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Hub You - 4 Ways To Make This Year Your Most Profitable Ever
Strategy, leadership, innovation, and marketability…all are crucial to business success; however can your business execute?Small business owners normally spend countless hours organizing business plans and marketing plans without considering if they can execute the plan. Creating a plan whatever type of plan, should be your game plan to achieve your vision. This requ
• Make special 'client only' offers every now and then, where you offer the
Two situations, two perfectly acceptable experiences, but in one case, an excitement about great service and in the other case, just OK.The LaptopI have a laptop which is under warranty - 5 working day turnaround they said when I rang them about a power problem. Efficient and effective they were too.So someone came to collect it the next day and, a
These Key Performance Indicators should measure a variety of financial areas in your business e.g. value of an average transaction, cost per sale, profit margins, cost per inquiry, the lifetime value of a client etc. In this way you will have some very clear yardsticks or benchmarks on which you can base any future profit enhancement initiatives.
Write down 4 initiatives against each Key Performance Indicator that you and/or your people can do to improve on these figures. Then write down some action steps and delegate these tasks. It is important that these KPI’s are monitored on a regular ongoing basis so that you can assess the performance.
2. Revisit your Client Nurturing program. Make sure that it addresses the following points:
• You will need to have a telephone or email contact with each client at least every two months. This will depend on how frequently they purchase from you.
• Provide value-added services and information which are not directly linked to a sale, from time to time. These could include reports, golf days or 'client only' workshops.
• Make special 'client only' offers every now and then, where you offer them
As every professional politician and public relations man knows words have the power to entice, persuade and motivate people into a specific course of action.There are certain words that I refer to as "Power Words" that I learned, back in the dawn of time, when the dinosaurs still roamed the earth.For example, if I say to my daughter "clean up your room please"
Write down 4 initiatives against each Key Performance Indicator that you and/or your people can do to improve on these figures. Then write down some action steps and delegate these tasks. It is important that these KPI’s are monitored on a regular ongoing basis so that you can assess the performance.
2. Revisit your Client Nurturing program. Make sure that it addresses the following points:
• You will need to have a telephone or email contact with each client at least every two months. This will depend on how frequently they purchase from you.
• Provide value-added services and information which are not directly linked to a sale, from time to time. These could include reports, golf days or 'client only' workshops.
• Make special 'client only' offers every now and then, where you offer the
Phone calls are crucial in running a business, and telephone etiquette is integral to the success of a business communications. The telephone is one of the primary points of contact between customers and dealers for most businesses.Millions of business calls are made everyday. Proper telephone etiquette is imperative in order for a business to succeed. Etiquette means
2. Revisit your Client Nurturing program. Make sure that it addresses the following points:
• You will need to have a telephone or email contact with each client at least every two months. This will depend on how frequently they purchase from you.
• Provide value-added services and information which are not directly linked to a sale, from time to time. These could include reports, golf days or 'client only' workshops.
• Make special 'client only' offers every now and then, where you offer the
In Part 1 of this article we looked at how your employees could be brought to a level of good understanding of the hazards and how to overcome them. Part 2 looks at other aspects of your role as an employer in meeting the necessary requirements connected with your ‘duty of care'.Are you supervising your employees enough? This is not simply a matter of showing your fac
• You will need to have a telephone or email contact with each client at least every two months. This will depend on how frequently they purchase from you.
• Provide value-added services and information which are not directly linked to a sale, from time to time. These could include reports, golf days or 'client only' workshops.
• Make special 'client only' offers every now and then, where you offer the
Losing a piece of paper can cost you piece of mind, a harmonious relationship, valuable time, an account, a promotion, or even your job! October is National Clean-Out Your Files Month -- a great time to face the facts about paper.According to research sited by Abigail Sellen and Richard Harper in The Myth of the Paperless Office (MIT Press 2002), by the year 2005 ther
• Make special 'client only' offers every now and then, where you offer them a great deal because they have purchased in the past from you.
• You know that all clients are not the same. Make sure that you have reorganized your clients into 6-star, 5-star, 4-star and 3-star. You should give the 6-star clients the "6-star" treatment.
• On an ongoing basis you need to gather information on who your clients are, what their current needs are and how you can improve your level of service for them.
3. Come up with ways to make it fun for your customers to do business with you, as well as enjoyable for your team members.
Making it fun is a great way to motivate your staff, as well as getting your customers to buy from you. An example of a fun place to work is Virgin Blue Airlines, based here in Australia. The adventurous Richard Branson is the creator of this “fun factor” for the airline. When you fly Virgin you will notice that they are dramatically different to any other Australian airline company. The bright red corporate
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