Hub You - Internet and Businesses Online

Subcontracting Versus Hiring Employees
While you should talk to a lawyer about the specific differences between subcontractors and employees, this article will present you with a list of things to watch out for when utilizing subcontracting.Subcontracting: Make Sure The Relationship Meet the TestI suggest, however, that you contact your accountant or your lawyer, or check the IRS page for further information on any topic dealing with the differences between employees and subcontactors or the IRS-20 point rule.o You want to make sure that your subcontractors own their own tools.o You want to make sure you’re not providing them with a laptop or protocol analyzers or anything else that would be expected if someone had their own network integration or service kind of business.o You want to make sure that they have control over things - that you’re not executing the same degree of control over them that you would an employee.o You want to make sure that they have many clients.o You want to make sure that they have the ability to sustain a loss.o You want to make sure that they market to the public or that they have a listing in the phone book.o You want to make sure that you are not paying by the hour.o You want to be writing the check to the company, not the individual.There are a whole bunch of rules that come into play with subcontracting. When you’re talking about setti

ify it. Right now, the problem I'd like to solve is breast cancer- a very dear friend is battling this demon, and I've lost several loved ones to it. Another problem I'd like solved is political- I'm afraid that Ike was right when he warned us to beware the military-industrial complex. Then there's hunger, homelessness, global warming, and the fact that there's not a real first-class Mexican Food restaurant in Wimberley, Texas.

Realistically, I'm not an oncologist, a political scientist, social scientist, or first-class Mexican Food chef. We need to find problems we can actually solve, and hopefully in a niche that we can stay interested in.

To me, that's the real danger- finding a niche that's profitable but boring. I think it's important to find a niche you're passionate about.

For example, I'm passionate about self-actualization, and I don't think that's something you can achieve working 40 hours a week at a job you're not passionate about. I

Creating an LLC - Limited Liability Company
Creating an LLC or limited liability company is one of the popular forms of business registration in the United States. Creating an LLC is possible to do without having to hire a lawyer although most experts advise that it is always in a company’s best interests to get good legal and financial advice before making any major business decision.Like incorporation creating an LLC is primarily designed to separate the business and personal financial interests of the business owners. Unlike incorporation creating an LLC does not restrict a business from having any management or ownership structure that meets their particular business needs. There are neither requirements for shareholders nor any need to protect their rights or make annual reports to them on business operations or investment strategies. There is also no requirement for an annual general meeting of a limited liability company or to prepare reports and minutes from such a meeting. However it is recommended to maintain meetings and members and managers of the LLC for tax purposes.Creating an LLC does have a few drawbacks however. They include having to pay the appropriate taxes and levies to register and there are some reporting requirements depending on the state in which the limited liability business is registered.An LLC is not viewed by the powers that be as a separate entity from the owners of the business and therefore mo

There are three main components to keep in mind when you're building your Portable Empire:

1. Building your list

2. Building your relationship with your list

3. Making products and selling them to your list, and through Joint-Venture and affiliate arrangements, to the universe.

Let's talk about choosing your niche. This is the playground where you’re going to play- so keep it interesting and fun.

According to the Mirriam-Webster dictionary, niche means:

2 a : a place, employment, status, or activity for which a person or thing is best fitted

b : a habitat supplying the factors necessary for the existence of an organism or species

c : the ecological role of an organism in a community especially in regard to food consumption

d : a specialized market

When we talk about our “niche” in internet marketing, we’re referring to “d: a specialized market,” although the other definitions are relevant.

It’s important to target all of your efforts to one specific, specialized market. To develop a large, loyal list of subscribers, you need to offer a solution to a problem that is shared by a large group of people.

Over time, one of your most valuable possessions will be your list of people who are not only interested in the solution to their problem, but will also pay you for solutions.

If you choose your niche wisely, it will be deep enough to include a lot of related problems. For example, my niche is education, specifically in the area of internet marketing for beginners.

That’s a big playground. I can talk about the mindset of success, the inner game of marketing, how to create a PDF file, video editing, and hundreds of other related topics. I can provide the information as an e-book, an audio download, a CD, a streaming video, or a DVD.

You might want to jot this down: “Every problem is a product.”

As my customer solves one problem- hopefully with a solution they buy from me- that leads them to the next problem. My job is to make sure they know about the problem, and make it easy for them to buy the solution from me. At that point, the client will weigh how important the problem is to them, how long it would take them to solve it on their own, and, hopefully, purchase the solution.

