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Hub You - Increase Your Sales in 5 Minutes
"I deal with problems all the time. That's my job. But this one is messy. I don't know how to handle it and if we don't do something quick it's going to get ugly!"Jocelyn (not her real name), VP of Human Resources in a mid-size manufacturing company, was worried about a situation in one of their plants. It wasn't the first time. She had been called into the plant several times over the past year. But this was bigger.One of the managers was in the process of remov
Identifying the benefits e
When helping our clients sell their businesses, we get to witness buyer behavior first hand. The most important behavior is their economic vote – how much they are willing to pay for a business. Many factors go into their assessment of value, but a contractually recurring revenue stream is consistently the number one value driver.Why is this so important? The first answer is risk. Buying a business is risky. Any factor that reduces this risk is rewarded with transaction
Customers Buy Benefits
You want more sales? Customers buy for one reason. They buy because your product or service has a benefit they want. Telling your customer your product has a 10 year warranty is a product feature. Telling them that in over 400 roofing jobs last year, there were no leaks, no call backs and no broken tile is selling the benefits your customer wants. Sell customer benefits and you will increase your sales.
Why You Sell Features
Bottom line, selling features is easier. Features are the visible things you see about products and services. Features are the things you see, touch, feel and smell.
Selling features is your self-interest. The products and services are your life-blood. You live with them every day. You know them inside and out. You love talking about them!
Identifying the benefits ea
There are three main ways to find an answering service, namely searching online, going through the telephone directory and word-of-mouth.Searching online / InternetAn online search will reveal hundreds of answering services offering a number of options, but when searching, remember to check the online Yellow Pages as well. Many services will have their own websites listing their services, rates and areas covered. Finding offshore companies offering the services
You want more sales? Customers buy for one reason. They buy because your product or service has a benefit they want. Telling your customer your product has a 10 year warranty is a product feature. Telling them that in over 400 roofing jobs last year, there were no leaks, no call backs and no broken tile is selling the benefits your customer wants. Sell customer benefits and you will increase your sales.
Why You Sell Features
Bottom line, selling features is easier. Features are the visible things you see about products and services. Features are the things you see, touch, feel and smell.
Selling features is your self-interest. The products and services are your life-blood. You live with them every day. You know them inside and out. You love talking about them!
Identifying the benefits e
If your organization or school is looking for a new and exciting way to raise funds, try hosting a carnival with inflatable rentals. With inflatable obstacle courses, inflatable sumo wrestling, inflatable bungee basketball and many other fun inflatable games, setting up and taking down a carnival doesn’t need to be a big production. It’s well within your organization’s reach to net several thousand dollars over a night or a weekend with inflatable rentals and a carnival them
Why You Sell Features
Bottom line, selling features is easier. Features are the visible things you see about products and services. Features are the things you see, touch, feel and smell.
Selling features is your self-interest. The products and services are your life-blood. You live with them every day. You know them inside and out. You love talking about them!
Identifying the benefits e
A long time ago, I bought a piece of mountain land for future use. I intended to build my getaway cabin on it. The salesman was sure to tell me how good an investment it was, because land in the area was increasing in value. That was the justification I needed to buy what I already wanted. But what he also did is the basis for this piece.He suggested that I buy two, "since it was such a good investment." I did.Most of us have pulled into a fast food outlet to buy
Why You Sell Features
Bottom line, selling features is easier. Features are the visible things you see about products and services. Features are the things you see, touch, feel and smell.
Selling features is your self-interest. The products and services are your life-blood. You live with them every day. You know them inside and out. You love talking about them!
Identifying the benefits e
There are over one million active realtors in the United States. Most of them survive by sheer tenacity. Few truly succeed and attain the income levels promised during recruitment events. What are they doing wrong, and what can you learn from their Top 3 mistakes?1) Have a 'Winning' Personality: Many salespeople believe that their natural charms, gregarious natures, and 'can-do' attitude will inevitably lead to success. The evidence is clear - that is Wrong!Selli
Identifying the benefits each customer wants it tough work. Customers are unique. Each buys for his or her own reason. It is easier to talk about common product features rather than uncover unique customer benefits.
Your Five Minute Exercise to More Sales!
The five minute exercise is called “SO WHAT.” When you complete this exercise, you will change your from selling product features to selling customer benefits. Remember, customer benefits are what sell! Here is how it works.
You create a five minute dialogue between a pretend customer and yourself. It’s important to speak this conversation out loud. Start with one of your most popular business features. Explain the feature to your pretend customer. Then listen as the customer says, “so what?” Now answer the customer’s so what question. Then listen as the customer says, “so what?” to your
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