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Hub You - Sales Prospecting - How Effective is Your Elevator Pitch?
It is a well-known fact that as your business becomes larger and more successful you will probably have to hire some type of extra help in dealing with financial calculations and bookkeeping. The larger you company becomes, however, the higher your accounting costs are likely to be, often making the need to pay for financial services a frustrating drain on your profits.There are ways to minimize these expenses, however, by increasing the efficiency of your company’s financial infrastructure.Since most accountants charge by the hour, your primary goal should be to make the work as easy (and non-time consuming) as possible for your accountant. One of the easiest ways to do this is to ensure that all records are stored in a manageable and orderly f
The concept behind an elevator pitch is simple
Imagine you are riding in an elevator. The doors open and one of your top prospects steps into the elevator. You now have a very brief (thirty to sixty second) opportunity to introduce yourself and convince y
Finally your research is completed and you have a list of five top moving companies providing the best services. Now is the time for price evaluation and estimation. All the New York moving companies nowadays offer online moving estimate. Going for online moving estimate not just gives you the idea of the total moving cost to be incurred but also help in setting your budget.Moving involves a lot of planning, strategizing, packing, and unpacking. Above all if you do it by yourself you are bound to face various problems. This is the reason why people these days prefer to hire the best New York moving company. Online moving estimate acts as a savior while you are planning or thinking to move as this not only helps you in moving but also sets your moving b
Why is it so difficult to convince prospects to schedule time to talk with us? There are two main answers to this question. First, dozens (or even hundreds) of salespeople may be asking for your prospects' time. If prospects gave everyone who asked the time they ask for, they would never have time to get any work done!
Second, chances are that your prospects are not just sitting around waiting for salespeople to contact them. They are focused on their own (business and personal) objectives, issues and concerns. When you contact them, you need to find some way to break through this "mental clutter", grab their attention, and focus it on what you are saying.
This makes developing an effective "elevator pitch" the single most important step in sales prospecting. After all, what good is it to have fabulous solutions to problems if you can't get the people who have the problems to talk to you? Plus, how many times a day are you asked, "What do you do for a living?" How many prospects (and referrals) might you uncover if you had a highly effective and intriguing answer that rolls right off your tongue?
The concept behind an elevator pitch is simple
Imagine you are riding in an elevator. The doors open and one of your top prospects steps into the elevator. You now have a very brief (thirty to sixty second) opportunity to introduce yourself and convince yo
If you are in the process of thinking of ways to expand your business, it would be a good idea to include engaging the services of a call center that can provide you with commercial answering services. This is because doing so can give you access to the numerous benefits that they provide. However, before starting your search for a call center to provide you with answering services for your company, it would be a good idea to gain knowledge about how they work and about what you should look for when picking a call center. Doing so can give you the appropriate guidance that you need to make a decision about which call center to choose.What kind of services do they provide?The services that a call center can provide a company include services that
Second, chances are that your prospects are not just sitting around waiting for salespeople to contact them. They are focused on their own (business and personal) objectives, issues and concerns. When you contact them, you need to find some way to break through this "mental clutter", grab their attention, and focus it on what you are saying.
This makes developing an effective "elevator pitch" the single most important step in sales prospecting. After all, what good is it to have fabulous solutions to problems if you can't get the people who have the problems to talk to you? Plus, how many times a day are you asked, "What do you do for a living?" How many prospects (and referrals) might you uncover if you had a highly effective and intriguing answer that rolls right off your tongue?
The concept behind an elevator pitch is simple
Imagine you are riding in an elevator. The doors open and one of your top prospects steps into the elevator. You now have a very brief (thirty to sixty second) opportunity to introduce yourself and convince y
How do you tell if your company's telecom bill is correct? Even a home phone bill can be so intimidating that most people just pay it without much inspection. According to the Aberdeen Group, telecom is one of the largest and most poorly organized spend categories in most companies. Eighty-five percent of telecom invoices are not audited, even though seven to twelve percent of all charges are in error, which indicates the pressing need for better telecom expense management.With the average enterprise spending about 4% of its revenue on telecom, billing errors can amount to many thousands of dollars at large corporations. The above figure does not even take into account inaccurate inventory records. Horror stories abound about telecom billings continui
This makes developing an effective "elevator pitch" the single most important step in sales prospecting. After all, what good is it to have fabulous solutions to problems if you can't get the people who have the problems to talk to you? Plus, how many times a day are you asked, "What do you do for a living?" How many prospects (and referrals) might you uncover if you had a highly effective and intriguing answer that rolls right off your tongue?
The concept behind an elevator pitch is simple
Imagine you are riding in an elevator. The doors open and one of your top prospects steps into the elevator. You now have a very brief (thirty to sixty second) opportunity to introduce yourself and convince y
Are you using your time as effectively as you could? If you are handling routine tasks instead of marketing or providing services to customers, you are leaving profits on the table. A Virtual Assistant (VA) may be just what you need.According to Marla Regan of OrganizedTime.com, a certified Virtual Assistant, you can benefit from using a VA for administrative tasks (such as billing), customer contact (follow up or reminder calls), project work (building or maintaining a client data base), or even personal tasks (such as sending holiday cards).You can find a VA through personal referrals--you might be surprised how many of your colleagues are using VA services--or by searching online. Reme
The concept behind an elevator pitch is simple
Imagine you are riding in an elevator. The doors open and one of your top prospects steps into the elevator. You now have a very brief (thirty to sixty second) opportunity to introduce yourself and convince y
Are you touching base with all of the buying influencers in your prospect’s account?There are four groups of people you have to pay attention to in any B2B sales situation. Each of these groups – it may be only one person in any of the groups, depending on the size of the organization – has an influence on whether you will close the sale or not.To disregard any one of these influences will probably mean you will not make the sale. This is the real difference between consumer sales and B2B sales. An enterprise sale becomes more complex, because each of these influencing authorities has two agendas they need fulfilled.Each of these people or groups is influenced by how your product or service will affect them in their job. They are also loo
The concept behind an elevator pitch is simple
Imagine you are riding in an elevator. The doors open and one of your top prospects steps into the elevator. You now have a very brief (thirty to sixty second) opportunity to introduce yourself and convince your prospect that they need to have a longer conversation with you. What are you going to say?
To be effective, your elevator pitch must differentiate you from all the other salespeople who contact your prospects, and break through your prospects' mental clutter and grab their attention. The best way to begin to develop an effective elevator pitch is by considering the following questions:
- Who are your target prospects? What do they do? What job titles do they hold? What vertical markets are they in?
- How will your products and services help your prospects? How will their lives be different after they work with you?
- What are the quantified impacts (dollars or percentages and time frames) that have been produced by your company's products and services? How (specifically) has your company helped its customers?
Q1: Who are your target prospects? What do they do? What job titles do they hold? What vertical markets are they in?
A1: My target prospects are business owners, executives, and managers. Because I address sales performance issues, and these
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