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Hub You - Why Testimonials Are The Only Proof You've Got?
Webinar is the buzz in the industry to attract prospects. One of the successful campaigns in online marketing is webinar. Introduced to educate clients more about the company and products are now a strong tool to attract new prospects and we find many online information providers cashing on promoting webinars. Just imagine, you visiting a technology website, find a link talking about interactive information and you access. Now your information is a source of revenue for this webm
A feedback questionnaire, that is well thought out, could not only be used to improve your service, but also parts of it could be extracted and put together to make up the testimonial, with the customers permission of course.
Testimonials are a great tool for closing sales. They remove any doubt, reduce the risk, confirm the value and smooth the way to a sale. Great testimonials will sell much more product or services than you ever could!
So if you don't have any testimonials, you need to correct this now! List your 10 best customers, call them, offer to buy them lunch and get those testimonials. And if it feels awkward to ask them, then your relationship is weak, to the p
Sociologists put 100 people in a room for fifteen minutes. They secretly instructed two of those people to say only negative things, and the other 98 to say only positive things. Guess how long it took the two negative people to find each other and talk? Fifteen minutes! Like attracts like.Some entrepreneurs love to blame their bad financial circumstances on others. But when things are good, they’re quick to take credit for it. That doesn’t make sense. Two entrepreneurs in
If you are trying to close a $10,000 deal, would it help if the potential customer could talk to a satisfied customer?
It's obvious, your satisfied customers are your best sales people, and they will outsell you by 100 times. You can say how good you are, until you are blue in the face, but a 2 minute conversation between a potential customer and a satisfied customer will close the deal very quickly.
Now you can't send a satisfied customer with every sales piece, so their testimonials are the only proof you've got.
When you say how good you are, you're blowing your own trumpet, you're bragging, but when someone else says the same thing, it's proof, it has clout.
So if this is true, why do I see quotations, proposals and sales material being distributed without any proof? If the credibility is so much higher, when someone else says how good you are, why are quotations, proposals and sales material not laden with testimonials?
How do YOU market and quote?
Is your sales material and proposals currently laden with testimonials, like a fruit tree, with branches dragging on the ground from the weight of the fruit?
If yes, then well done! But if not, then WHY NOT?
A simple strategy of collecting a testimonial from every customer, and displaying them in all your sales material, is guaranteed to immediately increase your conversions. It will magnify your credibility and will be the most read part of your sales material.
You can never have too many testimonials, but don't get the wrong kind of testimonial. Like:
"I would recommend XYZ Computers as they provide outstanding service. I have used them for 5 years." from Joe Bloggs (ABC Trading)
That testimonial may make you, as the business owner, feel good, but its too general. A great testimonial should be written in a way that is focused and specific.
"I was wasting up to 10 hours a week trying to overcome computer glitches. Within 24 hours of calling XYZ Computers they had not only solved my problem but provided a solution that would prevent this from ever happening again. I paid less than $100 to solve a problem that was costing me $600 a week in down time and causing a lot of stress. If you have any doubt about using XYZ computers, just give me a call." from Ian McConnell (ProfitFitness.com) tel – 7777 7777 7777
Now that's a specific testimonial. Note the option for potential customers to call. You need to convince your customers to insert their phone numbers, as it is free advertising for them. Explain to them that less than 5% of people will call. It will make the testimonial 10 times more powerful. However if a potential customer does call your customer, make sure you reward the customer for this, it's well worth it.
But how do you get testimonials like that? Well first you need to EARN them and then you need to ASK for them. It's ok to prompt the customer to get a more specific outcome, but be truthful and don't exaggerate!
A feedback questionnaire, that is well thought out, could not only be used to improve your service, but also parts of it could be extracted and put together to make up the testimonial, with the customers permission of course.
Testimonials are a great tool for closing sales. They remove any doubt, reduce the risk, confirm the value and smooth the way to a sale. Great testimonials will sell much more product or services than you ever could!
So if you don't have any testimonials, you need to correct this now! List your 10 best customers, call them, offer to buy them lunch and get those testimonials. And if it feels awkward to ask them, then your relationship is weak, to the p
We know that 20% of the people get 80% of the results in any group. That same 20% does most of the work and also makes most of the money. This applies to any group. That Inner Circle of committed, smart people actually understand that “What goes around, comes around”, that we reap what we sow and that repetition builds momentum, which in turn builds exponential wealth.We also know that 65% of the business ideas we try, will probably fail. And 20% of those that work can mak
So if this is true, why do I see quotations, proposals and sales material being distributed without any proof? If the credibility is so much higher, when someone else says how good you are, why are quotations, proposals and sales material not laden with testimonials?
How do YOU market and quote?
Is your sales material and proposals currently laden with testimonials, like a fruit tree, with branches dragging on the ground from the weight of the fruit?
If yes, then well done! But if not, then WHY NOT?
A simple strategy of collecting a testimonial from every customer, and displaying them in all your sales material, is guaranteed to immediately increase your conversions. It will magnify your credibility and will be the most read part of your sales material.
You can never have too many testimonials, but don't get the wrong kind of testimonial. Like:
"I would recommend XYZ Computers as they provide outstanding service. I have used them for 5 years." from Joe Bloggs (ABC Trading)
That testimonial may make you, as the business owner, feel good, but its too general. A great testimonial should be written in a way that is focused and specific.
