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Hub You - Marketing - Practice What You Preach
When the first generation of women entered the workforce in earnest in the 1970s, they succeeded in the only way they could – by imitating men. Authoritarian leadership and tight control was the hallmark of that day's businessma
A great product does not necessarily mean you’ll even make enough money with it because your competitors with not-so-great products can sell more of theirs if they use certain marketing strategies that you’re not. We can learn so
If there is a discrepancy, I question them to find out more. People will either respond sheepishly "Yeah, I know" or be stunned to think that their image matters. Perhaps I'm more sensitive to this than others, but I want to work with people who are self-aware. I'm not expecting people to be perfect - I just want to ensure they personally know of what
Twenty years ago when I left the Ireland, known as the Emerald Isle, I was looking for the place where the grass is greener. We all know that faraway hills are green, and back then I was searching for my greener pastures so I loo
If there is a discrepancy, I question them to find out more. People will either respond sheepishly "Yeah, I know" or be stunned to think that their image matters. Perhaps I'm more sensitive to this than others, but I want to work with people who are self-aware. I'm not expecting people to be perfect - I just want to ensure they personally know of wha
Financial Data – What’s Needed?As a general rule, the more financial data that is available, the better. If your accounting system is sophisticated enough to produce internal Balance Sheets and P&L Statements, they are ce
Many well-known companies have famously fashioned mission, values and vision statements that claim they begin and end with their customers. Oh, but were it so in reality! Be this as it may, these carefully crafted proclamations
A co-worker is off sick for the day. Your boss gives you her work to do. How would you react?Get all of the extra work done? Get most of the extra work done? Get some of the extra work done?By getting
Marketing is all about a consistent message. How do you answer the phone? How do you respond to emails? What does your website look like? Your brochures? How do you introduce yourself?
When you meet a website designer for the first time... check out their website.
When you meet a search engine optimizer... see how easily you can find their website.
When you meet a graphics designer... inspect their business card.<
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