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    What Does Your Business Card Say?
    Business cards are the most underutilized and misunderstood marketing tool in business. Many people spend the bucks for cards and don't make an effort to get them into the hands of those who can hire them or buy from them.Everyday people throw away stacks of undelivered business cards. Money down the dumper.Your goal is to design and use a memorable card and get so many delivered you have to re-order. Forget about those clever articles about what to do with stacks of leftover cards.The only time you should have cards still in th
    “chemistry” are crucial for the relationship to be productive.

    Special Projects

    Most businesses and organization have too much work and too few people due to vacations during the summer. It is an excellent time to volunteer for additional work outside of your area of expertise. The goal is to gain additional professional experience and exposure to more executives and other contacts. Business planning, new marketing plans or new product launches are all terrific opportunities for meeting these goals. But remember that special projects are almost always in additional to rather than in place or the normal day-to-day responsibilities and workload.

    While other co-workers are relaxing on the beach or fishing at the lake, you can more effectively prepare for where you want to be in five years. Effectively use the opportunities provided by the different pace of

    Promotional Keyrings - Your Key to Business
    People constantly come into your office and you are always sending out mail to new, potential clients. Did you know that most people will throw away an envelope that looks as if it’s direct mail but will open an envelope or package, especially if it feels like there is something inside of it?The low cost of promotional items like keyrings is indispensable. Everyone has keys and most people carry one or two gadget keyrings with their keys. People have keyrings with office keys, with home keys, car keys, and more. There are also people, and you’ve alre
    People think of summer as a time to leave work early, take vacations, visit the beach and read a good book. Summer is good for all those things. But it is also the perfect time of the year for evaluating your professional life and addressing areas in need of personal development.

    Evaluate

    The first and most important step is to evaluate where you are versus your career and professional goals. Are you on track? Falling behind? Ahead of your peers? These apply not just to titles and compensation but also experiences and responsibilities. Where to you see yourself in a year? Five years? Are you on track to meet those career goals? If not, identify, as specifically as possible, the gaps and what steps you must take to address the gaps.

    Education

    Education, whether a college degree, an advanced degree or a professional certification is one of the most common gaps identified during the evaluation process. Young professionals and junior executives are often too busy and put off taking on additional coursework. This is a huge mistake. If it is not done early in the career it is never done. And bosses and more senior executives not only are forgiving when the educational work is taken on by workers early in their careers, they often cut them some “slack” in terms of their day-to-day workload to off-set it. Find a program, register for it and start in September. If too late for September, register for the winter program.

    Skills

    Everyone has skill gaps. Whether it is technology, writing, public speaking or analytics and financials, evaluate your specific areas of skill deficit. Summer is an excellent time to take classes, do reading or on-line work to fill in those skill deficits. Summer is also a good time to practice your newly enhanced skills at the workplace.

    Reading

    Professional journals and books abound. Find those that are most directly related to not only where you are today but where you want to be professionally in five to ten years. Read all you can at the professional and technical level. White papers on professional topics are always good to have in your arsenal of knowledge for meetings too. Find out what the movers and shakers who are above you in the organization are reading. Read those books and journal and then read others in addition to those.

    Networking

    One of the biggest mistakes that employees of corporations and large organizations make is failing to network OUTSIDE of their company or organization. During the summer, make the time to find the top professional organizations in you field and geographic area. Many are less active in the summer but still look for new members. Talk to colleagues and also search on-line. Belonging to one or two top local professional organizations is a smart move by establishing yourself outside of your company or organization in additional to expanding your professional knowledge.

    Mentor

    Everyone needs a mentor. Whether you are in the mail room or the CEO's office. Find someone inside your company or organization who has more experience and is at least two levels above you (if you are the CEO, you already have mentors). Ideally the personal should work for the same company or organization although they may be in the same field or profession and work elsewhere. Summer is an excellent time to find and establish a mentor relationship. Be candid about your goals and objectives and what you are looking for from your mentor. Experience, candor and “chemistry” are crucial for the relationship to be productive.