Over time, I’ve created a lot of solutions. As I solve each problem for myself, I turn that solution into a product.

To the people who are behind us on the learning curve, we’re the experts.

Over time, I’ve left a trail of solutions, and gathered a list of people who are on the same journey I’m on. This is how you create multiple streams of passive income.

As you read the instructions below for choosing a niche, keep that in mind. Be sure to pick a niche that has a long learning curve, with lots of fun problems.

Let’s take this to the real world.

One of the best tools for communicating with your subscribers is a blog (web/log). I advertise mine as “unedited and uncensored,” and do my best to keep it real and relevant, with tongue planted firmly in cheek.

Here’s an excerpt from my blog (www.patobryan.com/blog.htm):

Recently, one of my mentoring clients asked:

Could you please explain how you coach people to success? I have been down this road before trying to come up with a product to solve a problem. It didn't come up with anything. ! I don't have a clue in coming up with a product......Do you have a specific process to come up with profitable ideas??? I hope so, I need the process you go thru.

I responded:

I suspect that he's not the only one asking this question. As a matter of fact, my domestic partner Betsy and I were just talking about this over dinner. She's struggling with the same problem.

I think we can sort this out.

First, you need to chunk the question down and simplify it. Right now, the problem I'd like to solve is breast cancer- a very dear friend is battling this demon, and I've lost several loved ones to it. Another problem I'd like solved is political- I'm afraid that Ike was right when he warned us to beware the military-industrial complex. Then there's hunger, homelessness, global warming, and the fact that there's not a real first-class Mexican Food restaurant in Wimberley, Texas.

To me, that's the real danger- finding a niche that's profitable but boring. I think it's important to find a niche you're passionate about.

For example, I'm passionate about self-actualization, and I don't think that's something you can achieve working 40 hours a week at a job you're not passionate about. I t

Visual Environment
More retailers of all genres are discovering the importance of their store's visual environment for making sales. Now that online shopping and major department stores are dominating the market, it is more vital than ever for the customer to be astounded as soon as they enter. Depending on the niche market, retailers need to great a novelty aspect to their atmosphere that customers will want to come to again and again. Shoppers do not just use retail shops to get the things they nee, rather, shoppers go to stores for entertainment (just for something to do).Having good retail design is like having an undercover salesman on your floor that never bothers the customer with too much conversation or takes a commission or salary. The display floor should not only be eye catching but also organized in such a way that customers find it easy to shop and view the merchandise. So each store must find its own balance of personality and accessibility. There are no set rules for the correct design. Instead, the retail design must function for the individual retail environment.One easy option is to turn to a professional design, consulting firm that has all of the materials and expertise necessary to choose colors, graphics, lighting, etc. In this case, the consulting firm would conduct a meeting with the retail store management to understand the customer demographic, philosophy, objectives, maintenance, and

are relevant.

Over time, one of your most valuable possessions will be your list of people who are not only interested in the solution to their problem, but will also pay you for solutions.

If you choose your niche wisely, it will be deep enough to include a lot of related problems. For example, my niche is education, specifically in the area of internet marketing for beginners.

You might want to jot this down: “Every problem is a product.”

Over time, I’ve created a lot of solutions. As I solve each problem for myself, I turn that solution into a product.

To the people who are behind us on the learning curve, we’re the experts.

Over time, I’ve left a trail of solutions, and gathered a list of people who are on the same journey I’m on. This is how you create multiple streams of passive income.

As you read the instructions below for choosing a niche, keep that in mind. Be sure to pick a niche that has a long learning curve, with lots of fun problems.

Let’s take this to the real world.

Here’s an excerpt from my blog (www.patobryan.com/blog.htm):

Recently, one of my mentoring clients asked:

I responded:

I suspect that he's not the only one asking this question. As a matter of fact, my domestic partner Betsy and I were just talking about this over dinner. She's struggling with the same problem.

I think we can sort this out.

To me, that's the real danger- finding a niche that's profitable but boring. I think it's important to find a niche you're passionate about.

