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    Businessman Finds A Unique Way To Market His Windsurfing Business - Take A Ride On The Wind
    MERRITT ISLAND FL-Most folks would be a little annoyed with a windy rainy gray Florida day. But not Tinho Dornellas. Tinho is an expert windsurfer and his life’s dream is to teach you how to be a windsurfer.This thirty-nine year old father of two boys operates out of an obscure Merritt Island, Florida shop in an area where most folks would think of storing furniture rather than buying a sailboard and learning how to use it.His shop is a few miles down the road fromthe legendary Ron-Jons Surf Shop in Cocoa Beach, Florida. But, Ron-Jon’s isn’t interested in
    it will last until your infant’s high school graduation.

    1. Investing in your employees will dramatically improve the overall performance of your company. As Zig Ziglar states, “People don’t care how much you know until they know how much you care.” If your best team members recognize that you are just as interest

    There is a Leadership Difference
    I was standing around enjoying refreshments with a group of businesspeople recently. One asked, “Have you heard what XYZ Co. just did. The company mentioned is known as a hot, fast growth, quality company.” Everyone in the group leaned in a little to hear better.A few minutes later, someone chimed in with, “Let me tell you what ABC Corp. did.” This company is known as a company with “problems.” Everyone snickered; some rolled their eyes waiting to hear about another goof up.Since then, my thoughts have turned philosophical. I have been pondering:Why
    If you were hoping to read a column about how to keep your star performers forever, I recommend that you turn the page – this isn’t it.

    The truth is that the majority of your best people will eventually leave.

    Assuming that the previous statement is a fact, how do many leaders (business owners, managers, etc.) approach this challenge? Unfortunately, they treat their people (even their most talented employees) like a leased vehicle. These leaders try to get as much out of them as humanly possible, while investing as little that they can because they know that the lease is eventually coming due.

    Did you invest in new tires and brakes immediately before turning in your last leased car? Of course you didn’t. You ran the vacuum, washed the windows and hoped the dealer didn’t notice the big scratch on the back bumper or the crack in the cup holder.

    So, if we agree that our best employees will eventually leave, why not treat them like a used vehicle? Why not just work them hard while investing little until they pack up and move on?

    Other than the obvious fact that improving the lives of others is the right thing to do, I believe that there are 3 key reasons why you should treat your top performers like that minivan you just bought with hopes it will last until your infant’s high school graduation.

    1. Investing in your employees will dramatically improve the overall performance of your company. As Zig Ziglar states, “People don’t care how much you know until they know how much you care.” If your best team members recognize that you are just as intereste

    How A Small Organization Can Develop It's Own Scorecard
    What Is A Scorecard?A scorecard is a tool that helps businesses, organizations, and governments monitor progress and track measurable outputs against their set goals, and objectives. It is a snapshot of where an organization stands at a given point in time against the overall goals.Fiscal responsibility requires sound stewardship, not just making promises, but ensuring delivery, completion, performance and results. Scorecard encourages a result-oriented workforce, where programs, projects, and initiatives are managed professionally, and efficiently to achieve the ex
    ) approach this challenge? Unfortunately, they treat their people (even their most talented employees) like a leased vehicle. These leaders try to get as much out of them as humanly possible, while investing as little that they can because they know that the lease is eventually coming due.

    Did you invest in new tires and brakes immediately before turning in your last leased car? Of course you didn’t. You ran the vacuum, washed the windows and hoped the dealer didn’t notice the big scratch on the back bumper or the crack in the cup holder.

    So, if we agree that our best employees will eventually leave, why not treat them like a used vehicle? Why not just work them hard while investing little until they pack up and move on?

    Other than the obvious fact that improving the lives of others is the right thing to do, I believe that there are 3 key reasons why you should treat your top performers like that minivan you just bought with hopes it will last until your infant’s high school graduation.

    1. Investing in your employees will dramatically improve the overall performance of your company. As Zig Ziglar states, “People don’t care how much you know until they know how much you care.” If your best team members recognize that you are just as interest

    Writing a Business Plan: Where Do You Start?
    Are you considering starting up a business? If so, have you started writing your business plan yet? If so, have you thought about how you are going to go about it or what you should include in it? If you are unfamiliar with business plans, particularly what they include, you should carefully take the time to research what is commonly found in a business plan. Doing so will may make it easier for you to find the motivation to get going and ultimately come up with a plan that will fit your needs.Here are some of the key points to include in your business plan.What
    ires and brakes immediately before turning in your last leased car? Of course you didn’t. You ran the vacuum, washed the windows and hoped the dealer didn’t notice the big scratch on the back bumper or the crack in the cup holder.

    So, if we agree that our best employees will eventually leave, why not treat them like a used vehicle? Why not just work them hard while investing little until they pack up and move on?

    Other than the obvious fact that improving the lives of others is the right thing to do, I believe that there are 3 key reasons why you should treat your top performers like that minivan you just bought with hopes it will last until your infant’s high school graduation.

    1. Investing in your employees will dramatically improve the overall performance of your company. As Zig Ziglar states, “People don’t care how much you know until they know how much you care.” If your best team members recognize that you are just as interest

    B2B Small Business Product and Service Content Branding
    Products and services sell because of the benefits they offer to small business owners. An information sheet tends to focus on the features of a product or service, but an article gives you an opportunity to integrate those features with benefits of value to the bottom line success of your small business marketplace.What is it that your products or services help a small business accomplish? Frame up the content of your small business article with ideas and methods your product or service impacts. For example, don't talk about the latest technical innovation of your product
    ke a used vehicle? Why not just work them hard while investing little until they pack up and move on?

    Other than the obvious fact that improving the lives of others is the right thing to do, I believe that there are 3 key reasons why you should treat your top performers like that minivan you just bought with hopes it will last until your infant’s high school graduation.

    1. Investing in your employees will dramatically improve the overall performance of your company. As Zig Ziglar states, “People don’t care how much you know until they know how much you care.” If your best team members recognize that you are just as interest

    Choosing a Company Shirt vendor
    Where can you choose a company shirt vendor? There are many catalogs out their with more than competent companies selling logo’ed attire for small, medium and large businesses. Online there are many great companies too which have low costs for shirts and then put on your logo and send them to you. Many small businesses wish to do business locally; is this a smart choice for a company shirt vendor?If you attend a Chamber of Commerce meeting and meet a local silkscreener, you should use their service if they: Can match the price using good quality shirts like Fruit of the Lo
    it will last until your infant’s high school graduation.

    1. Investing in your employees will dramatically improve the overall performance of your company. As Zig Ziglar states, “People don’t care how much you know until they know how much you care.” If your best team members recognize that you are just as interested in them as you are in the bottom line, they will produce more. Would your top performers be less likely to spend 45 minutes every morning on ESPN.com if they knew that you just spent $2,500 on a training class that will help them develop valuable skills?

    2. Your best employees will stay longer in an environment where they are constantly being challenged and improving. The key to keeping the most talented individuals as long as possible is to diminish the powerful effects of the “grass is always greener” syndrome. One way of doing this is to ensure that they are continuously asking themselves “Would I be able to learn all this great stuff somewhere else?”

    3. If and when they do leave, those employees who recognize how valuable your efforts were to their careers will provide you with two important benefits. First, they will be more likely to return and second, they will recommend their peers who will also tend to be top performers.

    I’ve hopefully convinced you that investing in your best employees is not only the right thing to do but that it will significantly improve your company’s performance. Now the question becomes how do you do it?

    As most leaders will agree, it’s not easy. I have heard many business owners complain that they spent

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