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    Check Your Communication Skills
    Use this check list to assess your communication skills.Focus* Do you pay complete attention to others when they are speaking? (A wandering focus discourages open communication.)* Do you manage your thoughts during a conversation, focusing them on understanding what the
    er the sentence is "difficult?"  We write differently for Online because we are busy people who want information fast!

    7.   Use the present or past tense instead of "would have" and other passive forms. These verb forms help your article's clarity and give punch to it.

    8.   Show, don't tell. Instead of saying thi

    Inside Sales Is A HOT Career Area
    If you’re a young professional thinking about how to break into a great career, you should consider a career in inside sales. Why? There’s huge demand for top sales talent in companies that span all types of industries including technology, manufacturing, healthcare, and business services. R
    Use the checklist below to make sure your article, tip, or book excerpt will get published and make you a household name on the Internet.

    1.  Does the title grab you and include a benefit? Make sure it is clear, but clever and clear is great.

    2.  Does the opening grab your attention? How? You need a hook in your short 1-3 sentence introduction. A shocking fact, drama, or question about where your audience is, their challenge.

    3.  Avoid starting sentences with "This is, there is, She is/was." Avoid passive construction such as: have, is, was, seems, appears. Replace "Judy is a book coach" with Book coach, Judy Cullins, digs her client's buried treasure (their words) up to make their books saleable gems. Aim for only 2-4% passives. Use strong, action verbs instead.

    4.   Punch up those sentences. Instead of "people who are assertive are willing to stand up for themselves," say, "Assertive people stand up for themselves."

    5.   Reduce general words. Replace them with specifics that are more compelling to the reader. Instead of "saves you time," use "saves you 10 hours a week, so you can finally take that vacation to that Caribbean island."

    6.   Shorten all sentences for Online reading. Did you know that 15-17 words per sentence is standard?  Over that number the sentence is "difficult?"  We write differently for Online because we are busy people who want information fast!

    7.   Use the present or past tense instead of "would have" and other passive forms. These verb forms help your article's clarity and give punch to it.

    8.   Show, don't tell. Instead of saying this

    Change: It Doesn't Have To Be So Difficult
    The old adage goes: no one likes change. But I believe that people enjoy change; they just don’t know how to change without disrupting their status quo.That doesn’t need to be the case. Change can be easy, with little drama or trauma. We just need to know how.REASONS WHY CHANGE IS
    short 1-3 sentence introduction. A shocking fact, drama, or question about where your audience is, their challenge.

    3.  Avoid starting sentences with "This is, there is, She is/was." Avoid passive construction such as: have, is, was, seems, appears. Replace "Judy is a book coach" with Book coach, Judy Cullins, digs her client's buried treasure (their words) up to make their books saleable gems. Aim for only 2-4% passives. Use strong, action verbs instead.

    4.   Punch up those sentences. Instead of "people who are assertive are willing to stand up for themselves," say, "Assertive people stand up for themselves."

    5.   Reduce general words. Replace them with specifics that are more compelling to the reader. Instead of "saves you time," use "saves you 10 hours a week, so you can finally take that vacation to that Caribbean island."

    6.   Shorten all sentences for Online reading. Did you know that 15-17 words per sentence is standard?  Over that number the sentence is "difficult?"  We write differently for Online because we are busy people who want information fast!

    7.   Use the present or past tense instead of "would have" and other passive forms. These verb forms help your article's clarity and give punch to it.

    8.   Show, don't tell. Instead of saying thi

    Customer Service Tips - Serving Without Burnout
    Customer service is essential for the success of your business. Yet many small businesses or solo-shops crash and burn because they confuse customer service with customer tyranny. They imagine that serving customers means giving into endless demands.If you're troubled by customer service
    client's buried treasure (their words) up to make their books saleable gems. Aim for only 2-4% passives. Use strong, action verbs instead.

    4.   Punch up those sentences. Instead of "people who are assertive are willing to stand up for themselves," say, "Assertive people stand up for themselves."

    5.   Reduce general words. Replace them with specifics that are more compelling to the reader. Instead of "saves you time," use "saves you 10 hours a week, so you can finally take that vacation to that Caribbean island."

    6.   Shorten all sentences for Online reading. Did you know that 15-17 words per sentence is standard?  Over that number the sentence is "difficult?"  We write differently for Online because we are busy people who want information fast!

    7.   Use the present or past tense instead of "would have" and other passive forms. These verb forms help your article's clarity and give punch to it.

    8.   Show, don't tell. Instead of saying thi

    A Quick Guide to the Dropshipping Situation in the UK for 2007
    UK dropshipping is still a growing industry and very few people know about it. This has its benefits and downside. On the up side there are not many people dropshipping so you can have little competition to sell against. However it does open the UK industry to potential scammers, they are simpl
    al words. Replace them with specifics that are more compelling to the reader. Instead of "saves you time," use "saves you 10 hours a week, so you can finally take that vacation to that Caribbean island."

    6.   Shorten all sentences for Online reading. Did you know that 15-17 words per sentence is standard?  Over that number the sentence is "difficult?"  We write differently for Online because we are busy people who want information fast!

    7.   Use the present or past tense instead of "would have" and other passive forms. These verb forms help your article's clarity and give punch to it.

    8.   Show, don't tell. Instead of saying thi

    8 Secrets of a High-Response Order Form
    A good ORDER FORM for a fundraising or a direct sales letter must have the following 8 MINIMUM components:1) A set of CHECK BOXES for alternative positive responses, followed by text that SUMMARIZES one more time the BENEFITS (both psychic and material) the donors/custom
    er the sentence is "difficult?"  We write differently for Online because we are busy people who want information fast!

    7.   Use the present or past tense instead of "would have" and other passive forms. These verb forms help your article's clarity and give punch to it.

    8.   Show, don't tell. Instead of saying this book helps you to a healthy life, say after you read my book, you will have "leap out of bed energy."

    9.   Reduce the use of adjectives and adverbs. Avoid all -ly adverbs. Make your nouns and verbs describe. Use the senses of sight, sound, emotions, touch. Instead of "Suddenly, she yelled at Tom," just say," She opened the front door and yelled at Tom."

    10. Discuss only one point per article to help you write focused, compelling copy for the rest. Check out your article's thesis. What question does your article answer?

    Remember, for opt-in ezine publishers to take your article and spread the good word about you, you need to submit a quality, well-edited article that will wow them.

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