to work ON the business.

The second question I ask is "Do you have a strategic plan?" One of the stories I tell is about the simple tr

One frequent question that I receive as an executive business coach is "How do I get more business?" With the economy growing, businesses are seeking a greater piece of the American pie and rightfully so.

My first response is "Can you share with me how many customers are you receiving from your current marketing actions?" And for the most part, the responses I have received are an almost apologetic "No." Possibly, part of the reason for these consistent responses is that many business owners and executives are so busy working IN the business that they fail to work ON the business.

The second question I ask is "Do you have a strategic plan?" One of the stories I tell is about the simple tri

seeking a greater piece of the American pie and rightfully so.

My first response is "Can you share with me how many customers are you receiving from your current marketing actions?" And for the most part, the responses I have received are an almost apologetic "No." Possibly, part of the reason for these consistent responses is that many business owners and executives are so busy working IN the business that they fail to work ON the business.

The second question I ask is "Do you have a strategic plan?" One of the stories I tell is about the simple tr

eiving from your current marketing actions?" And for the most part, the responses I have received are an almost apologetic "No." Possibly, part of the reason for these consistent responses is that many business owners and executives are so busy working IN the business that they fail to work ON the business.

The second question I ask is "Do you have a strategic plan?" One of the stories I tell is about the simple tr

art of the reason for these consistent responses is that many business owners and executives are so busy working IN the business that they fail to work ON the business.

The second question I ask is "Do you have a strategic plan?" One of the stories I tell is about the simple tr

to work ON the business.

The second question I ask is "Do you have a strategic plan?" One of the stories I tell is about the simple trip to the grocery store. Have you ever left the written grocery list at home and what happened? Responses are always the same from spent more time and money to purchased unneeded food. And how did you feel when you came home and realized you forgot a key food item. Again, the response is essentially "not good."

When we do not have a written plan, then we are on someone else’s plan. In the case of the grocery store, the one person who has the biggest smile is the grocery storeowner when shoppers forget their lists and make all those additional purchases.