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Hub You - 7 Things You Should Never Say to a Potential Customer
The expansion of health industry in the form of pharmaceutical companies has opened up numerous job opportunities. Since, the Pharmaceutical companies manufacture medicines and drugs, a large number of work force gets employed owing to its huge strata of departments. Right from scientists who carry out the discovery of new and effective drugs, to doctors and specialists who put the discovery to good use, form a part of the health industry. Research is an important aspect of this industry and the researchers are responsible to study genetic and cellular structures of various diseases.Other important departments of the company include the quality t
A recent survey by Salary.com shows employee productivity may not be all that employers would like. According to the survey, “the average worker in the US admits to frittering away 2.09 hours per eight hour workday”. This figure does not include lunch breaks or other scheduled break-time.In Wisconsin, for every eight hours work an employer pays for, the employee is likely to deliver less than six. Respondents admit to wasting 2.8 hours on activities such as:• Surfing the Internet for personal use• Socializing with co-workers• Conducting personal businessTake out employer sanctioned time off such as lunch breaks, vac
Customers expect a certain kind of behaviour from companies and if we want to stay in business, it is our job as service providers or manufacturers to stand up to those expectations. There are certain things that are a total no-no while communicating with a customer. It will be a good idea to remember these things and have them as a ready checklist with you, always
1. Never say to a potential customer: We don't accept credit cards. As a business entity you are expected to accept credit card payments. Your inability to accept credit card payment may disappoint your customers and they may move to another supplier. As a business entity you can get your own merchant account to process credit card payments.
Bottom line - Accepting and processing credit card payments is a real must for any business and you must have a provision to do so. - if they understand the qualification process before applying. (We'll cover that in another article.)
2. Never say to a potential customer: Allow us 3-4 weeks for shipping. Please remember that when a customer is ready to buy, he wants the product immediately. If you tell a potential customer that he has to wait for some days/time before he can actually make use of the product, he will usually turn to the supplier who can supply the goods faster.
Bottom Line: To avoid losing customers, offer only those products that you can ship immediately or latest by the next day. For any a business entity it is criminal to expect customers to wait for the products after having made the decision to buy.
3. Never indicate to a potential customer: No questions entertained! The potential customers may want to speak to you before placing their orders, to clarify some doubts. But if your website does not include a contact number, then in a way you are telling the prospects that you do not entertain questions and calls, and this may discourage sales. It is human nature for people to make personal contact with the seller before they actually buy.
Bottom Line: To avoid losing sales and customers, always include a contact phone number in your web site, press releases, sales letters and advertisement messages.
4. Never indicate to a potential customer: We aren't interested in taking your call. All incoming calls to your business should be answered without fail, either by a live person during business hours or by a professional voice mail system after office hours. If business phones go unanswered then the potential customer can get a doubt regarding the reality of your business. They would want to place orders with a business that answers their calls. To always remain in touch with the customer, divert your office phone lines to your mobile phone, even during hours you are away from the office, especially if you do not have
Recently I come across the following scale in a national research report to grade each state’s education performance within numerous areas. Do you see anything questionable about this scale?Grading Curve: A (93-100), A- (90-92), B+ (87-89), B (83-86), B- (80-82), C+ (77-79), C (73-76), C- (70-72), D+ (67-69), D (63-66), D- (60-62), F (0-59)If you aren’t scratching your head yet, please allow me ask another question. If you are an employer, a human resource or a quality control manager what expectations do you have toward the performance of your employees? In other words, do you expect your employees to know 50%, 60%, 75%, 8
Bottom line - Accepting and processing credit card payments is a real must for any business and you must have a provision to do so. - if they understand the qualification process before applying. (We'll cover that in another article.)
2. Never say to a potential customer: Allow us 3-4 weeks for shipping. Please remember that when a customer is ready to buy, he wants the product immediately. If you tell a potential customer that he has to wait for some days/time before he can actually make use of the product, he will usually turn to the supplier who can supply the goods faster.
Bottom Line: To avoid losing customers, offer only those products that you can ship immediately or latest by the next day. For any a business entity it is criminal to expect customers to wait for the products after having made the decision to buy.
3. Never indicate to a potential customer: No questions entertained! The potential customers may want to speak to you before placing their orders, to clarify some doubts. But if your website does not include a contact number, then in a way you are telling the prospects that you do not entertain questions and calls, and this may discourage sales. It is human nature for people to make personal contact with the seller before they actually buy.
Bottom Line: To avoid losing sales and customers, always include a contact phone number in your web site, press releases, sales letters and advertisement messages.
