rable, so packaging or signage made from the material can be placed inside or outside, wherever the retailer thinks the product will capture the most attention. In addition, because it is much more durable than cardboard and built to withstand a great deal more stress, your signage or displays are more likely to withstand the frequent handling and constant exposure typically encountered in a retailAnyone who has ever stepped foot into a retail establishment has felt it: dozens of manufacturers competing for the consumer’s attention. In order to stand out in the sea of items desperate for consumption, manufacturers have had to find ways to make their product noticeable and distinguishable from the rest.

Every year, businesses spend billions of dollars on ways to increase the likelihood consumers will purchase what they have to offer. But oftentimes their efforts are either lost or overlooked because the materials used to create merchandising displays are not made to withstand the type of exposure and stress typically encountered in a retail establishment. In addition, many point-of-purchase displays are made from materials like cardboard corrugated that cannot be easily or cost-effectively customized with branding and marketing information.

But today’s diverse marketplace does offer alternatives to the traditional materials typically used in the creation of point-of-purchase displays. One such material, plastic corrugated, is formed when two plastic liners are fused together on either side of a sheet of wavy plastic known as fluting. Together, these three layers create a weather and chemical resistant material whose properties offer a vastly superior and longer-lasting alternative to the cardboard corrugated traditionally used at point-of-purchase.

While corrugated plastic is best known for its use in the packaging and shipping industry, it can also be used in a variety of merchandising and marketing applications. Plastic corrugated is lightweight and durable, so packaging or signage made from the material can be placed inside or outside, wherever the retailer thinks the product will capture the most attention. In addition, because it is much more durable than cardboard and built to withstand a great deal more stress, your signage or displays are more likely to withstand the frequent handling and constant exposure typically encountered in a retail

consumers will purchase what they have to offer. But oftentimes their efforts are either lost or overlooked because the materials used to create merchandising displays are not made to withstand the type of exposure and stress typically encountered in a retail establishment. In addition, many point-of-purchase displays are made from materials like cardboard corrugated that cannot be easily or cost-effectively customized with branding and marketing information.

But today’s diverse marketplace does offer alternatives to the traditional materials typically used in the creation of point-of-purchase displays. One such material, plastic corrugated, is formed when two plastic liners are fused together on either side of a sheet of wavy plastic known as fluting. Together, these three layers create a weather and chemical resistant material whose properties offer a vastly superior and longer-lasting alternative to the cardboard corrugated traditionally used at point-of-purchase.

While corrugated plastic is best known for its use in the packaging and shipping industry, it can also be used in a variety of merchandising and marketing applications. Plastic corrugated is lightweight and durable, so packaging or signage made from the material can be placed inside or outside, wherever the retailer thinks the product will capture the most attention. In addition, because it is much more durable than cardboard and built to withstand a great deal more stress, your signage or displays are more likely to withstand the frequent handling and constant exposure typically encountered in a retail

ffectively customized with branding and marketing information.

But today’s diverse marketplace does offer alternatives to the traditional materials typically used in the creation of point-of-purchase displays. One such material, plastic corrugated, is formed when two plastic liners are fused together on either side of a sheet of wavy plastic known as fluting. Together, these three layers create a weather and chemical resistant material whose properties offer a vastly superior and longer-lasting alternative to the cardboard corrugated traditionally used at point-of-purchase.

While corrugated plastic is best known for its use in the packaging and shipping industry, it can also be used in a variety of merchandising and marketing applications. Plastic corrugated is lightweight and durable, so packaging or signage made from the material can be placed inside or outside, wherever the retailer thinks the product will capture the most attention. In addition, because it is much more durable than cardboard and built to withstand a great deal more stress, your signage or displays are more likely to withstand the frequent handling and constant exposure typically encountered in a retail

te a weather and chemical resistant material whose properties offer a vastly superior and longer-lasting alternative to the cardboard corrugated traditionally used at point-of-purchase.

While corrugated plastic is best known for its use in the packaging and shipping industry, it can also be used in a variety of merchandising and marketing applications. Plastic corrugated is lightweight and durable, so packaging or signage made from the material can be placed inside or outside, wherever the retailer thinks the product will capture the most attention. In addition, because it is much more durable than cardboard and built to withstand a great deal more stress, your signage or displays are more likely to withstand the frequent handling and constant exposure typically encountered in a retail

rable, so packaging or signage made from the material can be placed inside or outside, wherever the retailer thinks the product will capture the most attention. In addition, because it is much more durable than cardboard and built to withstand a great deal more stress, your signage or displays are more likely to withstand the frequent handling and constant exposure typically encountered in a retail environment.

And unlike cardboard corrugated, corrugated plastic can be produced in a wide variety of colors that are sure to catch the consumer’s eye. Even better, it can be screen printed with your company’s logo for maximum brand exposure.

Because today’s retail environment is so fiercely competitive, it is extremely important for manufacturers to find methods of presenting their products that are not only longer-lasting and more durable, but also more eye-catching and reflective of their company and their brand. In a retail environment becoming increasingly inundated with products and information, marketers who learn to utilize products like plastic corrugated in ways other than their most traditional applications have a much better chance of making their products and messages stand out from the rest.