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  • Hub You - How to Increase Your Sales - Part II

    Cut Down On Business Paperwork With HR Workflow Management Software
    At its simplest definition, workflow is the movement of documents and/or tasks through a work process, and for many people, the idea of Human Resources and workflow in business involves the improvement of processing paperwork. Workflow is the operational aspect of a work procedure: how tasks are structured, who performs them, how they are synchronised, how tasks are tracked; the tasks involved in determining wor
    hatever it is, it’s FIXABLE!

    Research will tell you quite a few things:

    1. whether the customer is in a position to purchase again
    2. what their attitude is to growth or consolidation
    3. what they may be looking to buy

    A whole lot of information that will add value to your call. IF you do the research!

    So what could we

    Real Estate Postcard Marketing: Postcards + Website = Leads
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    Or "Why Joan isn’t seeing the rewards for her effort!"

    One of the reasons people aren’t successful in building their business is they have no reason to call a customer.

    You know the scene - call a customer back to just "stay in touch". And that ISN’T a reason at all.

    I was speaking with my "Joan" the other day and she mentioned that she calls 3 customers per day. At first I thought "Wow! She is committed!"

    Then I asked what she calls about. We pick up the conversation from there ...

    ~~~~~~~~~~~~~~~~~~~
    "Oh, nothing in particular, just to see how they are going." She knew as soon as she said it she was holding the wrong end of the stick.

    "How long have you been doing this?" I asked.

    "About 3 months."

    "Won a lot of business?"

    "Not really."

    "So why are you doing it?"

    "I have to. Directions from above." As she looked heavenward.
    ~~~~~~~~~~~~~~~~~~~

    I really can’t think of a WORSE reason to stay in touch with customers - just to say "Hi!" I would argue both we and they are way to busy to have a casual chat over the phone.

    So what do you do? Have a REAL reason to call, write, email or drop in!

    The reason many businesses struggle with this is that they don’t do their research. And that may be due to time (lack of), poor data capturing facilities or just a general lack of knowledge about the customer.

    Whatever it is, it’s FIXABLE!

    Research will tell you quite a few things:

    1. whether the customer is in a position to purchase again
    2. what their attitude is to growth or consolidation
    3. what they may be looking to buy

    A whole lot of information that will add value to your call. IF you do the research!

    So what could we

    Make More Sells With Colors
    How Colors Effect Our Emotions?One of the most interesting things to me is how colors effect the way we think and feel. They effect us whether we are aware of it or not. Some colors effect us more then others but they all have their own individual properties that effect the way people feel.All colors don't effect all people in the same ways, however, there have been extensive studies done that sh
    he calls 3 customers per day. At first I thought "Wow! She is committed!"

    Then I asked what she calls about. We pick up the conversation from there ...

    ~~~~~~~~~~~~~~~~~~~
    "Oh, nothing in particular, just to see how they are going." She knew as soon as she said it she was holding the wrong end of the stick.

    "How long have you been doing this?" I asked.

    "About 3 months."

    "Won a lot of business?"

    "Not really."

    "So why are you doing it?"

    "I have to. Directions from above." As she looked heavenward.
    ~~~~~~~~~~~~~~~~~~~

    I really can’t think of a WORSE reason to stay in touch with customers - just to say "Hi!" I would argue both we and they are way to busy to have a casual chat over the phone.

    So what do you do? Have a REAL reason to call, write, email or drop in!

    The reason many businesses struggle with this is that they don’t do their research. And that may be due to time (lack of), poor data capturing facilities or just a general lack of knowledge about the customer.

    Whatever it is, it’s FIXABLE!

    Research will tell you quite a few things:

    1. whether the customer is in a position to purchase again
    2. what their attitude is to growth or consolidation
    3. what they may be looking to buy

    A whole lot of information that will add value to your call. IF you do the research!

    So what could we

    Improve the Quality of Your Business Communications---And You'll Improve Your Bottom Line
    All written communications convey a meta message; that is, they broadcast a message that is separate from the literal meaning of the words you use. If your writing is clear, well-organized and accurate, your readers will tend to assume you are competent, conscientious and reliable.If your writing is badly organized, trite, and full of errors, however, your customers may unconsciously assume your products
    n doing this?" I asked.

    "About 3 months."

    "Won a lot of business?"

    "Not really."

    "So why are you doing it?"

    "I have to. Directions from above." As she looked heavenward.
    ~~~~~~~~~~~~~~~~~~~

    I really can’t think of a WORSE reason to stay in touch with customers - just to say "Hi!" I would argue both we and they are way to busy to have a casual chat over the phone.

    So what do you do? Have a REAL reason to call, write, email or drop in!

    The reason many businesses struggle with this is that they don’t do their research. And that may be due to time (lack of), poor data capturing facilities or just a general lack of knowledge about the customer.

    Whatever it is, it’s FIXABLE!

    Research will tell you quite a few things:

    1. whether the customer is in a position to purchase again
    2. what their attitude is to growth or consolidation
    3. what they may be looking to buy

    A whole lot of information that will add value to your call. IF you do the research!

    So what could we

    Freelancing As A Career
    Freelancing symbolizes a profession in which an employee who sells his services to different employers without entering into any long-term contract with anyone of them. It’s an enticing career that carries a certain kind of allure. It can add spice to one’s dull life and offers a chance to earn extra money. However, for many people it can be a way of life. One can enjoy the luxury of being one’s own boss.
    re way to busy to have a casual chat over the phone.

    So what do you do? Have a REAL reason to call, write, email or drop in!

    The reason many businesses struggle with this is that they don’t do their research. And that may be due to time (lack of), poor data capturing facilities or just a general lack of knowledge about the customer.

    Whatever it is, it’s FIXABLE!

    Research will tell you quite a few things:

    1. whether the customer is in a position to purchase again
    2. what their attitude is to growth or consolidation
    3. what they may be looking to buy

    A whole lot of information that will add value to your call. IF you do the research!

    So what could we

    Protect Your Merchant Account With Secure Payment Methods
    Are your current payment processing methods secure? The Payment Card Industry Data Security Standards were created to make sure payment gateways keep your data secure. Payment Card Industry payment gateways are fully compliant with all Payment Card Industry Data Security Standards. This gateway system provides vital protection for e commerce merchants that process credit cards.Payment Card Industry (PCI
    hatever it is, it’s FIXABLE!

    Research will tell you quite a few things:

    1. whether the customer is in a position to purchase again
    2. what their attitude is to growth or consolidation
    3. what they may be looking to buy

    A whole lot of information that will add value to your call. IF you do the research!

    So what could we call the customer about? Well, it’s going to depend on the nature of your business but here’s 5 I can think of:

    1. Is the product/service working as you expected?
    2. Do you have any issues with the product or service we could help you with?
    3. The product/service we provided to you is due for a 3/6/12 month service, when could we drop by to make sure everything is in order?
    4. I’d like your feedback on the process we took you through, when would be a good time to get your opinion?
    5. You’re a valued customer, I’d like to buy you lunch, dinner, a drink etc.

    It’s not hard when you think about it. But you MUST have a reason to call - the customer is busy!

    Now, how does this increase your sales?

    Well, directly, it may not. However, when you need a testimonial, or need to follow up with someone for further assistance, who are you going to call? Someone who knows you and likes you? Or a complete stranger?

    Hint: the second option is far harder and more expensive!

    So, what is Joan doing now?

    Joan works for a financial company and each customer she calls, she makes sure she has something of value to the customer to offer. The customer is pleasantly surprised by the call but acknowledges it and the effort to make it.

    Joan is slowly building a rock solid relationship that will be hard to break, easy to gain referrals from and earn a repu

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