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Sponsorship and Sports – The ING Example: Running & Formula One
Sponsoring is one of the ways to build and fortalice a brand. And sport is always a good target. But sport it not the only target. Sponsorship at ING consists of three main programmes: sports, art and culture, and community development. states the ING sponsor policy. (http://www.ing.com/group/showdoc.jsp? menopt=spr&docid=074368_EN&lang=EN)Running has been ING’s main target for sponsoring sports events; because it is a sport of universal appeal, practiced by and accessible to millions of people across the globe … One of the largest events in our programme is the ING New York City Marathon.Running is one of the heal

ess of reconnecting with those on your list that you do know how to reach.

Commit time to the process. Commit a set amount of time each week to re-connect and maintain contact with the people identified above. This is not about making a phone call, shooting off an e-mail or sending out a letter to let these individuals know about your business. It is the process of re-establishing and maintaining relationships with these individuals.

PopUp Displays are Versatile and Economical Display Systems
PopUp Displays are currently the most common form of low priced trade show and event display. They are used extensively for trade shows, in-store displays, conventions and even political events to create an attractive backdrop. They are so popular because they are very reasonably priced, and can be set up and taken down in minutes.A typical popup displays has only two main components, with a number of other popup display accessories available from most suppliers. The main part of a popup display is the folding frame. This frame is like the skeleton of the display and is normally made of either fibreglass or alumnimum tubes.Once t

Networking is often identified as a key business building activity for small business owners, especially those just getting started. Often we think of networking as meeting as many new people as possible. However often, as was pointed out to me following a recent presentation I gave on networking, we overlook a key group of people as we set out to develop our network. And that is those people we already know.

Incorporating the people you already know into your networking activities is crucial because you already have a relationship with them.

They are people with whom you already have credibility. They already know the quality of your work.

Therefore, you don’t have to go through the relationship and credibility building stages before these contacts are willing to do business with you or recommend you to others.

Many of the people you already know may be people you haven’t spoken with in awhile and most certainly if you are just getting started with your business, they have known you in another context. So how do you begin to develop an active network of these individuals?

Develop a list. Start by developing a list of everyone you have worked for in the past, everyone who has worked for you, and those people you have worked with. If it does not raise legal or ethical issues, consider clients or customers you have worked with in former positions. Include family, friends and associates from other activities that you have participated in such as civic organizations, church or social/hobby groups. Go through your address book, both the one you currently use and any old ones you might have lying around; review membership lists of any organizations you belong to; if you have phone directories for any companies you used to work for or client listings from these companies review those.

Prioritize the list. If you are like most people, your list will probably be pretty long and it may seem like a daunting task to begin reconnecting and re-establishing relationships with those you are no longer in contact with. Prioritize the list with those who are most likely to have a need for your services or know someone who is likely to have a need at the top.

Gather contact information. It is likely that you have lost touch with at least some of the individuals on your list. Who do you have contact information for that might be able to provide you with a current telephone number or e-mail address for someone else on your list? The process of collecting contact information for those you have lost contact with is a great way to begin the process of reconnecting with those on your list that you do know how to reach.

Career Advice: Share Power To Get Power
The way to get more power (a.k.a. responsibility) in your career is to hand off those tasks that others can perform as effectively as you can, so you will gain the time and energy to concentrate on the more demanding and visible tasks that will enhance your career.If you want more power take five steps as quickly as possible:1.Take a hard look at your responsibilities; rank them according to their importance to the goals of your employer.2. Eliminate tasks that are no longer required. (You'll be surprised at how many are on your to-do list just because "that's the way we have always done it".)3. Pass off the less cr

your work.

Therefore, you don’t have to go through the relationship and credibility building stages before these contacts are willing to do business with you or recommend you to others.

