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Hub You - About Those Words
Will you do just about anything, including sending out hundreds of letters, to avoid making cold calls to your potential customers/prospects? If so, you're not alone. Millions like you have started their own businesses, only to find that the thought of making calls to potential customers/prospects leaves them paralyzed with anxiety. Believe me I was
People who are winning at working know the power of words to build relationships, influence results, and enhance trust. They also know their power to diminish credibility, motivation and results if they're used to create spin, deflect accountability or avoid commitment. Every word you use is a choice to build or diminish trust.
One of the first signs of a sinking ship in business is poor customer service. To magnify this fact, when customers are not satisfied with the level of service they receive after the sale, poorly handled relations can reverse all the effort and expense invested in advertising, sales, marketing, product development and company image building. This
Following up on the undelivered gifts we were informed by a customer service representative, "Your packages are scheduled to arrive on the 26th." No packages arrived on the 26th or the 27th or the 28th or the 29th ... you get the point. Yet each time we called back, we were told they should be delivered tomorrow.
Credibility could have been preserved if the carrier had simply told us the truth. Inundated with hundreds of thousands of displaced packages due to a two-day transportation shutdown, they had no idea when our particular packages would be delivered. Instead, they did what many people do. They chose weasel words to evade, retreat and avoid commitment. They told us what they thought we wanted to hear.
Like a weasel sucking out an egg's content without destroying the shell, weasel words give the appearance of communicating information as they suck out meaning. Words like many, much, should, maybe, often, some or seems can be put in that category. So can common workplace phrases like: "it has come to my attention;" "many people think;" "it has been decided;" or "we can deal with that later." It's easy to find them. Just listen for what is not being said and you'll spot the weasel words.
These avoidance, non-committal spin words erode communication, trust and credibility. Of course, we all use them from time to time. But there's a difference when we opt for their use to intentionally deceive. People who deliberately choose weasel words to deflect conflict, disagreement, obligation or accountability are not people who are winning at working.
People who are winning at working know the power of words to build relationships, influence results, and enhance trust. They also know their power to diminish credibility, motivation and results if they're used to create spin, deflect accountability or avoid commitment. Every word you use is a choice to build or diminish trust.
You open your computer, the flashing button says, “We have a new update for your software program. Do you wish to update now or later?” You choose the Update Now button and immediately your computer begins to download a new version of the software program.What is the program updating? It’s fixing broken parts of the software program; it’s ges arrived on the 26th or the 27th or the 28th or the 29th ... you get the point. Yet each time we called back, we were told they should be delivered tomorrow.
Credibility could have been preserved if the carrier had simply told us the truth. Inundated with hundreds of thousands of displaced packages due to a two-day transportation shutdown, they had no idea when our particular packages would be delivered. Instead, they did what many people do. They chose weasel words to evade, retreat and avoid commitment. They told us what they thought we wanted to hear.
Like a weasel sucking out an egg's content without destroying the shell, weasel words give the appearance of communicating information as they suck out meaning. Words like many, much, should, maybe, often, some or seems can be put in that category. So can common workplace phrases like: "it has come to my attention;" "many people think;" "it has been decided;" or "we can deal with that later." It's easy to find them. Just listen for what is not being said and you'll spot the weasel words.
These avoidance, non-committal spin words erode communication, trust and credibility. Of course, we all use them from time to time. But there's a difference when we opt for their use to intentionally deceive. People who deliberately choose weasel words to deflect conflict, disagreement, obligation or accountability are not people who are winning at working.
People who are winning at working know the power of words to build relationships, influence results, and enhance trust. They also know their power to diminish credibility, motivation and results if they're used to create spin, deflect accountability or avoid commitment. Every word you use is a choice to build or diminish trust.
If there's one thing managers know best, it is this: recognition is a powerful motivator. If you praise your employees and acknowledge stellar efforts on their part, you will make them feel better about themselves and the hard work they put in.The Myth of Raises One of the key factors in improving employee productivity is recognition. In the people do. They chose weasel words to evade, retreat and avoid commitment. They told us what they thought we wanted to hear.
Like a weasel sucking out an egg's content without destroying the shell, weasel words give the appearance of communicating information as they suck out meaning. Words like many, much, should, maybe, often, some or seems can be put in that category. So can common workplace phrases like: "it has come to my attention;" "many people think;" "it has been decided;" or "we can deal with that later." It's easy to find them. Just listen for what is not being said and you'll spot the weasel words.
These avoidance, non-committal spin words erode communication, trust and credibility. Of course, we all use them from time to time. But there's a difference when we opt for their use to intentionally deceive. People who deliberately choose weasel words to deflect conflict, disagreement, obligation or accountability are not people who are winning at working.
People who are winning at working know the power of words to build relationships, influence results, and enhance trust. They also know their power to diminish credibility, motivation and results if they're used to create spin, deflect accountability or avoid commitment. Every word you use is a choice to build or diminish trust.
Effective marketing comes with practice. Sure, you can research data concerning proven marketing tools. There is a great deal of information available. But, the reality is that all tools do not work for all businesses. Your task is to determine which tools will help you market and sell your particular product or service. And believe me, it requires ion;" "many people think;" "it has been decided;" or "we can deal with that later." It's easy to find them. Just listen for what is not being said and you'll spot the weasel words.
These avoidance, non-committal spin words erode communication, trust and credibility. Of course, we all use them from time to time. But there's a difference when we opt for their use to intentionally deceive. People who deliberately choose weasel words to deflect conflict, disagreement, obligation or accountability are not people who are winning at working.
People who are winning at working know the power of words to build relationships, influence results, and enhance trust. They also know their power to diminish credibility, motivation and results if they're used to create spin, deflect accountability or avoid commitment. Every word you use is a choice to build or diminish trust.
When there is an opening to fill, a company has four basic approaches at their disposal:• Advertise the position on Internet job sites• Network• Probe the Internet for viable candidates• Use recruitersWhen a company advertises an opening on an Internet job site, they receive hundreds of resumes. It simply is too leflect conflict, disagreement, obligation or accountability are not people who are winning at working.
People who are winning at working know the power of words to build relationships, influence results, and enhance trust. They also know their power to diminish credibility, motivation and results if they're used to create spin, deflect accountability or avoid commitment. Every word you use is a choice to build or diminish trust.
While weasel words attempt to soften the impact of unpopular messages, especially in the workplace, in reality they build walls, diminish confidence, increase suspicion, enhance rumors, and reduce results. Honest communication comes with risk, but so does dishonest communication, and those risks are greater.
Just so you know, I won't be using that delivery carrier anytime soon. Not because the packages missed the mark, I can understand that, but because their words did. Like Mark Twain said, "When in doubt, tell the truth."
(c) 2007 Nan S. Russell. All rights reserved.
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