"I was wasting up to 10 hours a week trying to overcome computer glitches. Within 24 hours of calling XYZ Computers they had not only solved my problem but provided a solution that would prevent this from ever happening again. I paid less than $100 to solve a problem that was costing me $600 a week in down time and causing a lot of stress. If you have any doubt about using XYZ computers, just give me a call." from Ian McConnell (ProfitFitness.com) tel – 7777 7777 7777
Now that's a specific testimonial. Note the option for potential customers to call. You need to convince your customers to insert their phone numbers, as it is free advertising for them. Explain to them that less than 5% of people will call. It will make the testimonial 10 times more powerful. However if a potential customer does call your customer, make sure you reward the customer for this, it's well worth it.
But how do you get testimonials like that? Well first you need to EARN them and then you need to ASK for them. It's ok to prompt the customer to get a more specific outcome, but be truthful and don't exaggerate!
A feedback questionnaire, that is well thought out, could not only be used to improve your service, but also parts of it could be extracted and put together to make up the testimonial, with the customers permission of course.
Testimonials are a great tool for closing sales. They remove any doubt, reduce the risk, confirm the value and smooth the way to a sale. Great testimonials will sell much more product or services than you ever could!
So if you don't have any testimonials, you need to correct this now! List your 10 best customers, call them, offer to buy them lunch and get those testimonials. And if it feels awkward to ask them, then your relationship is weak, to the p
If you are just starting out in construction, the process of bidding may be a little confusing. When you are drawing up an estimate, you are basically calculating the total expense of the project you want to bid on. It is important that you remember to include all expenses and allow for unforeseen expenses that may crop up. When you estimate a job, you need to stay as close to the estimate as possible.This is very important because if you do not estimate properly, and ask
You can never have too many testimonials, but don't get the wrong kind of testimonial. Like:
"I would recommend XYZ Computers as they provide outstanding service. I have used them for 5 years." from Joe Bloggs (ABC Trading)
That testimonial may make you, as the business owner, feel good, but its too general. A great testimonial should be written in a way that is focused and specific.
"I was wasting up to 10 hours a week trying to overcome computer glitches. Within 24 hours of calling XYZ Computers they had not only solved my problem but provided a solution that would prevent this from ever happening again. I paid less than $100 to solve a problem that was costing me $600 a week in down time and causing a lot of stress. If you have any doubt about using XYZ computers, just give me a call." from Ian McConnell (ProfitFitness.com) tel – 7777 7777 7777
Now that's a specific testimonial. Note the option for potential customers to call. You need to convince your customers to insert their phone numbers, as it is free advertising for them. Explain to them that less than 5% of people will call. It will make the testimonial 10 times more powerful. However if a potential customer does call your customer, make sure you reward the customer for this, it's well worth it.
But how do you get testimonials like that? Well first you need to EARN them and then you need to ASK for them. It's ok to prompt the customer to get a more specific outcome, but be truthful and don't exaggerate!
A feedback questionnaire, that is well thought out, could not only be used to improve your service, but also parts of it could be extracted and put together to make up the testimonial, with the customers permission of course.
Testimonials are a great tool for closing sales. They remove any doubt, reduce the risk, confirm the value and smooth the way to a sale. Great testimonials will sell much more product or services than you ever could!
So if you don't have any testimonials, you need to correct this now! List your 10 best customers, call them, offer to buy them lunch and get those testimonials. And if it feels awkward to ask them, then your relationship is weak, to the p
Wood machining refers to the process of converting wooden logs into planks, fabricating them into desired shapes and sizes, and polishing them for use in the final product. Wood machining has acquired great importance in recent years due to the short supply of wood and increasing environmental awareness among users and manufacturers. Wood machining techniques that are in use, stress on the maximum utilization of wooden logs and help in reducing wastage.Wood can be technica
Now that's a specific testimonial. Note the option for potential customers to call. You need to convince your customers to insert their phone numbers, as it is free advertising for them. Explain to them that less than 5% of people will call. It will make the testimonial 10 times more powerful. However if a potential customer does call your customer, make sure you reward the customer for this, it's well worth it.
But how do you get testimonials like that? Well first you need to EARN them and then you need to ASK for them. It's ok to prompt the customer to get a more specific outcome, but be truthful and don't exaggerate!
A feedback questionnaire, that is well thought out, could not only be used to improve your service, but also parts of it could be extracted and put together to make up the testimonial, with the customers permission of course.
Testimonials are a great tool for closing sales. They remove any doubt, reduce the risk, confirm the value and smooth the way to a sale. Great testimonials will sell much more product or services than you ever could!
So if you don't have any testimonials, you need to correct this now! List your 10 best customers, call them, offer to buy them lunch and get those testimonials. And if it feels awkward to ask them, then your relationship is weak, to the p
When marketing a product or service, businesses find it difficult to set their prices. Too high, and no-one will buy, too low, everyone will buy, but you will go broke. So how do you set your prices?The basic principle of pricing is that you should set your prices as high as the market will allow. But what does that mean? (You may not decide to do this for other marketing reasons such as trying to buy customers, or offering an introductory price to encourage people to try
A feedback questionnaire, that is well thought out, could not only be used to improve your service, but also parts of it could be extracted and put together to make up the testimonial, with the customers permission of course.
Testimonials are a great tool for closing sales. They remove any doubt, reduce the risk, confirm the value and smooth the way to a sale. Great testimonials will sell much more product or services than you ever could!
So if you don't have any testimonials, you need to correct this now! List your 10 best customers, call them, offer to buy them lunch and get those testimonials. And if it feels awkward to ask them, then your relationship is weak, to the point that you could lose them to your competitors at any time.
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