Hub You - Business

Top Ten Ways to Increase Your Profitability
1) Go back to basics. Take a couple of steps back and address the fundamental facts or principles of your business. Going back to basics can mean cleaning the slate and focusing on basic elements

find a needle in a haystack… why bother?

Why bother? Not because cold calling has a good success rate. It doesn't. Why bother? Because in most

Cold Water Comments - What They Are and How to Manage Them!
Cold Water Comments - What They Are and How to Manage Them! Cold Water Comments are those comments, phrases and ideas that are meant to discourage, disparage, discredit and ge

Have you ever tried to find a needle in a haystack? No, of course you haven't. This is just an expression for something that has a very low probability of happening. Even if there was a needle in a haystack, even if you wanted to find it, you would not find it. It is another way of saying "why bother?"

Do you cold call? If you are in B2B sales, you probably do, or at least you have at some point in your career. Cold calling is calling random people or random businesses in the hopes that you will be able to sell your product or service to one of them. I’m of the same opinion as trying to find a needle in a haystack… why bother?

Why bother? Not because cold calling has a good success rate. It doesn't. Why bother? Because in most

Why Print Advertising Gives Dismal Results in Newspapers
Have you ever wondered as a business-person why print advertising in the local newspaper key of such dismal results? Have you ever wondered why the advertising sales representatives and account execu

ty of happening. Even if there was a needle in a haystack, even if you wanted to find it, you would not find it. It is another way of saying "why bother?"

Why bother? Not because cold calling has a good success rate. It doesn't. Why bother? Because in most

Explode Your Income with 3 Power-Charged Online Marketing Strategies
How do you maximize your online income? These three high-impact marketing strategies will power up your income and generate highly targeted traffic to your website.When you started building you

er?"

Why bother? Not because cold calling has a good success rate. It doesn't. Why bother? Because in most

Listening: The Foundation of Communication
Listening is the #1 communication skill for leadership, selling, customer service, and even romance! The problem is, most of us don’t listen very well. We’re not trained to listen and we don’t even re

om people or random businesses in the hopes that you will be able to sell your product or service to one of them. I’m of the same opinion as trying to find a needle in a haystack… why bother?

Why bother? Not because cold calling has a good success rate. It doesn't. Why bother? Because in most

8 Ways to Overcome Your Fears of Outsourcing
You have probably heard the stories: Software that does not work. Software that does the wrong thing. Money paid to set up an offshore operation that never produces any software. Can these outsourcing

find a needle in a haystack… why bother?

Why bother? Not because cold calling has a good success rate. It doesn't. Why bother? Because in most cases, it is a sales manager pushing you to make cold calls. Cold calling may have worked in the past (20 years ago) but people still push it as a means of generating sales leads and new business even though it no longer works.

I don't think cold calling works anymore. If you think about it, all you are really doing is calling random people in the hopes of finding that needle in the haystack.

Think about it this way: If you owned a convenience store, would you send out an employee to stand in the front of your store with a case of coca-cola to try to sell individual cans to

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In July 2005, I wrote an E-Zine with the headline “High Definition – When?” At the time we saw little demand for HDCAM equipment aside from some clients in the U.S. Seven months later, the situation has changed dramatically. With this increase in demand, we recently hired Paul Wheeler BSC, a highly experienced film and digital cinematographer to do some workshops for us. While he was here, I interviewed him.

Koozies (also known as can coolers) are great to have on a picnic, or when you’re just sitting outside on a hot day. They keep your drinks colder for much longer. Koozies are a great invention, but have you ever stopped and thought about how they work?

A pool cleaning business can be a very lucrative business and yet getting clientele may not be so easy. It takes work, networking and a strong referral base to build up such a business. One good way to help build strong pool cleaning routes is by innovative public relations strategies. How so you ask?

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