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Hub You - Fans, Not Customers
Has a state of exhaustion overcome your good intentions to stay focused on a job search? At a recent networking seminar for unemployed executives, several volunteered that they had been unemployed for months. Many were burned out, burned up and just plain tired. If that sounds like you, now is the time to re-examine their job search strategy and kick it up a few notches! Imagine a tired long-distance runner nearing the finish line. What does he do? Fall out of the race or dig deeper for the extra spurt of energy needed to cross that line? Let's look at some ways to enhance a job search that will help speed up reemployment.Boost Your Activity How do you track your job search activities? Do you have a system in place to keep your contacts organized so you can methodically follow up on a regular basis? Do you set goals and reward yourself when you meet them? Organization is the only way to stay on top of all the activity surrounding a professional search. Utilizing technology can save
Let’s ask Webster. It defines a fan as an “enthusiastic devotee or an ardent admirer or enthusiast.” They also have related words for fan like: addict, aficionado, buff, bug, devotee, enthusiast, fanatic, fa
When preparing for your interview, you need to be ready to discuss your accomplishments. Surprisingly, many people are reluctant to talk about their accomplishments. But this is exactly what the interviewer wants to hear from you.Discussing your accomplishments separates you from the rest of the people applying for the job. It helps you stand out and show that you are more qualified than the others. Remember, the whole point of an interview is to sell yourself to the interviewer. He or she needs to know that you are the right person for the position.Below are some of the subjects you need to be ready to discuss during the interview. Think of what accomplishments you made in each of these subjects. For the last subject, which is about the company you want to work for, make sure you do your research on the company before the interview.If the interviewer asks you what do you know about their company, and you don‘t know what industry their in, their mission statement, who their customers are, then the in
And each day when I look at those faded pieces of cardstock, I don’t just think about some of the greatest memories of my life.
I think about being a fan.
A fan who would stop at nothing to watch his favorite bands play live - even if he’d already seen them 8 times before; even if he had to drive three hours each way; even if he had to skip school to wait in line to get tickets; and even if it meant staying out all night and failing his marketing exam the next morning.
Because that’s what fans do.
But does the term “fan” ONLY refer to a music lover, sports enthusiast or dedicated follower of a performing art? What about business?
Let’s ask Webster. It defines a fan as an “enthusiastic devotee or an ardent admirer or enthusiast.” They also have related words for fan like: addict, aficionado, buff, bug, devotee, enthusiast, fanatic, fan
I’ve been a designer and advertising consultant for over 35 years. I’ve seen my share of business cards and I have a few words addressed to those companies that might benefit from my expertise. I’m not talking to those professionals that are categorized by attorneys, physicians, dentists, insurance agents and accountants. You’ve seen their cards that are traditional black raised print on a white uncoated cover stock paper. They probably also contain a tastefully, understated logo, or credential, of their profession. To those of you I say, that’s barely adequate.Instead, I’m speaking to the average company that has a basic logo and spent between $50 and $100 on a thousand stock cards that a local ‘Quick Print,’ provides. They often have a plethora of sample borders, backgrounds, and other templates from which you can choose. Then one gives the printer the pertinent data and bam! You have a profession-looking card.Now so fast. Have you ever considered what the business card means to the business? That lowly piece of
And each day when I look at those faded pieces of cardstock, I don’t just think about some of the greatest memories of my life.
I think about being a fan.
A fan who would stop at nothing to watch his favorite bands play live - even if he’d already seen them 8 times before; even if he had to drive three hours each way; even if he had to skip school to wait in line to get tickets; and even if it meant staying out all night and failing his marketing exam the next morning.
Because that’s what fans do.
But does the term “fan” ONLY refer to a music lover, sports enthusiast or dedicated follower of a performing art? What about business?