Franchise Ownership - A Balanced Look
The idea of owning a franchise is, for some people, the ticket out of the rat race and into a world of financial independence and being their own bosses. For others, the idea of owning a franchise means risking not only a regular paycheck, but having to put up their own money and then agree to run the business according to someone else’s guidelines.Both Sides Somewhere in between those extremes is the reality of being a franchise owner. No one who knows the franchise business can honestly say there is not a tremendous amount of work involved, and that the success or failure of an individual franchise operation will depend

gal or ethical issues, consider clients or customers you have worked with in former positions. Include family, friends and associates from other activities that you have participated in such as civic organizations, church or social/hobby groups. Go through your address book, both the one you currently use and any old ones you might have lying around; review membership lists of any organizations you belong to; if you have phone directories for any companies you used to work for or client listings from these companies review those.

Best Manager Award
A short time ago I was invited to be a judge at a HR management fest at a college. There was one very interesting event that I was a part of. It was called the " Best manager Award". This was how it went. There were many different colleges taking part in this event and each college would nominate a participant to represent them. This person would usually not be afraid to come up on stage make presentations and most off all be able to work and take pressure. Now why was this going to be an important part of the interview.well it went a little like this. We were three judges sitting on the stage being observed by a crowd of over three hun

daunting task to begin reconnecting and re-establishing relationships with those you are no longer in contact with. Prioritize the list with those who are most likely to have a need for your services or know someone who is likely to have a need at the top.

Technology in the Workplace - Boon or Curse?
Like all new innovations, technology in the work environment can either work for you or against you. What is good for the employer or is not always the same for the employee.Is Technology Working FOR You or AGAINST YouWhen cellphones became available it seemed that they would fill a need for instant communication - any time, any place - that would help people be more efficient and thus save time.Then email became a mainstream method of business communication. Marvelous - now telephones wouldn't ring off the hook, messages would not have to be stored and retrieved as verbal communications, which took time. Instead, informat

ess of reconnecting with those on your list that you do know how to reach.

Look for ways that you can assist and support them. Before you make a request for help from the person you are connecting with, think about ways you can be of assistance to them. When you contact someone from your list, especially if it is someone you have not had contact with on an ongoing basis, tell them you want to update them on what you are doing and that you want to find out about what they are doing. Ask them what they need and how you might be of assistance. If appropriate based on your previous relationship, re-connect on a personal level as well as a business level. Ask how the kids are and what they’re doing now.

Stay in touch. Networking is about relationships and relationships require ongoing contact and communication. The most effective way to maintain contact is to follow-up with referrals, information, or ideas that you can assist them with. It is not about calling once a month or once a quarter to see if they have any business or any referrals for you.

Don’t neglect those lower on your list. Don’t overlook those individuals who did not make the top of your list, especially if they are people whom you have or had a strong connection with. These people may be able to assist you (and you may be able to assist them) in ways you never even dreamed of.

Incorporate everyone into your “Rolodex”. In this age of computerized address books and PDAs it is easy to maintain an up-to-date address book and carry it with you everywhere you go. You never know when you might be able to provide a referral for one of the members of your network and it is powerful to be able to provide their name and contact information right on the spot. Add them to the mailing list for your newsletter, Holiday Cards, and any other mailings you might do. It’s just one more way to maintain ongoing contact.

Focusing on the people you already know to jumpstart your network can be not only profitable but also very enjoyable as you reconnect with old friends and re-establish neglected relationships.

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The secret to obtaining repeat customers and building a solid referral system is following up in a way that has a positive effect on the customer, says sales and marketing expert Danielle Kennedy. She says that although closing a sale can be seen as the completion of servicing the customer's needs, it's really only the beginning of a relationship with the customer.

Your goals for growing your network marketing business are the steps that will lead you to realizing your dreams and ultimately, your personal success. Success is built upon success. The level to which you succeed will be determined by the goals you set for yourself personally and for your network marketing business itself.

Should you mail a one-page letter or a two-page letter? Neither. Mail a four-page letter.

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