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Hub You - Prepared People Provide the Competitive Edge
What is focus group?Focus group is basically a group interview that comprises targeted respondents (usually 8 to 10 participants) and a moderator. The purpose of focus group is to gather/obtain opinions and insights on issues of interest to the researcher. The moderator is responsible for leading the discussion in a non-structured and natural manner.Know-It! in dealing with focus groups1. Select or create a suitable-good settingAlways select an environment that doesnt project the "classroom" type of feeling or any uneasy/stressful feeling. Holding a focus group session in a suitable environment ensures that respondents are able to express their opinions/insights freely, precisely and without being affected by the environment.2. Recruit good respondentsSelect the best of the crop. Make sure that respondents fulfil
If you are think that you are just a small fish in the big pond with no effect on profitability then you are swimming upstream. Every decision you make has an organizational impact. Some are small and some are great but if you think that you have NO impact on The Business 6™ then you are swimming with no life jacket!
Understand And Separate Your Needs, Wants, And Desires
As important has it is for your organization to plan for the future and set strategic goals, so is true for you. Without knowing where you are going, you are constantly evaluating your life in retrospect. Working smart means working toward well established and articulated professional and organizational goals.
To begin examine
Sometimes the simplest data is the best. Marketing is not complex if you know the basics – that’s true with anything by the way. Here are some tools that are brilliantly simple and with them you really won’t have to sweat the small stuff.Hot Dope #1) The more that your potential customers see your name in front of them, the more likely they are to call your number (and not someone else’s) when they need the services you offer.Many marketing efforts go unrewarded, not because they were off target but simply because they weren’t given enough of an opportunity to work. Showing your TV commercial one time, running an ad in the newspaper once, or doing one mailing of postcards may not be enough to grab and keep the audience’s attention.Get your name out there, do it on a regular basis and people will remember you when they need someone in your line
Most of us know that there is something wrong with the way they work today. Yet we keep doing the same things naively expecting different results. Getting out of this rut and moving forward requires a new focus and new ideas. In the face of these ever-changing realities the only way that we can get ahead of the curve is by learning to clearly articulate goals, watching and predicting trends.
Did you know that?
- Experts estimate that 80% of products that we use today will be obsolete in 3–5 years.
- 50% of all jobs for the next six years have not been created.
- 50 years ago it took a lifetime for technology to make a job irrelevant—now it takes 2–3.
- A New York Times article reported that nearly 2,000 jobs are eliminated daily.
- 70% of workers experience stress related illnesses.
The good news is that "the value of human capital will be the most valuable resource in the 21st century."
Companies are quick with the rallying cry that people are their most valuable asset. It's not what you have but how you use it. Think 6 can help your company prepare for the future. Our message to every employer and every employee is that it is not just "people" but prepared people, people with focus and drive that will provide the competitive advantage.
Work of the future will not fit into the neatly defined boxes that we call jobs. If you are going to be successful in advancing and managing your career, you must adjust your way of thinking from getting a job to finding work that adds value to the company.
You add value to a company when you:
- Understand the needs of the business.
- Understand and separate your needs, wants, and desires.
- Balance the business needs, your needs, and the realities of work.
Understand The Needs Of The Business
The first rule of business is simple and can be stated with one word—"PROFITABILITY". Profit is the difference between sales revenue and costs. If a company is not profitable it will not succeed. Without profits there are no raises, no growth, no profit sharing, no bonuses, and eventually no jobs. Every business no matter the industry must add to the economic value of the enterprise. Our careers and our livelihood are dependant on understanding what drives profitability. To know how you and your talents positively impact the companies bottom-line puts you in the drivers seat.
In time of great uncertainty a company must work with a focused urgency and a unity of purpose. The focus and purpose is the bottom-line and requires balancing six equally important drivers. We call them The Business 6™.
- Increase Revenue
- Increase Quality
- Increase Productivity
- Reduce Costs
- Reduce Cycle-Time
- Increase Customer Loyalty
If you are think that you are just a small fish in the big pond with no effect on profitability then you are swimming upstream. Every decision you make has an organizational impact. Some are small and some are great but if you think that you have NO impact on The Business 6™ then you are swimming with no life jacket!
Understand And Separate Your Needs, Wants, And Desires
As important has it is for your organization to plan for the future and set strategic goals, so is true for you. Without knowing where you are going, you are constantly evaluating your life in retrospect. Working smart means working toward well established and articulated professional and organizational goals.