4. Never indicate to a potential customer: We aren't interested in taking your call. All incoming calls to your business should be answered without fail, either by a live person during business hours or by a professional voice mail system after office hours. If business phones go unanswered then the potential customer can get a doubt regarding the reality of your business. They would want to place orders with a business that answers their calls. To always remain in touch with the customer, divert your office phone lines to your mobile phone, even during hours you are away from the office, especially if you do not have
Corporate mergers and acquisitions are quite common these days. In 2004 deals worth over $800 billion were concluded, up 50% from the previous year. This trend is expected to sustain during the rest of the decade.Basically, mergers and acquisitions are meant for consolidation and growth of a corporation. For instance, a retail chain, which has a strong presence in the East Coast, wants to expand its business to the West. It could either put up its own facilities, which is a time-consuming process, or acquire a large chain or several local chains.There could be other reasons as well for mergers and acquisitions. A profit-making company coul
Bottom Line: To avoid losing customers, offer only those products that you can ship immediately or latest by the next day. For any a business entity it is criminal to expect customers to wait for the products after having made the decision to buy.
3. Never indicate to a potential customer: No questions entertained! The potential customers may want to speak to you before placing their orders, to clarify some doubts. But if your website does not include a contact number, then in a way you are telling the prospects that you do not entertain questions and calls, and this may discourage sales. It is human nature for people to make personal contact with the seller before they actually buy.
Bottom Line: To avoid losing sales and customers, always include a contact phone number in your web site, press releases, sales letters and advertisement messages.
4. Never indicate to a potential customer: We aren't interested in taking your call. All incoming calls to your business should be answered without fail, either by a live person during business hours or by a professional voice mail system after office hours. If business phones go unanswered then the potential customer can get a doubt regarding the reality of your business. They would want to place orders with a business that answers their calls. To always remain in touch with the customer, divert your office phone lines to your mobile phone, even during hours you are away from the office, especially if you do not have
Some folks say that all news is good news and therefore you would assume that these same folks think that all advertising even crappy advertising is better than no advertising. Well those are both mistakes when it comes to building brands, communicating with customers or driving targeted sales to your company. Crappy advertising hurts your business and it can even kill many years of hard fought brand name.So how can crappy advertising kill your business? Well, it can confuse your customer and therefore hurt future sales that would have eventually come your way. Crappy advertising that is cluttered is also confusing and complicates the choices o
Bottom Line: To avoid losing sales and customers, always include a contact phone number in your web site, press releases, sales letters and advertisement messages.
4. Never indicate to a potential customer: We aren't interested in taking your call. All incoming calls to your business should be answered without fail, either by a live person during business hours or by a professional voice mail system after office hours. If business phones go unanswered then the potential customer can get a doubt regarding the reality of your business. They would want to place orders with a business that answers their calls. To always remain in touch with the customer, divert your office phone lines to your mobile phone, even during hours you are away from the office, especially if you do not have
Color Psychology and BrandingColor is probably one of the most powerful psychological tools and we are often not even aware of its power. If you didn’t know it by now, the industrial psychology has a special field that studies the in-depth psychology of color.Color is a very important factor in online branding, not solely for logos, but for web graphics in general. A simple shade of red could either send a good, positive message or generate an aggressive state of mind. To put it clear: color drives emotions and emotions are the most important factor in decision-making.Color psycholo
The same is true with fax calls. All businesses are expected to have a fax machine to be able to receive a question from a customer, an order from a buyer or anything else. You can not tell a customer that you will receive the fax message on somebody else's machine!
Bottom Line: Make sure your business phones are answered at all times by a person or a voice mail system or the calls are forwarded to your cell phone. You must make provision to receive fax messages, if you do not have a separate fax machine.
5. Should never have to say to a potential customer: We don't have a web site. It has become mandatory for all businesses to have a website, where the potential customers can get information about your company, the products you offer, sales support that you give, along with your physical location and contact information. Potential customers have their first interaction with a company through their website.
Bottom Line: It is expected for all businesses to have a website that is easily navigable and provides the information that potential customers will be looking for.
6. Should never have to say to a potential customer: Sorry, I am not carrying a business card. You should always carry your business card, even in non-business environments, because you never know when you may have to use one. At times contacts of potential customers may need your card to pass it on to the potential customer.
Bottom Line: Make sure you carry your business cards wherever you go, you may have to use one anytime, anywhere. The business card should give your name, your company name, your website address, email address and if possible a liner about what you offer.
7. Never indicate to a potential customer: our product can accomplish everything and anything you ever wanted in this kind of product. It is not possible for your product to get the moon for your customers, however great a product or service you may have. When asked about the features of your product, never exaggerate. Be honest when talking about product features, to the potential customers. Do not mislead potential customers about what your product can and can not do, people generally appreciate honesty.
Bottom Line: Never exaggerate about product features to t
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