    Special Projects

    Most businesses and organization have too much work and too few people due to vacations during the summer. It is an excellent time to volunteer for additional work outside of your area of expertise. The goal is to gain additional professional experience and exposure to more executives and other contacts. Business planning, new marketing plans or new product launches are all terrific opportunities for meeting these goals. But remember that special projects are almost always in additional to rather than in place or the normal day-to-day responsibilities and workload.

    While other co-workers are relaxing on the beach or fishing at the lake, you can more effectively prepare for where you want to be in five years. Effectively use the opportunities provided by the different pace of

    The Right Financial Advisor for You
    Financial Advisors come from varied backgrounds, wear different hats and offer vastly different services. So, that begs the question, “What makes an advisor from Merrill Lynch, or UBS, or MetLife, or another firm, big or small, different from any other?”That's a great question – one I get asked all the time. But, the question I often sense lurking well below the surface is one far more rarely asked, if ever. That question is, ... “Who is the right advisor for me and my family?”Slick slogans and fancy websites aside, one thing is sure. It's way
    most common gaps identified during the evaluation process. Young professionals and junior executives are often too busy and put off taking on additional coursework. This is a huge mistake. If it is not done early in the career it is never done. And bosses and more senior executives not only are forgiving when the educational work is taken on by workers early in their careers, they often cut them some “slack” in terms of their day-to-day workload to off-set it. Find a program, register for it and start in September. If too late for September, register for the winter program.

    Skills

    Everyone has skill gaps. Whether it is technology, writing, public speaking or analytics and financials, evaluate your specific areas of skill deficit. Summer is an excellent time to take classes, do reading or on-line work to fill in those skill deficits. Summer is also a good time to practice your newly enhanced skills at the workplace.

    Reading

    Professional journals and books abound. Find those that are most directly related to not only where you are today but where you want to be professionally in five to ten years. Read all you can at the professional and technical level. White papers on professional topics are always good to have in your arsenal of knowledge for meetings too. Find out what the movers and shakers who are above you in the organization are reading. Read those books and journal and then read others in addition to those.

    Networking

    One of the biggest mistakes that employees of corporations and large organizations make is failing to network OUTSIDE of their company or organization. During the summer, make the time to find the top professional organizations in you field and geographic area. Many are less active in the summer but still look for new members. Talk to colleagues and also search on-line. Belonging to one or two top local professional organizations is a smart move by establishing yourself outside of your company or organization in additional to expanding your professional knowledge.

    Mentor

    Everyone needs a mentor. Whether you are in the mail room or the CEO's office. Find someone inside your company or organization who has more experience and is at least two levels above you (if you are the CEO, you already have mentors). Ideally the personal should work for the same company or organization although they may be in the same field or profession and work elsewhere. Summer is an excellent time to find and establish a mentor relationship. Be candid about your goals and objectives and what you are looking for from your mentor. Experience, candor and “chemistry” are crucial for the relationship to be productive.

    Special Projects

    Most businesses and organization have too much work and too few people due to vacations during the summer. It is an excellent time to volunteer for additional work outside of your area of expertise. The goal is to gain additional professional experience and exposure to more executives and other contacts. Business planning, new marketing plans or new product launches are all terrific opportunities for meeting these goals. But remember that special projects are almost always in additional to rather than in place or the normal day-to-day responsibilities and workload.

    While other co-workers are relaxing on the beach or fishing at the lake, you can more effectively prepare for where you want to be in five years. Effectively use the opportunities provided by the different pace of

    Interview For Success
    According to Luther Epting, director of the Career Center at Mississippi State University, the average person of this generation will change careers six times in their lifetimes. Pair that information with the unstable job market due, in part, to the rise in the number entering the job market and employees taking later retirement, you must work harder to convince interviewers you are the best for the job. Unless you have a guaranteed foot-in-the-door, then you must ensure that your interviewing skills are honed to perfection. This article offers to help
    time to practice your newly enhanced skills at the workplace.

    Reading

    Professional journals and books abound. Find those that are most directly related to not only where you are today but where you want to be professionally in five to ten years. Read all you can at the professional and technical level. White papers on professional topics are always good to have in your arsenal of knowledge for meetings too. Find out what the movers and shakers who are above you in the organization are reading. Read those books and journal and then read others in addition to those.

