Hub You - Business

Giving Makes Good Business Sense
We all know that company charitable giving makes a difference, some how, some way. Donations that count, charities it supports, people it helps. Besides, it’s just a good thing to do, right? But giving for the sake of gaining a bit more pr for you business or because you feel you should be the good neighbor to al

onference. During the announcements, a pre-formatted commercial from a well-known, major corporation was played on the large screens. The congregants were encouraged to shop online with a personal identification number that would guarantee special savings and discounts. Plus, the church would receive a percentage of the profits each time a purchase was

Crafting Your Company's Image By A Professional Logo
'The contents of a book can be easily assessed by its cover.' Similarly, the logo of a company or any enterprise mirrors its quality of service offered. The logos that feature on the pages are responsible in alluring the browsers. Herein lies the importance of logos.A logo incorporates within itself the vi

Have you ever considered that the church is responsible for carrying out God’s global public relations and marketing efforts? That’s right. It’s true. The church is the single most powerful and influential medium to bring transformation to neighborhoods, communities and the entire world. The proliferation of mega-churches is evidence that the message of the gospel is reaching the masses.

With the tremendous growth of the church, however, comes an even greater responsibility to preserve the integrity of the gospel message. I say this because many corporations and businesses are tapping into the power and influence of the church; but we must be careful not to succumb to the allure of commercialism, at the expense of the message. Product placement and promotion is first on the agenda of capitalistic conglomerates; but “Christ and him crucified” must remain the primary focus of every ministry.

Please don’t misunderstand me. I see nothing wrong with conducting business ethically. After all, it takes a steady stream of revenue to keep any ministry solvent. The problem occurs when turning a profit takes precedence over the conversion of souls to the Kingdom of God.

A controversy has recently surfaced, regarding whether or not ministries should link up with major corporations, to promote products and services to their congregations. Well, a short while ago, I attended a large ministry conference. During the announcements, a pre-formatted commercial from a well-known, major corporation was played on the large screens. The congregants were encouraged to shop online with a personal identification number that would guarantee special savings and discounts. Plus, the church would receive a percentage of the profits each time a purchase was

How to Protect Children from Advertising?
According to the product life-cycle theory, almost any product passes five stages during its existence regardless the desire of manufactures and customers. These stages are birth, growth, maturity, decay and atrophy. To prevent the last two stages marketologists suggest improving the product in the early stages o

f the gospel is reaching the masses.

Does Your Company Need A Business Credit Card?
All business owners had one goal, and that is for them to gain profit. Managing a business is not that easy. It requires a big sense of responsibility, hardwork and patience. But did you know that applying for a business credit card have huge advantages for your business whether it is small or big? Here are few

m, at the expense of the message. Product placement and promotion is first on the agenda of capitalistic conglomerates; but “Christ and him crucified” must remain the primary focus of every ministry.

So You Wanna Be a Sys Admin
So you wanna be a sys admin but you don’t have a clue what it entails. Well, don’t fret my pet, I will cover the basis with you and educate you so you will make an informed decision.Most students start their college years off without a solid understanding of their course of study. Book knowledge is great

istry solvent. The problem occurs when turning a profit takes precedence over the conversion of souls to the Kingdom of God.

Value Stream Mapping And Six Sigma
Business processes are similar to a river flowing in a natural direction and carrying information from point A to point B. Value Stream Mapping (VSM) is one of the techniques used in Lean Six Sigma for identifying areas of waste that need to be avoided in both manufacturing as well as office business processes.

Now, some would argue that this kind of blatant promotion is inappropriate and should not be embraced by the church under any circumstances. Others would say it’s a great idea to simultaneously offer benefits and incentives to congregants, and generate revenue for the ministry.

What do I say? Well, it’s really not my place to judge; however, I will say this. When making decisions about what’s best for public relations and ministry marketing efforts; the motive, the mission, the method and the message, must all work together to bring glory to God. When a leader approaches ministry this way, his paths will remain straight, and God’s provision will always be with him.

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Using the paper is considered gospel by many people in business. Use it wisely and it can be a good tool.

Is your company brand literally saturating your target markets? Is your company literally everywhere and on the lips of your customers, competition and vendors? Does your competitor sales teams compare themselves to you in sales calls?

Sending a card to your clients can be the ultimate form of appreciation. A lot of companies make phone calls and well, lets face it nobody wants to be interrupted in their home during dinner or any other family gathering.

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