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Hub You - Are You a Small Business Casualty?
The great Claude Hopkins (Author of Scientific Advertising) once said, “Platitudes and generalities roll off the human understanding like water from a duck. They leave no impression whatever.” To say, "Best in the world," "Lowest price in existence," etc. are at best simply claiming the expected. But superlatives of that sort are usually damaging. They suggest looseness of expression, a tendency to exaggerate, a careless truth. They lead readers to discount all the statements that you
“Marketing as a spiritual practice.” It sounds contradictory – how can sales and promotion possibly be considered spiritual? But the secret is, once you truly understand that marketing isn’t all about struggle, jargon, tricks or gimmicks, spiritual practice is the very root of success.Sound completely airy-fairy? We understand the response. But in reality, marketing consists of a set of specific actions or practices. And only you can decide whether you wish to tackle them in angst, or with va
When a person knows and knows that he knows. Follow him.
I have read a lot about Network Marketing and MLM and I have learnt a few things which you might lik
In his classic best-seller, "How To Win Friends And Influence People," Dale Carnegie's second chapter is entitled The Big Secret of Dealing With People. The secret is summed up in this principle: Give honest and sincere appreciation.Carnegie said there is only one way to get anybody to do anything -- by making the person want to do it. How can you encourage customers to say good things about you and give you referrals? By giving them what they and all human beings crave: honest and sincere ap
When a person knows and knows that he knows. Follow him.
I have read a lot about Network Marketing and MLM and I have learnt a few things which you might li
Employers and managers are often thrust into the spotlight when asked to lead an interview process for their organization, with little training or guidance. Getting the right person on board to your organization, in the right position, at the right time, is one of the most strategic business decisions today.The cost to an employer for a position’s turnover can be the equivalent of a year and a half of salary. This takes into account recruitment costs, lost productivity, training and other on-
I have read a lot about Network Marketing and MLM and I have learnt a few things which you might li
Think about the fact that 95% of us aren’t financially able to look after ourselves when we retire and also that 95% of small businesses go out of business after their first 5 years. These are alarming figures.Why it is so many businesses don’t make it past 5 years? Well there are a lot of different reasons but the one I run into all the time in dealing with business owners is that they don’t charge enough for their products or services to make a healthy profit.So you would think th
That’s right, there are a lot of ways to make money selling the word of God, and doing His good works at the same time. Is your faith strong enough to help you earn a lot of money in the service of God? Let’s check out a number of ways you can make money selling God’s stuff. It may seem like a miracle when you discover how easy it is to earn money working in God’s way, spreading His word, and doing His good works.There are a lot of not for profit religious based organizations out there that n
If you have been in business and your business has turned you into a small tipper, we all know
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