    Networking

    One of the biggest mistakes that employees of corporations and large organizations make is failing to network OUTSIDE of their company or organization. During the summer, make the time to find the top professional organizations in you field and geographic area. Many are less active in the summer but still look for new members. Talk to colleagues and also search on-line. Belonging to one or two top local professional organizations is a smart move by establishing yourself outside of your company or organization in additional to expanding your professional knowledge.

    Mentor

    Everyone needs a mentor. Whether you are in the mail room or the CEO's office. Find someone inside your company or organization who has more experience and is at least two levels above you (if you are the CEO, you already have mentors). Ideally the personal should work for the same company or organization although they may be in the same field or profession and work elsewhere. Summer is an excellent time to find and establish a mentor relationship. Be candid about your goals and objectives and what you are looking for from your mentor. Experience, candor and “chemistry” are crucial for the relationship to be productive.

    Special Projects

    Most businesses and organization have too much work and too few people due to vacations during the summer. It is an excellent time to volunteer for additional work outside of your area of expertise. The goal is to gain additional professional experience and exposure to more executives and other contacts. Business planning, new marketing plans or new product launches are all terrific opportunities for meeting these goals. But remember that special projects are almost always in additional to rather than in place or the normal day-to-day responsibilities and workload.

    While other co-workers are relaxing on the beach or fishing at the lake, you can more effectively prepare for where you want to be in five years. Effectively use the opportunities provided by the different pace of

    Alternative Advertising - The Art of Marketing Free
    Many small business owners today act like lemmings following each other into a sea of choices when it comes to advertising only to drown in the murky waters of minimal return. Do you believe if the world's best artist painted a copy of the Mona Lisa that it would create a buzz? Not really....It would always be just another copy. So why do so many businesses (and agencies) fall into the same "copycat trap" with their traditional ad campaigns of newspaper-yellow page-radio spot-bottom line-end of story- strategies and then complain about the results?!A
    active in the summer but still look for new members. Talk to colleagues and also search on-line. Belonging to one or two top local professional organizations is a smart move by establishing yourself outside of your company or organization in additional to expanding your professional knowledge.

    Mentor

    Everyone needs a mentor. Whether you are in the mail room or the CEO's office. Find someone inside your company or organization who has more experience and is at least two levels above you (if you are the CEO, you already have mentors). Ideally the personal should work for the same company or organization although they may be in the same field or profession and work elsewhere. Summer is an excellent time to find and establish a mentor relationship. Be candid about your goals and objectives and what you are looking for from your mentor. Experience, candor and “chemistry” are crucial for the relationship to be productive.

    Special Projects

    Most businesses and organization have too much work and too few people due to vacations during the summer. It is an excellent time to volunteer for additional work outside of your area of expertise. The goal is to gain additional professional experience and exposure to more executives and other contacts. Business planning, new marketing plans or new product launches are all terrific opportunities for meeting these goals. But remember that special projects are almost always in additional to rather than in place or the normal day-to-day responsibilities and workload.

    While other co-workers are relaxing on the beach or fishing at the lake, you can more effectively prepare for where you want to be in five years. Effectively use the opportunities provided by the different pace of

    Older Job Candidates - Part Two
    This is a follow-up to a recent article about older job seekers & common stereotypes. That article sparked a lot of feedback. Following are some of the ideas that readers shared with me. If you are a younger worker, you may still want to ponder these suggestions: eventually you will face the same challenges!One older job seeker shared an approach that worked for him. Six months into an unsuccessful job search, he began to suspect that concerns about his health and/or health insurance might be preventing callbacks. As it happened, he was covered by hi
    “chemistry” are crucial for the relationship to be productive.

    Special Projects

    Most businesses and organization have too much work and too few people due to vacations during the summer. It is an excellent time to volunteer for additional work outside of your area of expertise. The goal is to gain additional professional experience and exposure to more executives and other contacts. Business planning, new marketing plans or new product launches are all terrific opportunities for meeting these goals. But remember that special projects are almost always in additional to rather than in place or the normal day-to-day responsibilities and workload.

    While other co-workers are relaxing on the beach or fishing at the lake, you can more effectively prepare for where you want to be in five years. Effectively use the opportunities provided by the different pace of the workplace during the summer to your professional advantage.

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