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Hub You - The E-mail Nightmare - How Do You Get All Those E-mails Answered Every Day Correctly?
Most companies are looking for ways to manage their most important business relationships more effectively and more efficiently. It is not easy to do and it is not always enjoyable to do, but when a major account strategy works well it is extremely satisfying.Major Account Management is a broad subject and this series of articles is designed to help make the management of major accounts;EasierMore EnjoyableMore EffectiveStarting Point:There are many definitions of major account management but my favourite and one I have used throughout my work, is from The Financial Times:“The art of developing long-term relationships with selected customers”It is simple, clear and it shows us what is important.This summary looks at each part of this definition i.e.o Major Account Management is an art not a formula.o It is a process of development, not a single action.o It is a long-term process. It takes time.o It involves relationships, not ju
3. COOL DOWN BEFORE SENDING OFF AN ANGRY E-MAIL I know that some people can be very rude and irritating by the way they scream at you through an angry e-mail to your company, but you can't go to their level and respond in kind. The best way to make sure you never reply back in a viscous manner to a client or customer, is to just calm down before you write the reply and really think about why this person is so angry. Deliberate your thoughts and think of ways to explain to him/her how you will fix the issue at hand. All of the e-mails you have sent in the past could st
Some experts say NEVER bother with resume objectives. While others say they should be an essential element on every resume.So, how do you know who is right?The simple answer is... no one is absolutely right. Your decision on whether to use resume objectives will depend on your circumstances, job search goals, and—in some cases—the person who reviews your resume.We can make recommendations, but you’ll have to make your own choice, based on your individual situation and preferences. But first, let’s try to get a better understanding of the 2 different schools of thought on resume objectives...THE NEGATIVE VIEWPOINTAsk anyone who does not believe in using job objectives on resumes why, and they’ll tell you it’s because resume objectives are so often self-serving. In other words, they say what you want, but they usually fail to say how this is relevant to the employer. You see, the company that hires you is more interested in the potential benefits you’ll bring to the organization, not how th
That quote basically states a hard fact about the way you must treat your business tasks on a daily basis. If you don't have a feasible plan that will alleviate a business problem, then you need to take time out from your busy work schedule and write one down. Only after that will you be able to attack your problem and move on to the next one. This brings us to the topic at hand: the huge workload of answering your daily e-mails in a professional and prompt manner, while also making sure that you have answered your customer's questions with the right amount of detail so they are satisfied with your response. If your customers are not satisfied with your feedback to them, they will either e-mail you yet again with another question regarding the same issue, or they will go elsewhere with their credit card, and you will have just lost another valuable customer. The following 7 steps will make sure that this never happens to your small business.
1. MAKE SURE THAT ALL YOUR MESSAGES ARE FILTERED FOR JUNK MAIL This would appear to be considered a no-brainer for most business people, but you would be surprised by how many business owners still continue to go through their junk e-mails and try to see if their customer's names are on the subject line. If you have a really good e-mail service, let the software filter out the junk, and just concentrate on the valid e-mails you see coming into your inbox every morning. If your e-mail service can't handle a specific task like being able to filter out all spammed e-mail, then you need to change your e-mail service immediately.
2. GROUP ALL INCOMING E-MAILS BY LEVEL OF IMPORTANCE A great way to make sure that the e-mails you answer first are the most important ones of the day, is by grouping the e-mails into folders in order of importance. Your e-mail service software will allow you to set up certain rules for all incoming e-mails that will allow certain words in the subject line to pop into the folder of your choice. You can then set up specific folders to only contain certain e-mail messages. For instance, if you sell customized car parts and your profit margin for selling wheels is much higher than any other item you sell, put "wheels" in the folder that you first want to open every morning. When a customer's e-mail comes in with the subject line "I am interested in buying some new wheels for my WRX", that e-mail immediately pops into your primary folder which ensures that you will be reading that e-mail before anybody else's. This method enables you to distinguish what e-mails you should respond to the first thing in the morning on a daily basis.