To begin examine y
Many new franchisors fall down in the franchisee set-up phase. This is the phase where the new franchisee has paid their fees and is now entering the system. They will either be getting equipment or building out a location. Smaller franchisors often find it difficult to hold the hand constantly with the new franchisee as the have questions, feel somewhat nervous and anxiety sets in. Wouldn’t you be nervous starting your new business?The best thing a new franchisor should do is to constantly ask the new franchisees what they can do better to assist them. Sure they will ask for the world and if you give them everything well that is not good either as:A.) You will go broke TryingB.) If you give them everything you will make them WeakWhen we first got started setting up franchises in 1997 we learned the hard way, but by mid 1999 we had it prett
The good news is that "the value of human capital will be the most valuable resource in the 21st century."
Companies are quick with the rallying cry that people are their most valuable asset. It's not what you have but how you use it. Think 6 can help your company prepare for the future. Our message to every employer and every employee is that it is not just "people" but prepared people, people with focus and drive that will provide the competitive advantage.
Work of the future will not fit into the neatly defined boxes that we call jobs. If you are going to be successful in advancing and managing your career, you must adjust your way of thinking from getting a job to finding work that adds value to the company.
You add value to a company when you:
- Understand the needs of the business.
- Understand and separate your needs, wants, and desires.
- Balance the business needs, your needs, and the realities of work.
Understand The Needs Of The Business
The first rule of business is simple and can be stated with one word—"PROFITABILITY". Profit is the difference between sales revenue and costs. If a company is not profitable it will not succeed. Without profits there are no raises, no growth, no profit sharing, no bonuses, and eventually no jobs. Every business no matter the industry must add to the economic value of the enterprise. Our careers and our livelihood are dependant on understanding what drives profitability. To know how you and your talents positively impact the companies bottom-line puts you in the drivers seat.
In time of great uncertainty a company must work with a focused urgency and a unity of purpose. The focus and purpose is the bottom-line and requires balancing six equally important drivers. We call them The Business 6™.
- Increase Revenue
- Increase Quality
- Increase Productivity
- Reduce Costs
- Reduce Cycle-Time
- Increase Customer Loyalty
If you are think that you are just a small fish in the big pond with no effect on profitability then you are swimming upstream. Every decision you make has an organizational impact. Some are small and some are great but if you think that you have NO impact on The Business 6™ then you are swimming with no life jacket!
Understand And Separate Your Needs, Wants, And Desires
As important has it is for your organization to plan for the future and set strategic goals, so is true for you. Without knowing where you are going, you are constantly evaluating your life in retrospect. Working smart means working toward well established and articulated professional and organizational goals.
To begin examine
Without a solid, well-designed foundation, few buildings successfully withstand the ravages of time and weather. And so it is with public relations, ever-dependent upon how well its practitioners understand the discipline.Yet, some public relations people manage to go through their entire career without a firm grasp of what public relations is all about. Their response to crises, or to requests for well thought-out solutions to public relations problems, reveals a serious lack of understanding. They confuse the basic function of public relations with any number of tactical parts that make up the whole, such as publicity, crisis management or employee relations.Understandably, they feel unsure in approaching public relations problems, then uncertain about what counsel to give their clients. Many, relying on career-long misconceptio
Work of the future will not fit into the neatly defined boxes that we call jobs. If you are going to be successful in advancing and managing your career, you must adjust your way of thinking from getting a job to finding work that adds value to the company.
You add value to a company when you:
- Understand the needs of the business.
- Understand and separate your needs, wants, and desires.
- Balance the business needs, your needs, and the realities of work.
Understand The Needs Of The Business
The first rule of business is simple and can be stated with one word—"PROFITABILITY". Profit is the difference between sales revenue and costs. If a company is not profitable it will not succeed. Without profits there are no raises, no growth, no profit sharing, no bonuses, and eventually no jobs. Every business no matter the industry must add to the economic value of the enterprise. Our careers and our livelihood are dependant on understanding what drives profitability. To know how you and your talents positively impact the companies bottom-line puts you in the drivers seat.
In time of great uncertainty a company must work with a focused urgency and a unity of purpose. The focus and purpose is the bottom-line and requires balancing six equally important drivers. We call them The Business 6™.
- Increase Revenue
- Increase Quality
- Increase Productivity
- Reduce Costs
- Reduce Cycle-Time
- Increase Customer Loyalty
If you are think that you are just a small fish in the big pond with no effect on profitability then you are swimming upstream. Every decision you make has an organizational impact. Some are small and some are great but if you think that you have NO impact on The Business 6™ then you are swimming with no life jacket!
Understand And Separate Your Needs, Wants, And Desires
As important has it is for your organization to plan for the future and set strategic goals, so is true for you. Without knowing where you are going, you are constantly evaluating your life in retrospect. Working smart means working toward well established and articulated professional and organizational goals.
