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  • Hub You - Marketing is Not Like Exercise; Get Results Now, Not Next Year

    Looking Back
    There is a marked difference between the quick-service companies that are celebrating an anniversary this year and the foodservice products that are doing the same. To wit, little has changed about the Tater Tot since it first appeared in grocery stores 50 years a
    ce” and stick it where the Sun won’t shine.

    Here is the deal, your marketing should be getting the message out and the methods, media and mediums you use should be pulling for you every G-darn Day, day in and day out and if not modify your marketing plan. You must win the game and that means increases in sales and new business and more purchases fro

    So You Want To Own Your Own Business and Be Your Own Boss? Part 2
    Self-discipline. This is the single most important factor when you want to run your own business. If you have spent years in the work force, with someone else telling you when to go to work, what to do when you get there, when to take a break, then when to go home
    Some marketing consultants who write books, make tapes, do seminars, get interviewed on the radio and tell other companies how to do it better, tell us that marketing is like exercise and you need to have a long-term plan and be patient. Well interesting advice indeed, but businesses do not have all day and Corporations want results now for their shareholders and bottom line.

    They do not have all year, a quarter or even a month or two to increase profits. They want it now, just like a small businessperson wants results for cash flow, salary and to pay for employees, inventory and rent for God’s Sake.

    Many marketing self-proclaimed gurus think you need to be patient; “Let time work” or “Nothing Good Happens Overnight!” I say to these marketing professionals, why not take off your silly Mickey Mouse tie, spray paint your baldhead blue and become a Smurf for while? The marketing “Papa Smurf is Hear do Not Fear!” campaign?

    Yah right, listen folks if you have a marketing plan you should be getting instant results and you should attack it like the United States Military. Do not sit around and wait for results, go out and get them now. Right now, not next year.

    Patience maybe a virtue, but we were told the Catholic Priests were virtuous too and we come to find out they were bending over little kids left and right? Sorry, when it comes to virtue you can take that “Patience in Marketing Advice” and stick it where the Sun won’t shine.

    Here is the deal, your marketing should be getting the message out and the methods, media and mediums you use should be pulling for you every G-darn Day, day in and day out and if not modify your marketing plan. You must win the game and that means increases in sales and new business and more purchases from

    McDonalds Supply Chain of Potatoes
    McDonald's buys its potatoes from corporate farmers in Idaho not the commodities market; therefore it limits its exposure to price gouging that might have occurred by using the commodity exchange to get those potatoes. Starbucks is doing the same thing, but instea
    ders and bottom line.

    They do not have all year, a quarter or even a month or two to increase profits. They want it now, just like a small businessperson wants results for cash flow, salary and to pay for employees, inventory and rent for God’s Sake.

    Many marketing self-proclaimed gurus think you need to be patient; “Let time work” or “Nothing Good Happens Overnight!” I say to these marketing professionals, why not take off your silly Mickey Mouse tie, spray paint your baldhead blue and become a Smurf for while? The marketing “Papa Smurf is Hear do Not Fear!” campaign?

    Yah right, listen folks if you have a marketing plan you should be getting instant results and you should attack it like the United States Military. Do not sit around and wait for results, go out and get them now. Right now, not next year.

    Patience maybe a virtue, but we were told the Catholic Priests were virtuous too and we come to find out they were bending over little kids left and right? Sorry, when it comes to virtue you can take that “Patience in Marketing Advice” and stick it where the Sun won’t shine.

    Here is the deal, your marketing should be getting the message out and the methods, media and mediums you use should be pulling for you every G-darn Day, day in and day out and if not modify your marketing plan. You must win the game and that means increases in sales and new business and more purchases fro

    Make Money Performing Magic - Where?
    Magicians and variety entertainers have many venues (places to do shows) that pay anything from extra income to a handsome living.At the top of the heap is television in the form of the occasional special and Las Vegas/Branson floor shows. Most magicians h
    Good Happens Overnight!” I say to these marketing professionals, why not take off your silly Mickey Mouse tie, spray paint your baldhead blue and become a Smurf for while? The marketing “Papa Smurf is Hear do Not Fear!” campaign?

    Yah right, listen folks if you have a marketing plan you should be getting instant results and you should attack it like the United States Military. Do not sit around and wait for results, go out and get them now. Right now, not next year.

    Patience maybe a virtue, but we were told the Catholic Priests were virtuous too and we come to find out they were bending over little kids left and right? Sorry, when it comes to virtue you can take that “Patience in Marketing Advice” and stick it where the Sun won’t shine.

    Here is the deal, your marketing should be getting the message out and the methods, media and mediums you use should be pulling for you every G-darn Day, day in and day out and if not modify your marketing plan. You must win the game and that means increases in sales and new business and more purchases fro

    How to export to China and enter the China market
    It may be a good time to enter the China market now but it is not an easy task. Many have failed entry into the China market as they do not fully understand the seriousness of the complications of the Chinese business culture in the China market.China is gr
    the United States Military. Do not sit around and wait for results, go out and get them now. Right now, not next year.

    Patience maybe a virtue, but we were told the Catholic Priests were virtuous too and we come to find out they were bending over little kids left and right? Sorry, when it comes to virtue you can take that “Patience in Marketing Advice” and stick it where the Sun won’t shine.

    Here is the deal, your marketing should be getting the message out and the methods, media and mediums you use should be pulling for you every G-darn Day, day in and day out and if not modify your marketing plan. You must win the game and that means increases in sales and new business and more purchases fro

    How to Choose Right Computer Based Training Vendors
    Everyday more training software developers and vendors join the world of IT providers, companies and individuals who usually fall into two categories: those who develop applications, and those who provide learning solutions.Because of the need for IT profes
    ce” and stick it where the Sun won’t shine.

    Here is the deal, your marketing should be getting the message out and the methods, media and mediums you use should be pulling for you every G-darn Day, day in and day out and if not modify your marketing plan. You must win the game and that means increases in sales and new business and more purchases from previous and regular customers.

    Any plan, which takes a wait and see approach is foolish, I will have none of that in my company and neither should you. Let’s get the Political Correctness and wimps the hell out marketing along with the Catholic Church Priests who molest kids out of the perish. Consider this in 2006.

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