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Hub You - Your Business Will Not Grow Just Because
You first may be asking: what qualifies me as a Yellow Page expert? I worked as an advertising consultant for a Bell System division for nearly 25 years. During that time, I counseled about 3000 businesses in advertising design, marketing programs, and promotional campaigns. I was a top performer for about half that time and won numerous awards and honors. With that background, let me discuss the unique media known as directory advertising.In my market, we had about 80,000 businesses represented in the local city Yellow Pages. That’s a large sector of companies fairly reliant on a single product used by over 80% of the population. The Y
Are you sitting at your desk dreamily imagining yourself on a South Seas vacation? Or maybe a rollicking holiday with the family? Or maybe you’d prefer to stay home and watch some DVDs.Wanting to take some time off shouldn’t make you feel guilty. In fact, in her new book, “Time Off for Good Behavior,” Mary Lou Quinlan writes that seven out of 10 people fantasize about leaving work for a few months.What’s more, she reports that taking a break can help you feel less burned out. It can help you organize your life goals. Most people don’t realize that taking time off--guilt free--isn’t as difficult as it might seem.So don’t fee
As you know by now, to get new customers and more business, there is an easy way, which the rich do, and the hard way, which the masses do. The question is, which way do you want to do it?
The Hard Way which the masses follow is to go after and bug the heck out of people who have no interest in what you have, or have no money for what you have. Either one is the road to misery, frustration, and pathetic results. Here is what I want to know?...
“Why do we insist in working with the wrong people…people who are broke, lazy, flakes, full of do-do, don’t want what we are offering and then hope our sales skills can change them?”
The truth of the matter is we do this because we have been taught and trained to do it this way and so in our sub-conscience we believe this is the way to increase even though our results, emotions and bank account tell us this way does not work. I was on this road for 15 years and almost went bankrupt! Thank God I had the good fortune to find Mentors who got me off the hard road and put me on the easy road.
The Easy Way…in a nutshell here it is; You don’t find customers, you make yourself known so that “your customers” (people who want and can afford what you are offering) can find you! Remember, it does not matter what you sell, thousands upon thousands of people out there want it. There are so many people out there who want what you are offering that it will make you a multi-millionaire many times over. Why aren’t all those perfect cu
The Sarbanes-Oxley Act was passed on July 2002 and many public companies in the US have been implementing compliance procedures since then.Unlike other business standards, the Sarbanes-Oxley Act requires a more detailed disclosure in its filings with the US Securities and Exchange Commission (SEC) on everything that might affect a company’s business and financial performance.The Sarbanes-Oxley Act requires that public companies use well established "disclosure controls and procedures" for all intellectual property (IP) assets so this vital information is first presented to the management of that company well before it’s revealed to the
The Hard Way which the masses follow is to go after and bug the heck out of people who have no interest in what you have, or have no money for what you have. Either one is the road to misery, frustration, and pathetic results. Here is what I want to know?...
“Why do we insist in working with the wrong people…people who are broke, lazy, flakes, full of do-do, don’t want what we are offering and then hope our sales skills can change them?”
The truth of the matter is we do this because we have been taught and trained to do it this way and so in our sub-conscience we believe this is the way to increase even though our results, emotions and bank account tell us this way does not work. I was on this road for 15 years and almost went bankrupt! Thank God I had the good fortune to find Mentors who got me off the hard road and put me on the easy road.
The Easy Way…in a nutshell here it is; You don’t find customers, you make yourself known so that “your customers” (people who want and can afford what you are offering) can find you! Remember, it does not matter what you sell, thousands upon thousands of people out there want it. There are so many people out there who want what you are offering that it will make you a multi-millionaire many times over. Why aren’t all those perfect c
Through my own two major career changes, and after coaching many people through successful career change, I have determined six useful strategies for navigating this life passage with skill, perspective, humor, a sense of adventure, and a great outcome.First of all, know up front that few people feel skilled at figuring out a new career or finding that next job. Most people find the task daunting. If you are someone who is used to feeling on top of your game, be willing to be out of your comfort zone on this one – chances are, this is not your game. And if you are usually a not-too-confident person, know that in this context, you are not alon
“Why do we insist in working with the wrong people…people who are broke, lazy, flakes, full of do-do, don’t want what we are offering and then hope our sales skills can change them?”
The truth of the matter is we do this because we have been taught and trained to do it this way and so in our sub-conscience we believe this is the way to increase even though our results, emotions and bank account tell us this way does not work. I was on this road for 15 years and almost went bankrupt! Thank God I had the good fortune to find Mentors who got me off the hard road and put me on the easy road.
The Easy Way…in a nutshell here it is; You don’t find customers, you make yourself known so that “your customers” (people who want and can afford what you are offering) can find you! Remember, it does not matter what you sell, thousands upon thousands of people out there want it. There are so many people out there who want what you are offering that it will make you a multi-millionaire many times over. Why aren’t all those perfect c
Remain pleasant. Once you have decided to move to a new company, continue to be pleasant with the people you worked with and make sure you follow procedures.Check on the notice period It could be 1 week or 3 months, make sure you know this before you commit to a start date with the new company.Give your notice in writing Be clear and concise. You don't need to note down all the reasons you hate your boss or company. You may want to work with the person or company in the future.Think hard before accepting a counter offer You may be offered more mon
The Easy Way…in a nutshell here it is; You don’t find customers, you make yourself known so that “your customers” (people who want and can afford what you are offering) can find you! Remember, it does not matter what you sell, thousands upon thousands of people out there want it. There are so many people out there who want what you are offering that it will make you a multi-millionaire many times over. Why aren’t all those perfect c
Go Into The Summer Proud Of What You've AccomplishedStudy hard! The first piece of advice you should hear about having an enjoyable summer is that you should work hard in school BEFORE your summer vacation. Go into the summer break as a triumphant young scholar who has had victory over every exam and paper they threw at you over the course of the school year. Of course, you can still have a great summer even if you got a D in physics, but you'll have an even better one if you buckle down and get that B, or A.Make Sure You Enjoy Your Summer By Planning ItHow will you plan this summer when you're busy studying for physics? Especia
Rule #1:
It is your responsibility to make yourself visible in the market place, Not your customer’s responsibility to find you playing Peek-a-Boo for you!
If your business, income and profits are not where you want them to be, you don’t have a money problem you have an exposure problem. If you think you lack customers or new business, think again, what you lack is adequate exposure. Better known as “Market Presence”.
The fastest pathway to cash and more business is through “Aggressive Exposure”. The more people know that you are on this planet the more customers and business you will get. There really is no such thing as selling unless you are addicted to misery. Let me give you an example…
Last week I went shopping for a new bed. I don’t know about you, but getting a great nights sleep is very important to me. Personally, the quality of the bed I sleep on determines the quality of sleep I get. So when I went looking for a bed, it was already set in my mind that I was going to spend $3,000 plus for the mattress. When I walked into the show room of that store I was pre-sold, I was that salesman’s perfect customer. I told Jr. to hold the shop talk, just show me your best bed and educate me on it.
The point is how did Jr. get so lucky and get this sale? His boss had the good sense to consistently make his Market Presence known
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