listing your domain name with a third party, such as http://www.ukwebsiteforsale.co.uk.
What if I Want to Market My Site On My Own?
There are 101 different ways to promote your domain name. One way we don't recommend is blanketing companies with unsolicited email. Writing mail to 200 banks asking if they want to buy -FasterInternetBanking.com- is not likely to win you many friends, nor make you any deals. Your time would be better employed using the methods listed below:
a) Update the domain name registration information
Many potential buyers will look at the information in the WHOIS database as a first step when investigating a name that they are considering buying. So make it perfectly clear that the name is for sale. Update the owner's name to include (This name is for sale) after your own name. Make sure all your contact information is current and accurate. Contact your domain name registrar to update your WHOIS listing.
b) Put a promotional website up
The other obvious way for a potential buyer to find out if a domain name is for sale is to visit the website. Don't disappoint them. If you don?t have an existing website, get some web space from a dec
HTTP = HTML link (for blogs, profiles,phorums):
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