For example, I'm passionate about self-actualization, and I don't think that's something you can achieve working 40 hours a week at a job you're not passionate about. I

RFID Companies
In any rapidly emerging market sector, there are companies that proceed with bold plans but fail to achieve their targets. Then there are those that calmly build lucrative businesses. As far as RFID (radio frequency identification) is concerned, many companies are re-evaluating their policies after disappointment, while others are succeeding.The internet is the best source of searching for RFID companies. Some examples are Baxtek Solutions, Datex Corporation, Kornyk Computer Solutions International, Inc., The L D S Corporation, and Miles Technologies, Inc. Productivity of RFID operations can change by market sector, label frequency, and position in the value chain. In RFID, profitability is not associated with the size of the market, but many people are attracted to the largest markets despite the success rate being low. Also, customer reluctance may cause prices to decrease.Also, technical problems may cause an even graver situation. There is a high probability that companies having good positions with expert technology and business acquaintances will prosper. Some examples of sectors having prevalent RFID activities are airlines and airports, animals and farming, books, libraries and archiving, financial security and safety, healthcare, land and sea logistics, and postal services.There is also an idea of disruptive technology. In management terminology, it is the latest scientific i

er solves one problem- hopefully with a solution they buy from me- that leads them to the next problem. My job is to make sure they know about the problem, and make it easy for them to buy the solution from me. At that point, the client will weigh how important the problem is to them, how long it would take them to solve it on their own, and, hopefully, purchase the solution.

Over time, I’ve created a lot of solutions. As I solve each problem for myself, I turn that solution into a product.

To the people who are behind us on the learning curve, we’re the experts.

Over time, I’ve left a trail of solutions, and gathered a list of people who are on the same journey I’m on. This is how you create multiple streams of passive income.

As you read the instructions below for choosing a niche, keep that in mind. Be sure to pick a niche that has a long learning curve, with lots of fun problems.

Let’s take this to the real world.

Here’s an excerpt from my blog (www.patobryan.com/blog.htm):

Recently, one of my mentoring clients asked:

I responded:

I suspect that he's not the only one asking this question. As a matter of fact, my domestic partner Betsy and I were just talking about this over dinner. She's struggling with the same problem.

I think we can sort this out.

To me, that's the real danger- finding a niche that's profitable but boring. I think it's important to find a niche you're passionate about.

For example, I'm passionate about self-actualization, and I don't think that's something you can achieve working 40 hours a week at a job you're not passionate about. I

The Power of Two - Marketing and Sales
Leads: Salespeople need them, and Marketing Departments (theoretically) generate them. In a perfect world, the salesperson's challenge would be to keep up with the flood of qualified prospects that Marketing funnels out to them.In reality, however, the Marketing-Sales lead scenario often plays out like this:"We work our tails to the bone getting the salespeople leads, but they hardly ever follow-up with the prospects, and we never hear about it if they do," lamented Andy, the Marketing Manager, during a recent training program."They give us loads of leads," agreed salesperson Bert, "but they're no damn good. Then, they want a full report on each of them about what transpired within a week after we get the leads. I'd rather do without leads than do all of that useless work."What's going on here? Who's right - Bert, or Andy - Sales, or Marketing?In many companies, the Marketing and Sales departments work at cross purposes, rather than bolstering each other's efforts. Each department is communicating different messages to different people.The result? When Bert follows up on Marketing Department-generated leads, "...almost all of them indicate that they don't know if they will ever be genuine prospects," said Bert. "Yet, some of them try to get me to visit them, because they are 'really interested' in our products. If I waste time on low probability prospects, I won't

est tools for communicating with your subscribers is a blog (web/log). I advertise mine as “unedited and uncensored,” and do my best to keep it real and relevant, with tongue planted firmly in cheek.

Here’s an excerpt from my blog (www.patobryan.com/blog.htm):

Recently, one of my mentoring clients asked:

I responded:

I suspect that he's not the only one asking this question. As a matter of fact, my domestic partner Betsy and I were just talking about this over dinner. She's struggling with the same problem.

I think we can sort this out.

To me, that's the real danger- finding a niche that's profitable but boring. I think it's important to find a niche you're passionate about.

