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Hub You - Are You Referable?
If I asked you to describe your ideal car...assuming no limits...how would you describe it? Most people can describe their ideal car in great detail--from the make,model, features, and color, to any accessor
Being technically competent is not enough to build a growing business. You may be a terrific lawyer, doctor, accountant, broker, supplier, programmer, manufacturer or car mechanic, but if you don't keep your promises in every way, you just won't be referred.
Action Step
The Internet has made available large amounts of information on various topics and the public is seeing more every day the value of this information. Criminal records are part of this information that indivi
My friend Treva recently experienced a car breakdown in Los Angeles. Her vehicle was towed to a nearby service station where the manager put her at ease with his comfortable style and obvious expertise. He promised to call her the next morning with an evaluation and an estimate.
She took the bus home. The next morning, he did not call. She called him in the afternoon. He apologized and agreed to call her back by the end of the day. But he didn’t. She reached him again the next morning. This time he promised to call back within 45 minutes. Two hours later, he still had not called.
In the end, Treva’s car was very well repaired. The manager gave her a clear explanation of what had gone wrong and charged her a very reasonable price.
I asked if she would take her car to this person in the future. She paused and replied, ‘Yes. I can trust him to take good care of my car. But I won’t refer him to anyone else. I can’t trust him to take good care of my friends or my colleagues.’
Key Learning Point
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Being technically competent is not enough to build a growing business. You may be a terrific lawyer, doctor, accountant, broker, supplier, programmer, manufacturer or car mechanic, but if you don't keep your promises in every way, you just won't be referred.
Action Steps
Why is it a good idea to start a home business? Taxes. There are a lot of tax deductions that help lower your tax bracket. Working from home is a great way to make money, save money and keep your money.omised to call her the next morning with an evaluation and an estimate.
She took the bus home. The next morning, he did not call. She called him in the afternoon. He apologized and agreed to call her back by the end of the day. But he didn’t. She reached him again the next morning. This time he promised to call back within 45 minutes. Two hours later, he still had not called.
In the end, Treva’s car was very well repaired. The manager gave her a clear explanation of what had gone wrong and charged her a very reasonable price.
I asked if she would take her car to this person in the future. She paused and replied, ‘Yes. I can trust him to take good care of my car. But I won’t refer him to anyone else. I can’t trust him to take good care of my friends or my colleagues.’
Key Learning Point
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Being technically competent is not enough to build a growing business. You may be a terrific lawyer, doctor, accountant, broker, supplier, programmer, manufacturer or car mechanic, but if you don't keep your promises in every way, you just won't be referred.
Action Step
If you need a business card, what do you do?Well, you can go to the nearest computer shop or printing company that does business card printing. Of course, in choosing that option, you have to shell ou
In the end, Treva’s car was very well repaired. The manager gave her a clear explanation of what had gone wrong and charged her a very reasonable price.
I asked if she would take her car to this person in the future. She paused and replied, ‘Yes. I can trust him to take good care of my car. But I won’t refer him to anyone else. I can’t trust him to take good care of my friends or my colleagues.’
Key Learning Point
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Being technically competent is not enough to build a growing business. You may be a terrific lawyer, doctor, accountant, broker, supplier, programmer, manufacturer or car mechanic, but if you don't keep your promises in every way, you just won't be referred.
Action Step
Why do so many people post their resumes on the Internet when the rate of success is actually LOWER than finding a job with classified advertising in a local newspaper?Actually, according to the ever-
Key Learning Point
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Being technically competent is not enough to build a growing business. You may be a terrific lawyer, doctor, accountant, broker, supplier, programmer, manufacturer or car mechanic, but if you don't keep your promises in every way, you just won't be referred.
Action Step
We already know this from our history books. If you want to make money today, you must first look back in time to the first time in history that a large portion of our country all tried to get rich at the sa
Being technically competent is not enough to build a growing business. You may be a terrific lawyer, doctor, accountant, broker, supplier, programmer, manufacturer or car mechanic, but if you don't keep your promises in every way, you just won't be referred.
Action Steps
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Promises are the foundation of reputation. Make them, and keep them.
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