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Hub You - In Small Business, It's Not Easy Being Green
Most women executives understand they work in what has historically been a man’s business world. Most of these hard charging kick butt women have no problem with such a scenario and understand the facts and reality. Indeed they choose to find their own way into that world and function in it they say.As a man well I must admit that it might be a little intimidating for a man to work under a woman due to our social engineering, yet as a free market person. I want the BEST person for the job, irregardless of gender or whatever. Sometimes that happens to be a woman, sometimes a man, who cares.Efficiency should rule the day. And there should be no quota laws over who gets picked man or woman, it should be based on who is most qualified to do the job. I liken this issue to an experience I had my senior year in High School when I
Mr. Gates changed all that with Icons and
Is your shyness causing your trouble at work and limiting your potential?Do you hate the thought of presenting or speaking in front of other people at work?Do you have trouble introducing yourself to co-workers or carrying on a conversation with people you don’t know?With the rise of email, online shopping, chat rooms, ATMs for banking and other devices that prevent or inhibit direct contact with other humans, it has become easier for people to hide their shyness and get by in certain situations.But at the end of the day, job interviews are still done face to face and when the big work presentation arrives, you will be doing it in front of real live people, not through an instant messaging session!It might be getting easier for you to hide your shyness but the problem won’t be eliminated.I find
In 1981, only 25 years ago, the Personal Computer was introduced by IBM with a modest flourish. It was received with a thunderous “ho-hum" by the corporate world.
It was inconceivable that these cute but puny little machines would ever replace those behemoth main frames with their huge computing capacity and endless banks of modular, external memory units that promised almost unlimited power.
What the hell can you do with a “toy" machine like the PC?
Enter Bill Gates and company. In the movie, “The Pirates of Silicone Valley" it is alleged that Mr. Gates conned Xerox out of the now famous operating system called Windows. Then, purportedly, he conned IBM into a $5-a-machine license to use the O.S. The IBM guy thought he had struck a deal because, “…the real money is in the hardware." Yuk, yuk. (It was not the first time that IBM didn’t see the market for the forest (or the chips). Their Mr. Watson had predicted some years earlier, when IBM was basically a typewriter company, that the entire worldwide market for computers was six).
Another difficulty held back the PC – they required extraordinary training to use them. Some of us are old enough to remember those first PC’s required program language commands, stuff like /goto/Line 343 or /P-C3 (print three copies), to make them work.
Mr. Gates changed all that with Icons and
In each of us, there is a creative spark - a unique purpose and destiny for which we are born. Most of us have forgotten what that special gift is, or we are afraid to live it. My successful secret formula as outlined in my seminars, e-book and CD's will help you unlock your creative potential and discover your purpose in life. Passion, right-action, hard work and a commitment to excellence will create the quantum leap you desire in your life today!I have been involved in entrepreneurship, creative endeavors and public speaking for many, many years. First of all, I would like to say that I incorporate a unique blend of lessons and concepts that I have researched, studied, learned and experienced over the years to access my own creativity, to develop my ideas and launch my own intellectual properties and entrepreneurial ideas into
What the hell can you do with a “toy" machine like the PC?
Enter Bill Gates and company. In the movie, “The Pirates of Silicone Valley" it is alleged that Mr. Gates conned Xerox out of the now famous operating system called Windows. Then, purportedly, he conned IBM into a $5-a-machine license to use the O.S. The IBM guy thought he had struck a deal because, “…the real money is in the hardware." Yuk, yuk. (It was not the first time that IBM didn’t see the market for the forest (or the chips). Their Mr. Watson had predicted some years earlier, when IBM was basically a typewriter company, that the entire worldwide market for computers was six).
Another difficulty held back the PC – they required extraordinary training to use them. Some of us are old enough to remember those first PC’s required program language commands, stuff like /goto/Line 343 or /P-C3 (print three copies), to make them work.
Mr. Gates changed all that with Icons and
For many people, meeting and shaking the hands of prospective customers, is an act of bravery. They have to put on a smiling face and may end up going from one grouchy person to another. Some people call attending networking meetings, or a Chamber of Commerce get-together as pressing the flesh (shaking hands). I prefer the term “counting coup.”For Amercian Indians “counting coup” was a way to show bravery and activity on the battlefield. I see this as a legitimate term in business today. Whereas the Indians would swoop down and lightly touch someone with the end of their bow, or womp someone with a non-lethal blow of their coup stick, shaking the hand counts as much in my viewpoint.“Coup was counted to establish position in the tribal honor system. Status mattered, and competition to count the greatest coup was
Another difficulty held back the PC – they required extraordinary training to use them. Some of us are old enough to remember those first PC’s required program language commands, stuff like /goto/Line 343 or /P-C3 (print three copies), to make them work.
Mr. Gates changed all that with Icons and
Market segmentation is widely defined as being a complex process consisting in two main phases: - identification of broad, large markets - segmentation of these markets in order to select the most appropriate target markets and develop Marketing mixes accordingly.Everyone within the Marketing world knows and speaks of segmentation yet not many truly understand its underlying mechanics, thus failure is just around the corner. What causes this? It has been documented that most marketers fail the segmentation exam and start with a narrow mind and a bunch of misconceptions such as "all teenagers are rebels", "all elderly women buy the same cosmetics brands" and so on. There are many dimensions to be considered, and uncovering them is certainly an exercise of creativity.The most widely employed model of market segmen
Another difficulty held back the PC – they required extraordinary training to use them. Some of us are old enough to remember those first PC’s required program language commands, stuff like /goto/Line 343 or /P-C3 (print three copies), to make them work.
Mr. Gates changed all that with Icons and
Recently a job seeker sent me this inquiry below, relating to their problems with how to dress for an interview. Read on and see how sometimes the issues become confusing."Hello Mark,Couple days ago I went to a job interview with a national restaurant chain. I got the interview through a recruiter, who told me to dress "appropriately" for the job interview. So I wore Dockers, a nice shirt with button down collar and neck tie. And I wore my non-slip shoes, as the interview was to take place at one of their restaurant locations, I figured safety first. I would have wore my dress suit, but when the recruiter said to dress "appropriately," I took that to mean to dress according to the interview location. So I did. Well, I just heard back from the recruiter and he told me I was out of consideration for the job. One of the reaso
Mr. Gates changed all that with Icons and multi-tasking, thereby making the PC easily useable by the common office worker. Then large company managers realized they could obtain a degree of freedom from their monolithic and powerful Information Services Departments by using PC’s for their more mundane tasks. When the systems also became easy to learn, Microsoft was well positioned to capitalize on the frenzy for the machines. Later the Internet revolution simply made the PC explosion inevitable and an order of magnitude greater.
The point here is not about the back room antics and intrigues of Silicone Valley. The point is, interesting history aside, Microsoft made the PC better. So much so that it spawned a giant industry and a bevy of very rich executives.
It is an axiom in business that, if you want success, make or do something better or different.
This axiom holds every bit as much for small businesses as it does for the giants. The “me-too" companies will fall by the wayside constantly. If being better or different means reinventing yourself periodically, then do it! The alternative is to perish as a thriving business.
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