Tags |
|
|
Links |
|
|
Hub You - Endless Customers: Sobering Lessons from Harvard University
If you are looking for a franchise opportunity, the choice is mind-boggling. There are literally hundreds if not thousands of different types of franchise available for you to invest in, with the same variety in cost. Each has its own benefits and usually the more you pay there is more potential to earn. Franchising has increased dramatically during the last two decades and is quickly being recognized as one of the most effective ways of doing business. It combines the drive and ambition of the small businessperson with the experience and expertise of a resourceful team and a proven business mode .You obviously want to select a profitable business venture so it is important that you thoroughly research so be careful in getting the right franchise opportunity for your self.A franchise opportunity that suits your capital is the best franchise opportunity for you. Some franchises require little more than the investment of just a small franchise fee while others require good franchise fees, real estate investments, inventory and other asset purchases, large staffs to hire, etc. The amount you have to invest will play a large role in what franchise you choose. Make sure that you have additional sources of financing, including friends or relatives who might be able to loan you money in the event that your initial financing proves inade
Ahem...Isn't that system worth emulating?
Or do you want
Let's start with the good news. You've no doubt heard the statistics: that 9 out of 10 new businesses fail. Well, it turns out that census data show that about 65% of new businesses were still in operation after 4 years. As we dig a little bit deeper, though, the news is more sobering for solo entrepreneurs: Successful businesses tended to be employer firms rather than solo enterprises. And several studies don't even take into account sole proprietorships. A look at the factors contributing to success or failure in these studies, though, can still offer valuable lessons to those determined to succeed.Here are a few do's and don'ts:Do your homework before opening your new business. The most common reason for failure cited in recent studies was "outside business conditions" having to do with increased costs (such as rent and insurance)and new competition. You should study the existing and potential competition and factor in increases in fixed costs as you determine whether you have the capital you need to get started. If you're already in business, you can still do this research and incorporate the results into your planning. Go to the library and read up the specific costs and hazards associated with your industry. Get training or work in a successful business that is already doing what you
Something in the display window caught my eye. There was a picture of Muhammad Ali swinging his fists and grimacing like only Ali can. But it wasn't so much the picture that caught my attention. It was the words.
Here's what the words said:
------------------
Impossible is just a big word thrown around by
small men Who find it easier to live in the world
they've been given than to explore the power they
have to change it.
Impossible is not a fact. It's an opinion. It's not a declaration. It's a dare.
Impossible is potential.
Impossible is temporary.
Impossible is nothing.
-------------------
Do you believe that business success is close to impossible?
And why would it be possible for one business to succeed when
others fail? Why did Muhammad Ali succeed when others got
slammed into the ropes?
The difference between impossible and possible is persistence and education. The more you know, the further you can go. It's that simple. Persistence can come from within you.
Education must come from elsewhere.
And let's face it, no one does the education bit better than Harvard. What they teach you in the Business School is irrelevant. The marketing system and structure they employ are what bring in the big buckeroos.
Ahem...Isn't that system worth emulating?
Or do you want
More often than not, we make decisions impulsively, without dwelling on too much thought about what we want and without considering other options, guidelines and criteria to base our decisions with. We can always get away with this on small decisions such as deciding on the flavor of Starbucks coffee we want; whether this is decaf or not; medium or large; with cream or without and many other trivial options.This is okay but this is not applicable when we are considering things that concern the financial aspect of our lives - financing, refinancing, mortgages, insurance, investments and yes, even choosing the bank where we could save and store our money. Here are some guidelines you have to consider when you want to invest portions of your money into banks:1. Location. When choosing banks, you have to consider their locations. If you see yourself visiting your bank or banks in a regular basis, then the best option would be to look for banks nearest to wherever you conduct your business or in your home.2. Accessibility of ATM Machines. Choose banks where a sufficient number of their ATM machines are accessible to you.3. In relation to number 2, check the functionalities offered by the ATM machines of these banks. Check if it has the following features: - Do the banks' ATM machines allow deposits to be made in i
Impossible is just a big word thrown around by small men Who find it easier to live in the world they've been given than to explore the power they have to change it.
Impossible is not a fact. It's an opinion. It's not a declaration. It's a dare.
Impossible is potential.
Impossible is temporary.
Impossible is nothing.
-------------------
Do you believe that business success is close to impossible?
And why would it be possible for one business to succeed when
others fail? Why did Muhammad Ali succeed when others got
slammed into the ropes?
The difference between impossible and possible is persistence and education. The more you know, the further you can go. It's that simple. Persistence can come from within you.
Education must come from elsewhere.
And let's face it, no one does the education bit better than Harvard. What they teach you in the Business School is irrelevant. The marketing system and structure they employ are what bring in the big buckeroos.
Ahem...Isn't that system worth emulating?
