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Hub You - 3 Ways to Find Your Niche as a Freelance Writer
Search engine optimization is a great way to bring awareness of your web site to the online community. Search engine optimization is the process of making your web site more accessible to the major search engines that index and rank web sites each time someone performs a search for a specific word or phr
2. Niche by medium...
In this scenario, you make a particular medium your specialty. After my years with the pharmaceutical industry, I decided to specialize as a direct mail copywri
One of the advantages of working for yourself is you can write off a lot of different expenses to lower your taxable earnings. One deduction that is very popular is business mileage. Any mileage you undertake for business purposes can be converted into a very healthy tax deduction.The IRS changes t
"Direct mail for software? You should get in touch with Bob. That's what he does." Insert your own name and specialty where appropriate.
You can't get that kind of awareness or referral if you're someone who just writes about anything in any medium. Nobody is going to believe that you are a trusted expert in absolutely everything.
So how do you determine a viable 'niche'? You have three choices...
1. Niche by industry...
That is to say, work within a particular industry. For years I worked with pharmaceutical clients. All my clients were drug companies. I wrote direct mail, brochures, sales aids, video scripts. I wrote anything, so long as it was about pharmaceuticals. That was my niche. And my clients knew that I was knowledgeable in that area. So they came to me.
2. Niche by medium...
In this scenario, you make a particular medium your specialty. After my years with the pharmaceutical industry, I decided to specialize as a direct mail copywrit
Are you getting ready to launch a new website online with a brand new domain name? You may want to consider registering a deleted domain name instead. Here are some of the benefits to consider from this strategy.Take advantage of previous backlinksQuite a few deleted domain
You can't get that kind of awareness or referral if you're someone who just writes about anything in any medium. Nobody is going to believe that you are a trusted expert in absolutely everything.
So how do you determine a viable 'niche'? You have three choices...
1. Niche by industry...
That is to say, work within a particular industry. For years I worked with pharmaceutical clients. All my clients were drug companies. I wrote direct mail, brochures, sales aids, video scripts. I wrote anything, so long as it was about pharmaceuticals. That was my niche. And my clients knew that I was knowledgeable in that area. So they came to me.
2. Niche by medium...
In this scenario, you make a particular medium your specialty. After my years with the pharmaceutical industry, I decided to specialize as a direct mail copywri
One thing that many high schools today fail to teach students is finance management. Studies have shown that many students graduate from high school without knowing the basics of personal finance. Many of these same students will shortly be sent a credit card after their graduation and because of this it
So how do you determine a viable 'niche'? You have three choices...
1. Niche by industry...
That is to say, work within a particular industry. For years I worked with pharmaceutical clients. All my clients were drug companies. I wrote direct mail, brochures, sales aids, video scripts. I wrote anything, so long as it was about pharmaceuticals. That was my niche. And my clients knew that I was knowledgeable in that area. So they came to me.
2. Niche by medium...
In this scenario, you make a particular medium your specialty. After my years with the pharmaceutical industry, I decided to specialize as a direct mail copywri
For many of us, it is time to start thinking about packing our suitcases and jetting off on our summer holidays/vacation. When I had a 'normal' job, this was a time to get out of the office and completely forget about work for a couple of weeks. Things are somewhat different now though as an Internet bu
2. Niche by medium...
In this scenario, you make a particular medium your specialty. After my years with the pharmaceutical industry, I decided to specialize as a direct mail copywri
Being a working mom means you have two full-time jobs – your family and your career. The last thing you want to deal with are your finances. As if you don’t have enough to worry about! However, they can’t be ignored, especially with kids in the picture. Use these seven steps as a guideline to ease yo
2. Niche by medium...
In this scenario, you make a particular medium your specialty. After my years with the pharmaceutical industry, I decided to specialize as a direct mail copywriter. And for that period, about 15 years, I ONLY write direct mail and associated media...like inserts, fliers, postcards etc. I was a direct response specialist. And I wrote for all kinds of different industries - financial, cable TV, magazine publishers and more.
My specialty, my niche, was as a direct response copywriter. Other writers have built their careers around writing annual reports, radio scripts, white papers etc.
3. 'Double-Niche'
When you double-niche you are making a specialty of serving a single industry through a single medium. For instance, writing direct response for the financial industry. And ONLY writing direct response for the financial industry.
In conclusion...
As I said at the beginning, you can't be an expert at everything...not within every industry, not with every medium. So you need to take some steps to find your niche.
How do you choose? First, know you
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