Look at it this way. You are a landscape painter of good reputation. You sell your landscapes for up to $3500 each. You work hard on these paintings trying to use the best available subject, the best quality canvasses and paints, and the best skills you can muster. When a painting is finished you sign it which says, “I Joe Blow painted this landscape.”

If your reputation as an artist is good, there will always be a demand for your paintings. Would you jeopardize your reputation by putting out a series of paintings with poor subject selection, inferior canvas and paints, and sloppy skills?

Of course not!

So think the same way about your writing.

As some of you know, I will write on any subject from “aardvarks” to “zeppelins.” Most writers focus on certain related subject areas like medicine, marketing, or snowmobiling.

When you choose a subject you choose an audience. The reverse should also be true. If you choose an audience you must choose a subject in which that audience is interested.

Let’s pretend that you want to sell an article to a magazine that focuses on a particular audience. Let’s say the audience is people who raise fish as a hobby but only in salt water. The magazine is called Salt Water Fish Monthly.

You have written a dandy article on raising guppies. Would you send that to Salt Water Fish Monthly?

Answer: No! Guppies are fresh water fish. Also they are so common that even fresh-water fish hobby magazines would show no interest unless you had developed a new strain of guppy purple in color with pink poke-a-dots.

Also, don’t send that article on detecting prostate cancer early to Salt Water Fish Monthly.

So that brings up a new area for discussion, doesn’t it? Your article should be original and fresh and up-to-date.

I write many articles for the Internet. I don’t think too much about the topic. I will write on anything because I’m writing for fun.

I try to find a category for my finished article in the category list of www.ezinearticles.com.

That listing is limited and is still in a state of flux as the editor adds new topics.

For example: If I write an article on a history subject, where do I put it?

There is no history category under Education and Reference. I study the article and decide the closest fit. I may just put it under the broad heading Education and Reference. Often, I put such articles under “Kids and Teens.” I put my UFO articles there also as there is no science fiction category.

I don’t expect the editor to study my titles and add categories just for me. He has over 12000 writers to deal with. But I am one of the top writers in terms of volume, so maybe I will get some consideration for future categories.

When searching for an article on the Internet, what do you do?

Answer: You type in keywords.

We www.ezinearticles.com writers are allowed to place a limited number of keywords for each article. I generally would like to add more keywords than are allowed, so I have to edit my keywords carefully.

And now I will tell you a secret. Knowing the keyword population being used on the Internet is a valuable asset for an Internet writer. Marilyn Monroe visited our unit in Korea. The article I wrote on the subject is very popular. Why? Her name is a top listed Internet keyword.

My most popular article Ten Reasons David Letterman Wears White Sox is popular because David Letterman is popular. This article was a very slow starter but then took off and continues to rush by my other articles in terms of number of readers. It just passed Bed Bug Bites or Chicken Pox: A Definitive Analysis. Contracts that Work - So Sue Me!
While music to a lawyer’s ears, at least to his wallet, this phrase should make every business person cringe. Litigation absorbs time and money, often astonishing amounts of both. Worse, it signals a major breach in what is presumably a valuable relationship. Worst of all, it means the business problem the contract was meant to address has not been solved. Instead of one problem and a plan to resolve it, you now have two, neither of which will add to your bottom line. Avoiding such a situation requires time, thought and some effort, but all are a worthwhile investment if they produce a transaction that moves forward smoothly and efficiently.Let’s explore some of the common causes of deal failure:• The vendor is dishonest. (Customers may also be dishonest, but that raises issues outside the scope of this essay.)In some ways, this situation is the easiest to deal with. The more blatant the vendor’s misconduct, the easier it is to “pull the plug” and look for an alternative vendor. Time and money will still be lost, but the customer who acts promptly w