Or do you want
Ask Yourself Some Questions. How good is your sales letter? The old adage: "Sell the sizzle, not the steak" is as relevant now as it was in the old days of door knocking.If I buy your product, how will I benefit? • Will it help me to become rich? • A better person? • Happier? • Better looking? • Will it make me more attractive to the opposite sex?Convince me of just one of these, or similar things and the price you charge will not matter.Let's look at the sales letter. • Has It gone stale? • How good was it in the first instance? • Were you happy with the initial response? • If so, what went wrong? • Would a makeover put it right? • Perhaps it just needs a new headline.If the click through rate is good, it would appear that the headline is doing it's job. Should the ratio of purchases to clicks-through be poor, I would suggest that the text of the letter is not up to scratch. Just changing a few words here and there can give a quite different impression to the reader.Whatever you are selling, a very large percentage of the population will not be interested in it. You must aim at those who would get the most benefit from your particular product.You would not think of advertising fishing rods in a fashion magazine.It is amazing how many things are aimed at e-zines and other media that have
Impossible is potential.
Impossible is temporary.
Impossible is nothing.
-------------------
Do you believe that business success is close to impossible?
And why would it be possible for one business to succeed when
others fail? Why did Muhammad Ali succeed when others got
slammed into the ropes?
The difference between impossible and possible is persistence and education. The more you know, the further you can go. It's that simple. Persistence can come from within you.
Education must come from elsewhere.
And let's face it, no one does the education bit better than Harvard. What they teach you in the Business School is irrelevant. The marketing system and structure they employ are what bring in the big buckeroos.
Ahem...Isn't that system worth emulating?
Or do you want
Effective communication in business is not about creating the perfect PowerPoint presentation. It's not about writing the perfectly-pitched report. It's not even about assiduously alliterating {smile}.Sometimes effectively communicating in business can hinge on something really simple—the habits you bring to your interactions with others.As we all know, we all have habitual behaviours that we carry around with us and use unconsciously. It could be the "um" you sandwich between every fourth word of your presentation. It could be the nervous 'fig-leaf' gestures of your hands. It could be your constant swaying and looking away from your audience, as if you should be somewhere else far more important right at that moment.Whoever you are, whilst you may know your facts inside-out, whilst your work ethic is the standard by which others are measured, if you don't recognise and work on your personal presentation habits you might eventually destroy all that you have strived so hard to achieve.Whatever your particular habit is, you can best find out what it is by two great methods:1. Ask your colleagues what you do in face-to-face encounters that annoys them2. Have someone video a presentation to a group that you give.We all have a communication habit that works against us in some small way. But th
The difference between impossible and possible is persistence and education. The more you know, the further you can go. It's that simple. Persistence can come from within you.
Education must come from elsewhere.
And let's face it, no one does the education bit better than Harvard. What they teach you in the Business School is irrelevant. The marketing system and structure they employ are what bring in the big buckeroos.
Ahem...Isn't that system worth emulating?
Or do you want
The most important rule in planning a youth fundraiser is to make sure that everybody has fun!These ideas will work well for a youth group, a church young people’s group or a youth sports (e.g. football, baseball) group.Here are seven ideas to get your fundraising started:-Sales –if you type in “youth fundraiser” on any search engine you’ll find offers to sell cookie dough, pizza cards, scratch cards, candles, sports goods and plenty more. Depending on the age of the children and the type of group, the locality, consider which of these are likely to be well received in your area. Using existing contacts with family, neighbours and friends alone can be quite profitable.Car wash – this can be a profitable way to raise funds. It will need good planning - Lance Winslow's book "How to run a successful car wash fundraiser" is free and takes you through step by step what you'll need to do.Fundraising auction – clear out the garage, spring clean the house, ask for donations – and then auction!. Publicise your auction well in advance around the neighbourhood, invite friends and family, have a printed list of auction items and get someone you trust to run the actual auction itself for you.Sponsored event – events such as a walk, sleepover, or 24 hour
Ahem...Isn't that system worth emulating?
Or do you want to do your own reinvention? So let's find out what Harvard does that draws endless customers. Then simply take their structure and bolt it onto your business.
And cowabunga, you have lift off!
US$19.2 billion.
If you take the annual budgets of 142 countries including Cuba, Jordan and Lithuania and add them up, they won't amount to US$19.2 billion.
Yet in the year 2000, that sum was Harvard University's endowment. If you're thinking,'Wow! That's amazing!' there's another wow coming up.
In 1999, Harvard's endowment was US$14.4 billion. In one amazing year, Harvard University's wealth jumped nearly a third. What's fascinating is that the $4.8 billion dollar increase alone is larger than the total endowments reported last year by some of the nation's other top universities, including the Massachusetts Institute of Technology ($4.3 billion), Columbia University ($3.6 billion), and Dartmouth College ($1.7 billion).
So what's Harvard University doing that you aren't?
Mmm...Good question. And one worth answering. Because Harvard's structure and market
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.iadvice.info/article/42704/iadvice-Endless-Customers-Sobering-Lessons-from-Harvard-University.html">Endless Customers: Sobering Lessons from Harvard University</a>
BB link (for phorums):
[url=http://www.iadvice.info/article/42704/iadvice-Endless-Customers-Sobering-Lessons-from-Harvard-University.html]Endless Customers: Sobering Lessons from Harvard University[/url]
Related Articles:
Hire and Retain Baby-Boomers to Improve Productivity
Like a Virgin-- Is Your Marketing As Fresh As Madonna's?
Bookmark it:
|