To begin examine
The growth of your collision center depends on your ability to gain new customers. Unfortunately, the scope of marketing efforts for many collision shops is to place an ad in the local yellow page phone book. Not that this practice is a bad one, but there is much more that shop management can do to drive more customers to the collision shop.Do you have a marketing plan for your collision center? If not, you should. An effective marketing plan can bring more customers to your door. Through the process of developing and writing a marketing plan for your shop, you will conduct a competitive review and market analysis, review advertising and media options, and identify ways to build customer awareness as well as leverage referral business. And in today’s world, the task of writing a marketing business plan is much easier than in days past. There are numerous tools
In time of great uncertainty a company must work with a focused urgency and a unity of purpose. The focus and purpose is the bottom-line and requires balancing six equally important drivers. We call them The Business 6™.
- Increase Revenue
- Increase Quality
- Increase Productivity
- Reduce Costs
- Reduce Cycle-Time
- Increase Customer Loyalty
If you are think that you are just a small fish in the big pond with no effect on profitability then you are swimming upstream. Every decision you make has an organizational impact. Some are small and some are great but if you think that you have NO impact on The Business 6™ then you are swimming with no life jacket!
Understand And Separate Your Needs, Wants, And Desires
As important has it is for your organization to plan for the future and set strategic goals, so is true for you. Without knowing where you are going, you are constantly evaluating your life in retrospect. Working smart means working toward well established and articulated professional and organizational goals.
To begin examine
The internet has opened huge doors for the entrepreneurial spirit. It is no longer necessary to achieve new business ventures in the brick and mortar tradition with astronomical start up costs, franchise fees, stocked inventory, and employees. It is now possible for every individual who desires to start their own business from home. The basic start up costs and even the trial and error period have been significantly reduced even in just the last two years.One of The fastest growing home based business opportunities is affiliate program marketing. The basis of affiliate programs is to “borrow” the web site, materials, and the products or service of a successful website and create your own success related to the site. It is a broad stroked marketing concept similar to traditional franchising without the exorbitant fees and start up costs.“Work smart, not h
If you are think that you are just a small fish in the big pond with no effect on profitability then you are swimming upstream. Every decision you make has an organizational impact. Some are small and some are great but if you think that you have NO impact on The Business 6™ then you are swimming with no life jacket!
Understand And Separate Your Needs, Wants, And Desires
As important has it is for your organization to plan for the future and set strategic goals, so is true for you. Without knowing where you are going, you are constantly evaluating your life in retrospect. Working smart means working toward well established and articulated professional and organizational goals.
To begin examine your interests, abilities and experiences, and think about what you consider the ideal job. Based on this information, determine your goals and develop a plan for reaching them. Working smart means focusing on value-added activities that promote profitability. You can't be an effective systems analyst, HR representative, trainer, or manager unless you understand how your role serves the business as a whole.
Defining your career goals within the context of business needs gives you a concrete way to increase and express your value to the organization. To be effective stay current on industry trends and prepare yourself for challenges you may face. Look for educational opportunities, such as earning an advanced certification, that enhance your expertise and sharpen new and existing skills. Knowing how your work contributes to the overall goals will lead to added confidence, boldness, and enthusiasm.
Balance The Business Needs, Your Needs, And The Realities Of Work
A job is a temporary way to package tasks that need to done for the department. These help the company achieve its overall mission. The more a job contributes to the organization or to customer satisfaction, the longer the job is likely to last. It is important to see your job in the context of the larger organization, industry and/or profession. You need to develop a clear line of sight between what you do everyday and how the company performs.
Never forget that every decision you make in the course of your career must be made in the context of the business's goals. Always try and go above and beyond your job description. Don't just do what's asked of you, think of other ways you can contribute to the success of the team. Each company wanting to be profitable is constantly balancing The Business 6™. It is that goal that should impact each and every business decision that you make.
The key to future success does not find its origins solely in the way we work, but also in the way we think. The ability to think differently is the key to creating innovative solutions to old problems. Our ability to move from stagnation to growth means that we must see challenges as obstacles that can be overcome, and have a confidence in our ability to remain focused on the goal.
That done, the success or failure of your mission will ultimately be determined by dozens of small decisions you make everyday. With each decision, ask yourself two simple questions.
Question #1: "Is this action going to lead me toward my goal?" If you answer "no" and if you are truthful with yourself, refocus, change and direct your behavior toward your goals.
Question #2: "Is the decision I am about to make in line with the organization's goal and The Business 6™?" If the answer is yes, proceed with full vigor! If the answer is no, rethink and develop a new course of action.
We will all face challenges in our lives personally and professionally. It is not what happens to us, it's what we do about it that counts. Those who are great predictors of trends to come and those that se
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