For example, I'm passionate about self-actualization, and I don't think that's something you can achieve working 40 hours a week at a job you're not passionate about. I

Motivating Employees: Steps For Successful Staff Motivation
Employee motivation is less about figuring out how to motivate staff and more about learning how to ensure your staff are self-motivated.At the end of the day, you need staff who are self-motivated. You can’t force staff to be motivated just like you can’t force them to be happy. What you can do is foster a positive environment where staff understand what the company is trying to achieve and where they buy into the bigger goals of the company and choose to be part of it.Here are some suggestions for properly motivating employees and fostering an environment where staff will be self-motivated: Understand what motivates each of your staff. The first step to motivate employees is to understand what motivates them individually. What motivates one person might not be nearly as important to someone else. Don’t assume that each of your staff wants the same thing.Give regular feedback. Even if your company gives formal employee appraisals, offering regular feedback to your staff between these appraisals can be a great way to motivate them. Acknowledging your employees’ work and how it has contributed to company goals helps to make staff see the contributions they have made.Give rewards. Money and other similar rewards aren’t necessarily great motivators since not everyone is money motivated. After understanding what motivates each of your staff, you might fin

To me, that's the real danger- finding a niche that's profitable but boring. I think it's important to find a niche you're passionate about.

For example, I'm passionate about self-actualization, and I don't think that's something you can achieve working 40 hours a week at a job you're not passionate about. I think humans were created in God's image, and she didn't intend for us to spend our brief time on this spinning globe in mind-numbing tedium. I'm convinced that we're living in an infinite universe, and that there are enough resources for everyone. My solution is the "Portable Empire" concept, which allows you to travel, think, meditate, and grow to your full potential without having to punch a clock.

So, when I'm looking for a problem to solve, I limit my search to the niche of "Your Portable Empire."

That simplifies the problem, and also simplifies finding the solution. I promote seminars, videos, audios and e-books that teach people to create multiple streams of passive income.

A lot of my products start out as conversations with my mentoring clients.

So, step one is to identify your niche.

How do you do that? You need to find a subject that you're a) passionate about, b) knowledgeable in, and c) is broad enough to have a large customer base.

In my case, I'm passionate about freedom- and you need financial freedom to acquire intellectual freedom and freedom of mobility. I'm knowledgeable about the subject- I make a healthy six-figure income doing what I teach. And finally, there are more than enough people interested in the subject to make it profitable for me.

One way to work your way through the niche-finding problem is to take a piece of paper and draw a line down the middle. On one side, write down all the subjects you're knowledgeable about. An example could be:

Raising happy children

Maintaining automobiles

Losing Weight

Yoga

Golf

Healthy relationships

Feng Shui

Getting a good deal on antiques

Graphic design

Cleaning houses

Cooking

Art (painting, drawing, collecting, etc.)

Music (playing an instrument, promoting a band, making a recording)

Poker

Chess

Stock market investing

Take some time with this- you know a lot more than you think you do.

Then, in the second column, make a similar list of things you're passionate about. PASSIONATE! Not just interested.

Then, see what turns up in both columns. On another sheet of paper, make another list of just the things that are in both columns, with the most fascinating (to you) subject first, the next most fascinating subject second, etc.

Now, starting with the most interesting subject, do a Google search to see who else is marketing to your future customers.

If you turn up a blank, or just a few results, go to the next one. Just because you're passionate about under-water stamp collecting doesn't mean it's a good business model. Call that a hobby and move on.

If your Google search turns up page after page of commercial sites- congratulations! You've just identified your future Joint-Venture partners. You've found your niche.

Now, let's say you're the kind of guy who plays 18 holes of golf every morning, and another 18 in the evening. You've got zirconium encrusted drivers and a putter that's been blessed by three popes. Your golf cart has a hemi. Your wife would like you to kindly shut up about golf, because that's all you ever talk about.

You're a golf nut.

Now, let's also postulate that you've spent a few years reading every book you can get your hands on about golf, studied with Tiger Woods, and the local golf pro asks you for advice.

You're a golf expert.

You do a Google search on "golf" and discover that there are thousands of people marketing to golfers.

You're in luck.

Your niche is golf.

Now, to monetize your niche, you need to find out what pressing problems golfers are having and provide them with a solution. You want to identify a problem that really, really hurts them. I live on a golf course, but the last golf course I played on had a windmill, and I was still in J

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The latest thinking in the field of branding (which first began to emerge as a true field of study back in the early ‘50s) identifies five branding strategies that reign supreme in today’s corporate world. Although each strategy can be successfully employed by companies offering very different products and services, they all seem to work best within fairly narrow parameters that pertain to the industry, product or service and market being served.

Modern head hunters face recruiting challenges that people never dreamed of just a decade ago. At the same time, executive recruiters have new online tools that give them new power that there forefathers could not have imagined.

Success in the selling profession requires a salesperson to be persuasive. This article offers the reader a template for persuading customers and prospects to make buying decisions that are in their best interest.

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