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  • Hub You - Lessons from Donald Trump and The Apprentice: A Career Coach's Perspective

    The Brand Story - A Tale Worth Telling
    Every Business Has A Story To TellEverybody likes a good story and why not? Stories are entertaining, instructive, engaging and above all human; they connect people to people, and businesses to customers. Stories are about communication and communication is the essence of marketing.We have at our disposal the greatest communication tool the world has ever known, the Internet, and we are wasting it. Websites are used as if they were corporate brochures. The techno-experts would even have us remove its visual and kinetic elements, and turn it into an academic-style
    p for creating elaborate scenarios that force candidates into roles they'll never need once they're safely inside real boardrooms.

    2. Prepare to confront sexism in the 21st century.

    Critic

    Bulgarian Property Hotspots
    So much has been written and said about the current prospects for the investment property market in Bulgaria now that the nation has joined the European Union; opinion ranges from those who believe the hike in property prices prior to EU accession represented the majority of the positive adjustment due in Bulgaria, to those who are certain that property prices could now mirror those of other recent EU entrants where prices doubled following accession.Some emerging hotspots are Veliko Tarnovo, which is a stunningly beautiful town with amazing architecture and great tourism interest;
    What can we learn about careers from watching Donald Trump and The Apprentice?

    1. Recognize that job tests don't always correspond to job realities.

    Hundreds of companies screen candidates through psychological tests, stress interviews, group interviews, role-playing and a whole lot more. Do these tests make sense?

    * Martin Seligman found that optimism often outweighed raw sales talent when he tested Metropolitan Life sales representatives.

    * Lawyers tell me that law school tests have little relation to what they do on a day-to-day basis, especially if they're litigating or negotiating.

    * And most of us would agree: The way we act during an interview or role play doesn't predict how we'll survive and thrive on a day-to-day basis.

    So we can't fault Donald Trump for creating elaborate scenarios that force candidates into roles they'll never need once they're safely inside real boardrooms.

    2. Prepare to confront sexism in the 21st century.

    Critics

    What Are You Waiting For? Send Your Resume Here's How
    Your r?sum? is finely tuned and you are ready for it to get noticed. You've worked with a Career Coach, done your research and optimized your r?sum? with keywords for your professional expertise. Each keyword is backed with the integrity of your experience and/or study.What is the best way to send it to a hiring manager?There are four versions of your r?sum? you will want to think about having ready, depending on the company you choose or the manner in which you apply.The hard-copy version will be brought with you to interviews, distributed among hiring managers, ma
    hrough psychological tests, stress interviews, group interviews, role-playing and a whole lot more. Do these tests make sense?

    * Martin Seligman found that optimism often outweighed raw sales talent when he tested Metropolitan Life sales representatives.

    * Lawyers tell me that law school tests have little relation to what they do on a day-to-day basis, especially if they're litigating or negotiating.

    * And most of us would agree: The way we act during an interview or role play doesn't predict how we'll survive and thrive on a day-to-day basis.

    So we can't fault Donald Trump for creating elaborate scenarios that force candidates into roles they'll never need once they're safely inside real boardrooms.

    2. Prepare to confront sexism in the 21st century.

    Critic

    Picking Your Preferred Vendors - The Intelligent Ways
    One of the hottest trends in the staffing industry is the corporate implementation of the Preferred Vendor List, a company's own elite collection of staffing suppliers. Although companies develop these staffing vendor lists for very good reasons, as we’ll see below, there are also four inherent challenges with this management tool.Limited view of the talent market (You're dependent on the talent pool of each of the preferred staffing suppliers on your list) Staffing vendor complacency (Once a staffing supplier makes the cut, they may be less responsive to your re
    alent when he tested Metropolitan Life sales representatives.

    * Lawyers tell me that law school tests have little relation to what they do on a day-to-day basis, especially if they're litigating or negotiating.

    * And most of us would agree: The way we act during an interview or role play doesn't predict how we'll survive and thrive on a day-to-day basis.

    So we can't fault Donald Trump for creating elaborate scenarios that force candidates into roles they'll never need once they're safely inside real boardrooms.

    2. Prepare to confront sexism in the 21st century.

    Critic

    Online Backup Or Tape Backup - Confused About Which To Choose?
    We work in an increasingly data driven business environment where your business critical data is the core of your business. It is estimated that 60% of companies that lose their data shut down within 6 months. We are all aware of the pitfalls of inadequate backups - the problem is what to do about it. What's the most effective way to backup and secure your data?Online backup or tape - what's the answer? As with a lot of things in life the answer is not straightforward and the solution probably falls somewhere in the middle. In other words a combination of tape and online
    negotiating.

    * And most of us would agree: The way we act during an interview or role play doesn't predict how we'll survive and thrive on a day-to-day basis.

    So we can't fault Donald Trump for creating elaborate scenarios that force candidates into roles they'll never need once they're safely inside real boardrooms.

    2. Prepare to confront sexism in the 21st century.

    Critic

    Are Your Intentions Clear in Your Job Search?
    1. Do you REALLY know what you want?2. Do you know yourself well? What your interests, talents, and transferable skills are?3. Are you articulate? Can you explain what you want and do it clearly?4. Do you have supportive people interested in you and your welfare? If not, find some, NOW!5. Do you have a network of contacts? Start with your friends.6. Do you rely too much on the "want ads". Don't.7. Do you have an agenda of who to see, who to talk to, who to network with, every day of your job search?8. Do you have good job skills?9. D
    p for creating elaborate scenarios that force candidates into roles they'll never need once they're safely inside real boardrooms.

    2. Prepare to confront sexism in the 21st century.

    Critics -- and Caroline --may raise their eyebrows when women use sex to sell. Season 1 brought overt flirting and short short skirts. Season 2 brought Ivana Ma, who will unfortunately be remembered for downloading her skirt to reveal some flowered bikini something or other.

    But let's face it, folks. Who chose these contestants?

    Twenty-something women wear tank tops and short skirts -- no big deal, they would say. They mostly have long straight hair and they're above- average attractive. Trump regularly brings up gender issues -- even dividing teams along male vs. female lines -- and obviously has an eye for the ladies. He's another generation.

    But even the young men on the show aren't immune. Discussing the magnificently blond Jennifer, one young man summarizes: she's a lawyer, s

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