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Hub You - My Competitor Has a Better Product
1) Determine a person’s ability to plan. Does the person who called the meeting have a clear goal and a specific plan to achieve it. People who do, recognize the value of preparation and can be trusted with larger projects.2) Measure teamwork. How are the participants working together? Are they making methodical progress toward an agreement, decision, or solution? Are the more skilled participants helping the others? Is the group working toward a result that benefits everyone? People who work as a team contribute more to productivity.3) Demonstrate communication. How well do the participants state their ideas? Do they speak clearly? And do they pay a
Without question, the self-storage industry is still the most profitable real-estate investment around. Start-up and overhead costs are low allowing you to recoup initial expenses start making money sooner. Factor in the special tax breaks available, appreciation of your self-storage facility, and the expandability of quality steel buildings and you have a winning enterprise nearly every time.There is room for you in the self-storage industryOnly 6% of the population is currently utilizing self-storage and the trend is growing. Baby-boomers are retiring, down-sizing, and finding they have more things than space. In fact, as a nation we continue to en
QUESTION - "At the moment, my competitor's have a far better product/deal, due to circumstances out of my control. However, customers go to the competitor and then come to me to compare. How do I go about convincing the customer that our service/product is better even though on paper it isn't???"
ANSWER - Thanks for the question. I'm going to answer this to the extent that I can without knowing what it is that you or your competitor sell.
I believe that this is a common experience for many of us in sales. Customers use us for free for all kinds of freebies - information, demos, test drive's, consulting, etc. Sure, it is good to give away something free to expose people to your offering (my newsletter is an example of
Everywhere you look someone is telling you..."Look out for identity thieves!""Beware of emails it could be a virus, or someone phishing!"Blah...Blah...Blah.Listen!You won't last in business if you don't make yourself available. Think about it. Wal-Mart the largest retailer in the world is open 24 hrs. a day 7 days a week, and on most holidays.McDonald's has a lot of locations that are open 24 hrs. a day, and they are the largest fast food chain in the world.I'm not saying that you have to take phone calls at 3 AM, but you don't have to make EVERYONE feel like that can contact, that you will respond to their needs,
ANSWER - Thanks for the question. I'm going to answer this to the extent that I can without knowing what it is that you or your competitor sell.
I believe that this is a common experience for many of us in sales. Customers use us for free for all kinds of freebies - information, demos, test drive's, consulting, etc. Sure, it is good to give away something free to expose people to your offering (my newsletter is an example of
When you buy a franchise opportunity, you are buying much more than a just a business. A business which stands a higher chance of success compared to people who choose to start a business on their own. You are also buying into a business which has strict control and regulations as to what you can and can not do.The franchisor will insist on certain quality standards being maintained. This is so that the end consumers receive a high standard product delivered in a way that they are accustomed to at other outlets.You will be allowed to make small changes in the way you run your business compared to other franchisees, but the business will have to opera
ANSWER - Thanks for the question. I'm going to answer this to the extent that I can without knowing what it is that you or your competitor sell.
I believe that this is a common experience for many of us in sales. Customers use us for free for all kinds of freebies - information, demos, test drive's, consulting, etc. Sure, it is good to give away something free to expose people to your offering (my newsletter is an example of
The President of a 200+ store division of a major retailer learned of a serious communication problem and commented that ‘this was to be expected in large organizations’. Well, that clears everything up. Many retail executives don’t believe that communication is important enough to get it right by coming up with a methodology that will ensure accurate and timely communication to field personnel. They don’t think communication is an issue that will affect the business one way or the other. They readily accept mediocrity in their communication methods because their organization is ‘large’. How interesting. You’ve got to wonder…does this extend to other critical
I believe that this is a common experience for many of us in sales. Customers use us for free for all kinds of freebies - information, demos, test drive's, consulting, etc. Sure, it is good to give away something free to expose people to your offering (my newsletter is an example of
There's a cartoon that says a lot about the real role salespeople play.It shows a king in his castle, about to be overwhelmed by an enemy force (carrying bows and arrows). The king's assistant is tapping him on the shoulder to let him know a salesman is waiting to see him. The king tells him he's too busy to talk to a salesman right now. However, this particular salesman was selling machine guns.Oops!This cartoon points out the essence of the salesperson in two ways.First, the salesperson should find a prospect or customer who really needs what he or she is selling. Bingo! This salesman hit the nail right on the head.Second (and
This has gone way too far however, and it's our fault in the sales profession. We have been bludgeoned into thinking that we must do whatever it is that the customer asks of us. That we should jump through hoops like trick dogs, if that gets us just a little bit closer to *possibly* getting a sale.
Freebies should be used as a marketing tool. The purpose of freebies is to generate a lead. And that's where the free giveaways should end. Once you have the lead, and are able to engage the customer in live conversation, the marketing ends and the selling begins.
Successful selling is an exchange of value for value. It has always been this way since
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