Let’s ask Webster. It defines a fan as an “enthusiastic devotee or an ardent admirer or enthusiast.” They also have related words for fan like: addict, aficionado, buff, bug, devotee, enthusiast, fanatic, fa
You want to have at least three qualified vendors to participate in any competitive bidding process. The best way to guarantee qualified vendor participation is to make yourself accessible so vendors can ask you questions. Not many eRFXs or reverse auctions are perfect in everyway and answer all the questions that the vendors may have. Always include your desk number, fax number and email in all your communications. This will put the vendors at ease because if they know how to get in touch with you, they are more likely to ask questions and feel more comfortable doing business with you.Keep in mind that none of the communication methods work all by themselves. If you do receive questions, answer them soon. Even if it is a simple message that says, “I do not have the answer right now, but I will get back to you when I do get an answer.” A little goes a long way when in comes to communication. No communication will get you nowhere, and possibly no bids.Keep in mind that you will need to communicate with the vendors
I think about being a fan.
A fan who would stop at nothing to watch his favorite bands play live - even if he’d already seen them 8 times before; even if he had to drive three hours each way; even if he had to skip school to wait in line to get tickets; and even if it meant staying out all night and failing his marketing exam the next morning.
Because that’s what fans do.
But does the term “fan” ONLY refer to a music lover, sports enthusiast or dedicated follower of a performing art? What about business?
Let’s ask Webster. It defines a fan as an “enthusiastic devotee or an ardent admirer or enthusiast.” They also have related words for fan like: addict, aficionado, buff, bug, devotee, enthusiast, fanatic, fa
Career services are often overlooked by students, but they actually offer some of the most important services at your university, and generally, the service is absolutely free. Why do they get so little attention? Some students don't know about them while others believe that they can only help if you haven't chosen a major. In fact, they can be your greatest tool for success.Career Choice AssistanceFirst, let's talk about the most well-known role of career services. They help people who don't know what they want to do figure it out. They offer self-assessments and interest batteries in order to help confused students choose a career. Career services can also help set up shadowing opportunities so that students can see whether they would really enjoy a specific career or whether they should keep looking.Learning AssessmentsCareer services is also the department that generally takes over study skills and learning assessments. They are available to help you determine how you learn and strategically creat
Because that’s what fans do.
But does the term “fan” ONLY refer to a music lover, sports enthusiast or dedicated follower of a performing art? What about business?
Let’s ask Webster. It defines a fan as an “enthusiastic devotee or an ardent admirer or enthusiast.” They also have related words for fan like: addict, aficionado, buff, bug, devotee, enthusiast, fanatic, fa
As more and more people get their news from MSN, Google and Yahoo, less and less are relying on the local newspapers. In this day and age with 200 channels of Satellite Radio, 400 Channels of Satellite TV, instant breaking news by email and online news gathering of search engines the newspaper industry is taking a hit. Some say they are taking it in stride and are a valuable resource for news both local and regionally. Others completely disagree. For instance I currently take about 40 key word news items on Google News Alerts. These are things, which include my personal interests and business interests. Most people now who are Internet Savvy get their news online and only occasionally buy a newspaper from the rack. As a matter of fact they may only casually glance at the newspaper delivered to their house and even then only articles, which give a second or third opinion from that of the Internet or TV news.Some newspapers are watching their advertisers disappear for Internet, Cable TV and radio, as the ads are not pulling
Let’s ask Webster. It defines a fan as an “enthusiastic devotee or an ardent admirer or enthusiast.” They also have related words for fan like: addict, aficionado, buff, bug, devotee, enthusiast, fanatic, fancier, fiend, freak, lover, maniac, nut, groupie; admirer, collector, connoisseur, dilettante; authority, expert; cultist, disciple, follower, votary; backer, patron, promoter, supporter; partisan, zealot; booster, rooter and well-wisher.
Aha! Interesting. So it isn’t just painted faces and screaming audience members; it’s simply someone who “loves your stuff.” For example, maybe someone’s been to your website before. Bought your products before. Worked with your people before. Stayed at your hotel before.
Then one day they come to you and say, “You know, I just LOVE your stuff.”
If you ever hear those beautiful words come out of your customer’s mouth, congratulations - you have a fan. And fans are the most important people in your business.
Fans are better than customers because they’re devoted to you and your company. They stick with you and come back for more. And most importantly, they tell all their friends to do the same.
So the question is: how can companies create and keep their fans?
Well, since the term “fan
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