3. COOL DOWN BEFORE SENDING OFF AN ANGRY E-MAIL I know that some people can be very rude and irritating by the way they scream at you through an angry e-mail to your company, but you can't go to their level and respond in kind. The best way to make sure you never reply back in a viscous manner to a client or customer, is to just calm down before you write the reply and really think about why this person is so angry. Deliberate your thoughts and think of ways to explain to him/her how you will fix the issue at hand. All of the e-mails you have sent in the past could st
For those of you who have always wanted to try the making money online thing, but have thought it would be too hard or didn’t know where to start.I am new to the internet and was looking to make money at home on the computer; at first I tried the paid survey thing while it did bring in some cash. It also bought a lot of junk mail and to get the best paid surveys you had to pay to signup.” Well that was a waste of time.My mail box was filling fast with heaps more junk, and every survey I was invited to participate in, I would get “you don’t qualify for this survey”.Then in one of the Emails I found a lead to a website that was fully stocked and setup. I thought this doesn’t look real bad, after all I had nothing to lose and everything to gain.I bookmarked the page and returned to the page a few times but pushing the signup button didn’t come till about a week later when I signed up.• You choose my own domain name.• Build YOUR brand, your identity, including full meta tags, store name & more.<
1. MAKE SURE THAT ALL YOUR MESSAGES ARE FILTERED FOR JUNK MAIL This would appear to be considered a no-brainer for most business people, but you would be surprised by how many business owners still continue to go through their junk e-mails and try to see if their customer's names are on the subject line. If you have a really good e-mail service, let the software filter out the junk, and just concentrate on the valid e-mails you see coming into your inbox every morning. If your e-mail service can't handle a specific task like being able to filter out all spammed e-mail, then you need to change your e-mail service immediately.
2. GROUP ALL INCOMING E-MAILS BY LEVEL OF IMPORTANCE A great way to make sure that the e-mails you answer first are the most important ones of the day, is by grouping the e-mails into folders in order of importance. Your e-mail service software will allow you to set up certain rules for all incoming e-mails that will allow certain words in the subject line to pop into the folder of your choice. You can then set up specific folders to only contain certain e-mail messages. For instance, if you sell customized car parts and your profit margin for selling wheels is much higher than any other item you sell, put "wheels" in the folder that you first want to open every morning. When a customer's e-mail comes in with the subject line "I am interested in buying some new wheels for my WRX", that e-mail immediately pops into your primary folder which ensures that you will be reading that e-mail before anybody else's. This method enables you to distinguish what e-mails you should respond to the first thing in the morning on a daily basis.
3. COOL DOWN BEFORE SENDING OFF AN ANGRY E-MAIL I know that some people can be very rude and irritating by the way they scream at you through an angry e-mail to your company, but you can't go to their level and respond in kind. The best way to make sure you never reply back in a viscous manner to a client or customer, is to just calm down before you write the reply and really think about why this person is so angry. Deliberate your thoughts and think of ways to explain to him/her how you will fix the issue at hand. All of the e-mails you have sent in the past could st
Every businessperson wants to sell his products and services to as many people as possible. This is the primary aim for which they all work. However, not everyone is successful in this task. Many a times people feel that they are making every possible effort to sell their product but without much success. This has been analysed by behavioural scientists and they have concluded that there are five primary reasons because of which people refrain from buying goods or services. Let's look at these reasons and ways to overcome them, which can be adopted in your marketing strategy to increase sales. 1. Monetary Factor - In a way, any product that you buy is a gamble. Many people feel that by buying a particular product, they are taking a monetary gamble and if the product does not hold true then they could end up loosing their money. You can however, provide them security from this issue by offering some kind of guarantee on the product. This guarantee could b
2. GROUP ALL INCOMING E-MAILS BY LEVEL OF IMPORTANCE A great way to make sure that the e-mails you answer first are the most important ones of the day, is by grouping the e-mails into folders in order of importance. Your e-mail service software will allow you to set up certain rules for all incoming e-mails that will allow certain words in the subject line to pop into the folder of your choice. You can then set up specific folders to only contain certain e-mail messages. For instance, if you sell customized car parts and your profit margin for selling wheels is much higher than any other item you sell, put "wheels" in the folder that you first want to open every morning. When a customer's e-mail comes in with the subject line "I am interested in buying some new wheels for my WRX", that e-mail immediately pops into your primary folder which ensures that you will be reading that e-mail before anybody else's. This method enables you to distinguish what e-mails you should respond to the first thing in the morning on a daily basis.
3. COOL DOWN BEFORE SENDING OFF AN ANGRY E-MAIL I know that some people can be very rude and irritating by the way they scream at you through an angry e-mail to your company, but you can't go to their level and respond in kind. The best way to make sure you never reply back in a viscous manner to a client or customer, is to just calm down before you write the reply and really think about why this person is so angry. Deliberate your thoughts and think of ways to explain to him/her how you will fix the issue at hand. All of the e-mails you have sent in the past could st
Fewer than 15% of the people entering the insurance, financial planning, or real estate industries will last longer than 3 years, according to industry experts. Of those that make it past the 3 year mark, 20% will barely hang on and 20% will be the top producers. So what about the 60% that want to move closer to the top 20% and keep themselves out of the bottom 20%? Will more sales training be the solution to your quest for greater success? Well if you can answer yes to these 5 questions more sales training isn’t what you need.1. Am I able to secure and hold appointments with suspects? 2. When I identify a suspect as a prospect am I able to move the prospect through my sales cycle? 3. Do I know what to do and say to obtain a sale with a prospect? 4. Do I know how to do what I need to do to obtain a sale with a prospect? 5. Do I have enough knowledge in my area of expertise to answer most questions that prospects have?You’ve probably had all the sales and knowledge training.Have you
3. COOL DOWN BEFORE SENDING OFF AN ANGRY E-MAIL I know that some people can be very rude and irritating by the way they scream at you through an angry e-mail to your company, but you can't go to their level and respond in kind. The best way to make sure you never reply back in a viscous manner to a client or customer, is to just calm down before you write the reply and really think about why this person is so angry. Deliberate your thoughts and think of ways to explain to him/her how you will fix the issue at hand. All of the e-mails you have sent in the past could st
It is extremely important to a franchise company to maintain consistency throughout each franchise outlet. That consistency should include all equipment and supplies, which are to be used or sold at the franchisee level. Without such consistency you will dilute your brand-name and confuse your customer, thus you will lose one of the major benefits of franchising.It is for this reason that I had determined that our company needed to add a clause in the franchise agreement to address is very issue before the commencement or signing of the franchise or disclosure documents. Also this information was backed up in our confidential operations manuals. Below is a clause in our franchise agreement that I came up with;3.14 Equipment and SuppliesFranchisee will display, sell and use only such equipment and supply items of independent suppliers which have been approved by Franchisor in accordance with Section 4.6 hereof. In the event Franchisee desires Franchisor approval of a particular supplier, equipment or supply item,
3. COOL DOWN BEFORE SENDING OFF AN ANGRY E-MAIL I know that some people can be very rude and irritating by the way they scream at you through an angry e-mail to your company, but you can't go to their level and respond in kind. The best way to make sure you never reply back in a viscous manner to a client or customer, is to just calm down before you write the reply and really think about why this person is so angry. Deliberate your thoughts and think of ways to explain to him/her how you will fix the issue at hand. All of the e-mails you have sent in the past could still be in someone's inbox, waiting to be unleashed on the internet world, so make sure you don't hand anybody any ammunition that will one day shoot you in the back.
4. NEVER FALL INTO THE TRAP OF SENDING MORE THAN 3 RESPONSES TO ANY ONE E-MAIL Have you ever been in the situation where you have been constantly responding to the same e-mail subject more than 10 times? By the tenth time you probably have lost all comprehension of what the subject was that got you started in this ongoing e-mail nightmare in the first place. A good way to be sure that this does not happen again would be to send that person a new e-mail with a different subject line after you have replied to his first message twice.
The new subject title should say it all and give your recipient a very clear idea of what your message idea is. If the subject is still the same, but only some sections of the chain remain relevant, cut and paste the relevant sections of the original message into a new message. For long messages, type your reply in a different color, in the body of the original message. This is a good way to identify the exact message of the subject that you are replying to.
5. DON'T SEND OUT E-MAILS USING GROUPS Seeing as how you probably hate to receive an e-mail from somebody that was already sent to fifty other people at the same time as yours was sent, why would you think anybody else would want to read a group e-mail sent to them from your company? You would never call in the entire sales department of your business if you just need to talk to Jack and Maggie from the online sales division, so why would you send an e-mail to more people than the one person the message is for? It might take more time to send out individual e-mails to clients and customers, but that personal touch usually can make the difference between retaining a customer or losing them to your competition.
You need to start equating e-mail communication with telephone communication. Most phone calls you make on a daily basis do not include conference calls, so don't turn all of your e-mailings into group mailings. If it is an absolute necessity to send your e-mail to more than five people at any one time, then mark the subject line clearly and with "for your action" or "for your information only" in the heading so that all the recipients of your e-mail can easily determine the priority for them personally and can then go ahead and open it or disregard it depending on the relevancy to their business. Always make sure that the information in all of your e-mails actually pertain to important matters regarding the recipient of your e-mail. That way, the
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